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About EAB
At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,500 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across five major areas: enrollment, student... success, institutional strategy, data & analytics, and
About EAB
At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,500 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across five major areas: enrollment, student... success, institutional strategy, data & analytics, and diversity, equity, and inclusion (DE&I). We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.
At EAB, we serve not only our partner institutions but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.
For more information, visit our Careers page.
The Role in Brief:
Specialist, Audience Generation
EAB’s Audience Generation division is currently seeking a Specialist to lead inside sales of Cappex Candidates to our current Audience Generation partner base. The Audience Generation division currently serves 1,000+ college and university enrollment leaders through our Intersect and Cappex product lines, the majority of which are eligible to purchase Cappex Candidates.
In this role, you will be responsible for fielding inbound leads from the marketing and Partner Success teams, generating independent leads, and managing the sales process for Cappex Candidates. You will work closely with the Partner Success Managers responsible for overseeing the Audience Generation relationship and the Sales Engineering team to scope and develop proposals that align with our partner’s search and enrollment strategy.
We are seeking commercial professionals who have a strong record of driving new sales opportunities, working in a collaborative team environment, and experience demonstrating the ROI of comparable product offerings. The Specialist can expect to develop deep knowledge in the education industry and EAB’s services, as well as build skills related to commercial practices and achieving sales goals.
When you work at EAB, you’ll be making a difference. Our people care about doing their best, and our collaborative environment is energizing and rewarding. You’ll be part of a work environment where your voice counts and even small ideas can lead to big opportunities.
This position will ideally be based in EAB’s Richmond, VA or Washington, DC headquarters.
Primary Responsibilities:
• Initiate and cultivate relationships with key enrollment leaders responsible for search strategy at eligible Audience Generation partner institutions in collaboration with aligned Partner Success Managers
• Collaborate with marketing leadership and partner success managers to set outreach and engagement strategy with those enrollment leaders to advance awareness of Cappex Candidates and expand buyer penetration
• Conduct compelling sales calls and virtual meetings to demonstrate the value of Cappex Candidates, including effective scoping of Candidate parameters to best meet partner needs
• Use a consultative, strategic sales approach to build relationships with college enrollment leaders (the partner), oversee contracting development and execution process, and achieve commercial targets
• Use Salesforce and other resources necessary for territory management and success
• Assess buying readiness and competitor status, generate additional sales pipeline by strategically elevating interest into buyer-level evaluations, and learn about the catalysts and buyer personas to accelerate sales in the territory
Basic Qualifications:
• Bachelor’s Degree from an accredited college/university
• Proven track record of success exceeding personal quantitative targets in business development or admissions roles
• Experience representing complex products or services to external partners in a trusted, consultative capacity
• Ability to negotiate and excellent persuasion skills
• Willingness to travel domestically, up to 10-25% (once travel resumes in full)
• Valid driver’s license
• Professional experience in at least three of the following:
• Higher education
• Delivering client presentations and facilitating discussions
• Sales or Account Management
• Teaching and/or breaking down complex or abstract ideas into simpler concepts
• Enrollment or admissions
Ideal Qualifications:
• 1-5+ years of relevant full-time professional experience
• Experience selling consultative, information-based, or technology-driven services, preferably in the education sector
• Experience working within a college or university setting (ideally related to enrollment strategy), or deep understanding of the processes, difficulties, and opportunities within education
• Desire to achieve success in a sales environment and sell prospects on the current and future value proposition of a product or service
• Engaging and memorable presentation style; demonstrated ability to build rapport and credibility quickly with an executive-level audience
• Proven track record of success in achieving revenue quota and sales targets
• Demonstrated ability to listen and diagnose a problem and map a solution in the moment
• Demonstrated creativity and initiative when it comes to problem solving and/or project ownership
• Resilience and comfort with ambiguity ability to be flexible and adaptable in a changing environment
• Receptive to feedback, coaching and constructive criticism; ability to learn from mistakes
• Proven experience managing multiple priorities, strong prioritization and organizational skills
• Excellent writing, critical thinking and negotiation skills, and familiarity with formal and informal RFP procedures
• Consultative sales experience
• Commitment to valuing diversity, practicing inclusive behaviors, and contributing to an equitable working and continual learning environment in support of EAB’s DE&I Promise
If you’ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome diversity of background and experience. We would encourage you to submit an application if this is a role you would be passionate about doing every day.
Benefits:
Consistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package.
• Medical, dental, and vision insurance; dependents and domestic partners eligible
• 401(k) retirement plan with company match
• 20+ days of PTO annually, in addition to paid firm holidays
• Daytime leave policy for community service or fitness activities (up to 10 hours a month each)
• Paid parental leave for birthing and non-birthing parents
• Phase Back to Work program for employees returning from parental leave
• Infertility treatment coverage and adoption or surrogacy assistance
• Wellness programs including gym discounts and incentives to promote healthy living
• Dynamic growth opportunities with merit-based promotion philosophy
• Benefits kick in day one, see the full details here.
At EAB, we believe that to fulfill our mission to “make education smarter and our communities stronger” we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.
To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don’t discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law Show more details...
At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,500 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across five major areas: enrollment, student... success, institutional strategy, data & analytics, and diversity, equity, and inclusion (DE&I). We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.
At EAB, we serve not only our partner institutions but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards.
For more information, visit our Careers page.
The Role in Brief:
Specialist, Audience Generation
EAB’s Audience Generation division is currently seeking a Specialist to lead inside sales of Cappex Candidates to our current Audience Generation partner base. The Audience Generation division currently serves 1,000+ college and university enrollment leaders through our Intersect and Cappex product lines, the majority of which are eligible to purchase Cappex Candidates.
In this role, you will be responsible for fielding inbound leads from the marketing and Partner Success teams, generating independent leads, and managing the sales process for Cappex Candidates. You will work closely with the Partner Success Managers responsible for overseeing the Audience Generation relationship and the Sales Engineering team to scope and develop proposals that align with our partner’s search and enrollment strategy.
We are seeking commercial professionals who have a strong record of driving new sales opportunities, working in a collaborative team environment, and experience demonstrating the ROI of comparable product offerings. The Specialist can expect to develop deep knowledge in the education industry and EAB’s services, as well as build skills related to commercial practices and achieving sales goals.
When you work at EAB, you’ll be making a difference. Our people care about doing their best, and our collaborative environment is energizing and rewarding. You’ll be part of a work environment where your voice counts and even small ideas can lead to big opportunities.
This position will ideally be based in EAB’s Richmond, VA or Washington, DC headquarters.
Primary Responsibilities:
• Initiate and cultivate relationships with key enrollment leaders responsible for search strategy at eligible Audience Generation partner institutions in collaboration with aligned Partner Success Managers
• Collaborate with marketing leadership and partner success managers to set outreach and engagement strategy with those enrollment leaders to advance awareness of Cappex Candidates and expand buyer penetration
• Conduct compelling sales calls and virtual meetings to demonstrate the value of Cappex Candidates, including effective scoping of Candidate parameters to best meet partner needs
• Use a consultative, strategic sales approach to build relationships with college enrollment leaders (the partner), oversee contracting development and execution process, and achieve commercial targets
• Use Salesforce and other resources necessary for territory management and success
• Assess buying readiness and competitor status, generate additional sales pipeline by strategically elevating interest into buyer-level evaluations, and learn about the catalysts and buyer personas to accelerate sales in the territory
Basic Qualifications:
• Bachelor’s Degree from an accredited college/university
• Proven track record of success exceeding personal quantitative targets in business development or admissions roles
• Experience representing complex products or services to external partners in a trusted, consultative capacity
• Ability to negotiate and excellent persuasion skills
• Willingness to travel domestically, up to 10-25% (once travel resumes in full)
• Valid driver’s license
• Professional experience in at least three of the following:
• Higher education
• Delivering client presentations and facilitating discussions
• Sales or Account Management
• Teaching and/or breaking down complex or abstract ideas into simpler concepts
• Enrollment or admissions
Ideal Qualifications:
• 1-5+ years of relevant full-time professional experience
• Experience selling consultative, information-based, or technology-driven services, preferably in the education sector
• Experience working within a college or university setting (ideally related to enrollment strategy), or deep understanding of the processes, difficulties, and opportunities within education
• Desire to achieve success in a sales environment and sell prospects on the current and future value proposition of a product or service
• Engaging and memorable presentation style; demonstrated ability to build rapport and credibility quickly with an executive-level audience
• Proven track record of success in achieving revenue quota and sales targets
• Demonstrated ability to listen and diagnose a problem and map a solution in the moment
• Demonstrated creativity and initiative when it comes to problem solving and/or project ownership
• Resilience and comfort with ambiguity ability to be flexible and adaptable in a changing environment
• Receptive to feedback, coaching and constructive criticism; ability to learn from mistakes
• Proven experience managing multiple priorities, strong prioritization and organizational skills
• Excellent writing, critical thinking and negotiation skills, and familiarity with formal and informal RFP procedures
• Consultative sales experience
• Commitment to valuing diversity, practicing inclusive behaviors, and contributing to an equitable working and continual learning environment in support of EAB’s DE&I Promise
If you’ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome diversity of background and experience. We would encourage you to submit an application if this is a role you would be passionate about doing every day.
Benefits:
Consistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package.
• Medical, dental, and vision insurance; dependents and domestic partners eligible
• 401(k) retirement plan with company match
• 20+ days of PTO annually, in addition to paid firm holidays
• Daytime leave policy for community service or fitness activities (up to 10 hours a month each)
• Paid parental leave for birthing and non-birthing parents
• Phase Back to Work program for employees returning from parental leave
• Infertility treatment coverage and adoption or surrogacy assistance
• Wellness programs including gym discounts and incentives to promote healthy living
• Dynamic growth opportunities with merit-based promotion philosophy
• Benefits kick in day one, see the full details here.
At EAB, we believe that to fulfill our mission to “make education smarter and our communities stronger” we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.
To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don’t discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law Show more details...
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