Home 
How Blumble Works 
Search Algorithm 
Your Privacy 
About 
Facebook
Twitter
Blog
https://digitalmarketingskill.com
digitalmarketingskill
digitalmarketingskill
-
EncryptedSite is Encrypted
-
CountryHosted in United States
-
Latitude\Longitude37.751 / -97.822 Google Map
-
Traffic rank#178,536 Site Rank
-
Site age7 yrs old
-
Site Owner informationWhois info
Website is Safe
Site is not blacklisted
Traffic rank
#178,536
#178,536
Site age
7 yrs
7 yrs
Location
United States
United States
Newest job postings for digitalmarketingskill
via Salary.com
posted_at: 3 days agoschedule_type: Full-time
Overview
Summary of Responsibilities...
The Sr. Digital Channel Specialist is responsible for the ideation, development and execution of both digital (SEM, SEO, Site Optimization) and offline marketing campaigns. The Sr. Digital Channel Specialist is responsible for all aspects of the customer communication within their channels. This includes managing the brand's communication with consumers via marketing channels, recomending levels of spend to
Overview
Summary of Responsibilities...
The Sr. Digital Channel Specialist is responsible for the ideation, development and execution of both digital (SEM, SEO, Site Optimization) and offline marketing campaigns. The Sr. Digital Channel Specialist is responsible for all aspects of the customer communication within their channels. This includes managing the brand's communication with consumers via marketing channels, recomending levels of spend to maxmize margin and ROS, owning the buisness impact of campaigns and optimizing the website marketing funnel. The Sr. Digital Marketing Specialist works closely with other marketing managers to maximize media mix, as well as other buisness units such as Compliance, ITSD and Finance to remain compliant and competitive in market and drive buisness growth. Support delivery of digital policies at the pre-defined margin level by product and exceed operating plan with sales optimization offers. Deliver efficient sales growth in the channel as well as improve quantitative analysis in channel and holistically cross channel and products. Responsible for direct and indirect operating plan budget of ~$8 mio. No direct reports.
Responsibilities
Position Responsibilities:
• Website management, development & IT (30%).
• Interpret multiple sources of data to extrapolate customer needs and interests, then use to design and enhance the consumer experience. Work independently to.
• Develop strategies and tactics to optimize results and execute.
• Identify and follow market and industry web trends to optimize user experience and build a first class digital experience.
• Define, design and create strategic website capabilities to generate traffic, then educate, guide and ultimately help to convert users to purchase a policy.
• Manage the development and maintenance of website content, graphics and backend functionality to ensure seamless operation of our digital properties.
• Partner with ITSD and external vendors for technology issues, including developing and maintaining functionality, systems integration, and collecting and integrating internet data for marketing database for both website and other related media campaigns.
• Ensure regulatory compliance by partnering with legal for content reviews.
• Site Optimization - A/B Testing (10%).
• Partner internally and externally to define new A/B & MVT test strategies to increase website productivity & convert visitors into leads, applications and policy holders.
• Support management of the end-to-end customer site experience increasing the overall productivity of purchase funnel (visitors > leads > applications) by measuring/analyzing site metrics, identifying enhancements and overseeing implementation.
• Channel Management (30%) - Paid Search, SEO.
• Manage direct response channel programs as assigned for channels listed above. Ensure robust strategies and tactics for paid search campaigns by understanding user intent through their web search queries, and develop efficiencies to meet sales goals at target ROS levels.
• Directly manage our paid search channel, working closely with partner agency to develop cohesive advertisements with high engagement that converts at a low CPCP. Develop strategies and tactics to optimize campaign results and execute.
• Directly manage SEO channel. Working closely with partner agencies to identify gaps in our webpages, structured data and content library to enhance and expand Gerber Life’s presence within organic search engine results.
• Utilize data from Google and other third parties and identify changes in user behavior searching for branded terms as well as non-brand terms related to life insurance. Use this data to help dictate our content strategy and ensure we create and host content relevant to prospective life insurance customers to maximize content investment.
• Help develop and maintain channel forecasts and budget.
• Analysis/Measurement (15%).
• Work with internal and external partners to define the method of tracking, measuring and analyzing of our paid search campaigns, organic channel and other website specific metrics (i.e. site & product funnels, A/B test scorecards, etc.).
• Create ways to improve paid search metrics – click through, CPA, CPCP, CPSV, response rates, sales.
• Analyze site traffic patterns, online buying behavior and customer engagement; design and develop content & SEO strategies to optimize.
• Vendor Management (10%).
• Directly manage multiple external agency/digital partners.
• Budgeting (5%).
• Work with Sr. Digital Marketing Manager to ensure budget, revenue and ROS targets are met.
Qualifications
Selection Criteria:
• Selection Criteria: Minimum 3-5 years experience in digital marketing, managing and optimizing paid media and/or websites.
• Direct to consumer and eCommerce experience.
• Managing digital marketing initiatives, understanding technology process and offline channels
• Demonstrated experience with website analytics tools, multi-variate testing platforms, DMPs, and search media buying tools. (Google Analytics, Oracle Blukai, Maxymiser, Google Optimize and Google SA360).
Work Setting:
• White Plain (onsite in an office setting).
Educational Requirements:
• Bachelor’s Degree in a related discipline (Marketing and/or Business Management, Digital Marketing) and equivalent work experience.
Computer Skills and Knowledge of Hardware & Software Required:
• Google Adwords, Google Analytics preferred, but not required.
Certifications & Licenses (i.e., Series 6 & 63, CPA, etc.):
• N/A.
Position Demands:
• Travel ~ 10%, locally and within US for business meetings, and industry conferences.
The salary ranges posted reflect our targeted base pay hiring range for the position. The final determination on base pay for any position will be determined based on multiple factors to ensure pay equity within the organization. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives whereby total compensation may exceed base salary depending on individual performance.
Note: Posted Hiring Salary Range
$76,300-$95,000 Show more details...
Summary of Responsibilities...
The Sr. Digital Channel Specialist is responsible for the ideation, development and execution of both digital (SEM, SEO, Site Optimization) and offline marketing campaigns. The Sr. Digital Channel Specialist is responsible for all aspects of the customer communication within their channels. This includes managing the brand's communication with consumers via marketing channels, recomending levels of spend to maxmize margin and ROS, owning the buisness impact of campaigns and optimizing the website marketing funnel. The Sr. Digital Marketing Specialist works closely with other marketing managers to maximize media mix, as well as other buisness units such as Compliance, ITSD and Finance to remain compliant and competitive in market and drive buisness growth. Support delivery of digital policies at the pre-defined margin level by product and exceed operating plan with sales optimization offers. Deliver efficient sales growth in the channel as well as improve quantitative analysis in channel and holistically cross channel and products. Responsible for direct and indirect operating plan budget of ~$8 mio. No direct reports.
Responsibilities
Position Responsibilities:
• Website management, development & IT (30%).
• Interpret multiple sources of data to extrapolate customer needs and interests, then use to design and enhance the consumer experience. Work independently to.
• Develop strategies and tactics to optimize results and execute.
• Identify and follow market and industry web trends to optimize user experience and build a first class digital experience.
• Define, design and create strategic website capabilities to generate traffic, then educate, guide and ultimately help to convert users to purchase a policy.
• Manage the development and maintenance of website content, graphics and backend functionality to ensure seamless operation of our digital properties.
• Partner with ITSD and external vendors for technology issues, including developing and maintaining functionality, systems integration, and collecting and integrating internet data for marketing database for both website and other related media campaigns.
• Ensure regulatory compliance by partnering with legal for content reviews.
• Site Optimization - A/B Testing (10%).
• Partner internally and externally to define new A/B & MVT test strategies to increase website productivity & convert visitors into leads, applications and policy holders.
• Support management of the end-to-end customer site experience increasing the overall productivity of purchase funnel (visitors > leads > applications) by measuring/analyzing site metrics, identifying enhancements and overseeing implementation.
• Channel Management (30%) - Paid Search, SEO.
• Manage direct response channel programs as assigned for channels listed above. Ensure robust strategies and tactics for paid search campaigns by understanding user intent through their web search queries, and develop efficiencies to meet sales goals at target ROS levels.
• Directly manage our paid search channel, working closely with partner agency to develop cohesive advertisements with high engagement that converts at a low CPCP. Develop strategies and tactics to optimize campaign results and execute.
• Directly manage SEO channel. Working closely with partner agencies to identify gaps in our webpages, structured data and content library to enhance and expand Gerber Life’s presence within organic search engine results.
• Utilize data from Google and other third parties and identify changes in user behavior searching for branded terms as well as non-brand terms related to life insurance. Use this data to help dictate our content strategy and ensure we create and host content relevant to prospective life insurance customers to maximize content investment.
• Help develop and maintain channel forecasts and budget.
• Analysis/Measurement (15%).
• Work with internal and external partners to define the method of tracking, measuring and analyzing of our paid search campaigns, organic channel and other website specific metrics (i.e. site & product funnels, A/B test scorecards, etc.).
• Create ways to improve paid search metrics – click through, CPA, CPCP, CPSV, response rates, sales.
• Analyze site traffic patterns, online buying behavior and customer engagement; design and develop content & SEO strategies to optimize.
• Vendor Management (10%).
• Directly manage multiple external agency/digital partners.
• Budgeting (5%).
• Work with Sr. Digital Marketing Manager to ensure budget, revenue and ROS targets are met.
Qualifications
Selection Criteria:
• Selection Criteria: Minimum 3-5 years experience in digital marketing, managing and optimizing paid media and/or websites.
• Direct to consumer and eCommerce experience.
• Managing digital marketing initiatives, understanding technology process and offline channels
• Demonstrated experience with website analytics tools, multi-variate testing platforms, DMPs, and search media buying tools. (Google Analytics, Oracle Blukai, Maxymiser, Google Optimize and Google SA360).
Work Setting:
• White Plain (onsite in an office setting).
Educational Requirements:
• Bachelor’s Degree in a related discipline (Marketing and/or Business Management, Digital Marketing) and equivalent work experience.
Computer Skills and Knowledge of Hardware & Software Required:
• Google Adwords, Google Analytics preferred, but not required.
Certifications & Licenses (i.e., Series 6 & 63, CPA, etc.):
• N/A.
Position Demands:
• Travel ~ 10%, locally and within US for business meetings, and industry conferences.
The salary ranges posted reflect our targeted base pay hiring range for the position. The final determination on base pay for any position will be determined based on multiple factors to ensure pay equity within the organization. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives whereby total compensation may exceed base salary depending on individual performance.
Note: Posted Hiring Salary Range
$76,300-$95,000 Show more details...
via LinkedIn
posted_at: 14 days agoschedule_type: Full-timework_from_home: 1
Exterro is looking for a Digital Marketing Manager to own the success of our digital properties, with primary focus on our public facing website and PPC campaigns. In this capacity, you will be responsible for driving and measuring visitor growth, converting site traffic into leads, improving our SEO and PPC efforts and influencing website strategy and development. You will be expected to update... the site on a regular basis – hands-on skills in
Exterro is looking for a Digital Marketing Manager to own the success of our digital properties, with primary focus on our public facing website and PPC campaigns. In this capacity, you will be responsible for driving and measuring visitor growth, converting site traffic into leads, improving our SEO and PPC efforts and influencing website strategy and development. You will be expected to update... the site on a regular basis – hands-on skills in working with Craft or another PHP-based CMS is required.
Responsibilities:
• Market to and communicate with Exterro customers and prospects using digital marketing strategies and tactics, including the corporate website, search engine optimization, pay per click and display advertising and other related efforts.
• Track analytics, post, distribute, and maintain content using the various technologies employed by Exterro.
• Project manage the development of new experiences on exterro.com and related sites and technologies. Take proactive steps to grow the audience of Exterro’s digital marketing efforts, impressions seen by them, and their follow-up actions taken.
• Continuously optimize the experience on exterro.com, and related sites and technologies, leveraging a/b/n testing to best serve and convert site visitors.
• Manage Exterro’s Google Analytics instances to ensure data quality and integrity.
• Compile and report results of digital marketing efforts, and proactively provide recommendations for improvements based on data and analysis.
• Run and manage/optimize online advertising campaigns.
• Coordinate with the rest of the marketing team to align efforts with non-digital marketing efforts, the marketing/editorial calendar, and overall corporate strategy.
Requirements:
• Bachelor's degree in Business, Marketing, or a related field.
• 3+ years of professional work experience.
• Excellent communication skills (verbal, written, listening).
• Ability to collaborate across teams and departments, maintaining relationships and managing workload to reach business goals
• Broad-based digital marketing skill set with strength in corporate website properties, including search engine marketing and digital analytics.
• Experience with Craft CMS, or similar content management systems
• Experience developing in CSS, JS, Twig, PHP strongly preferred
• Experience with Google Analytics, Google Ads, LinkedIn Campaign Manager, Google Tag Manager and similar tools.
• Experience in programmatic ABM advertising.
• Fluent in MS Office Suite and Google Workspace
• Proactive, detail-oriented and intellectually curious professional.
• Ability to establish priorities, work independently, and proceed with objectives as needed.
• Ability to work both independently and in a team environment.
Please apply directly on our career's page https://www.exterro.com/about/careers/
Exterro is an equal opportunity employer, participates in E-Verify and is a drug-free workplace. All employment offers are contingent upon successful passing of a background check and drug screen. You will be required to sign a non-competition agreement for this role.
Exterro offers a competitive salary for this position and an excellent benefit package that includes medical, dental, and vision coverage, 401K, and more. For more information on the base salary range please contact careers@exterro.com Show more details...
Responsibilities:
• Market to and communicate with Exterro customers and prospects using digital marketing strategies and tactics, including the corporate website, search engine optimization, pay per click and display advertising and other related efforts.
• Track analytics, post, distribute, and maintain content using the various technologies employed by Exterro.
• Project manage the development of new experiences on exterro.com and related sites and technologies. Take proactive steps to grow the audience of Exterro’s digital marketing efforts, impressions seen by them, and their follow-up actions taken.
• Continuously optimize the experience on exterro.com, and related sites and technologies, leveraging a/b/n testing to best serve and convert site visitors.
• Manage Exterro’s Google Analytics instances to ensure data quality and integrity.
• Compile and report results of digital marketing efforts, and proactively provide recommendations for improvements based on data and analysis.
• Run and manage/optimize online advertising campaigns.
• Coordinate with the rest of the marketing team to align efforts with non-digital marketing efforts, the marketing/editorial calendar, and overall corporate strategy.
Requirements:
• Bachelor's degree in Business, Marketing, or a related field.
• 3+ years of professional work experience.
• Excellent communication skills (verbal, written, listening).
• Ability to collaborate across teams and departments, maintaining relationships and managing workload to reach business goals
• Broad-based digital marketing skill set with strength in corporate website properties, including search engine marketing and digital analytics.
• Experience with Craft CMS, or similar content management systems
• Experience developing in CSS, JS, Twig, PHP strongly preferred
• Experience with Google Analytics, Google Ads, LinkedIn Campaign Manager, Google Tag Manager and similar tools.
• Experience in programmatic ABM advertising.
• Fluent in MS Office Suite and Google Workspace
• Proactive, detail-oriented and intellectually curious professional.
• Ability to establish priorities, work independently, and proceed with objectives as needed.
• Ability to work both independently and in a team environment.
Please apply directly on our career's page https://www.exterro.com/about/careers/
Exterro is an equal opportunity employer, participates in E-Verify and is a drug-free workplace. All employment offers are contingent upon successful passing of a background check and drug screen. You will be required to sign a non-competition agreement for this role.
Exterro offers a competitive salary for this position and an excellent benefit package that includes medical, dental, and vision coverage, 401K, and more. For more information on the base salary range please contact careers@exterro.com Show more details...
via SimplyHired
schedule_type: Full-time
Want to move to the beach or work from home? Sage Island is seeking someone who is both digital marketing savvy and a creative thinker to join our team in Wilmington, North Carolina In this position you will work closely with other digital marketers, copy writers, graphic designers, programmers, and account executives to develop result-driven digital campaigns that will help our clients meet their online marketing goals You will play a critical role
Want to move to the beach or work from home? Sage Island is seeking someone who is both digital marketing savvy and a creative thinker to join our team in Wilmington, North Carolina In this position you will work closely with other digital marketers, copy writers, graphic designers, programmers, and account executives to develop result-driven digital campaigns that will help our clients meet their online marketing goals You will play a critical role in the continued growth and success of our customers As the Digital Marketing Manager, you’ll build, and execute PPC strategies for multiple clients on multiple channels, including Google Ads, Facebook, Twitter, LinkedIn and many other major media platforms
About You:
We are looking for an individual who is strategic with excellent attention to detail Successful candidates will have a portfolio of past PPC campaign strategies and documented outcomes as well as a thorough understanding of each of the levers that a digital marketer can... pull to fully optimize a campaign You ideally have 5 years of digital marketing experience within an agency environment You are a hardworking, creative self-starter with an innovative attitude, with validated ability to successfully drive complex issues through analysis and resolution You’re a team player who enjoys helping others fix problems, strategize, and succeed You have a passion for marketing and are constantly reading industry blogs and trying to improve your digital marketing skill set
Responsibilites:
Strategize, build, and execute PPC strategy for multiple clients on multiple platform
• s
Maintain and monitor keyword bids, monthly budgets, negative keywords, campaign targeting and other important account metric
• s
Research, create and manage large keyword list
• s
Monitor and evaluate search activity across all major channel
• s
Provide creative copy suggestions and ad template
• s
Provide recommendations for A/B testing, keywords, structuring, targeting and other facets of digital advertising designed to meet client goal
• s
Generate weekly and monthly client reporting for all major metrics and goals trackin
• g
Keep pace with search, PPC and social industry trends and development
• s
Work with designers and developers to provide landing pages and image ads that meet campaign objectives and client expectation
• s
Although you will not be a main point of contact for clients, you must be able to communicate clearly with clients as neede
• d
Support the organization’s digital strategy development, SEO best practices, keyword research processes and search engine requirements and update
• s
You will work with the latest marketing software including marketing intelligence, workflow automation and marketing automatio
• n
Qualifications/Requirements:
5+ years’ experience as a marketer and/or experience managing paid search and social campaigns across various platforms A bachelor’s degree in Marketing or a related field is preferred Candidate must be Google Ad and Analytics certified Marketing automation and SEO experience is a plus Experience with all major social platforms is a must
Submit cover letter and resume to jobs@sageislandcom Please include Digital Marketing Specialist in your subject line
About Sage Island:
Sage Island is a full-service marketing agency located in the beach community of Wilmington, NC. We provide strategy, creative design, technical development, and digital marketing to organizations across the country. Whether it’s a new logo or an integrated campaign that spans multiple media, our exceptionally creative team of marketing professionals collaborates to deliver high-performing campaigns and great designs.
Our company has flourished because of one main reason: our people. Our culture is one that encourages innovation, exploration, and provocative thinking, and as a result, these are the types of individuals we attract and retain. Sage Island is currently undergoing a transformation from a regional boutique to a national digital media agency, and we are looking for energetic team players to join our fast-paced, high-growth team Show more details...
About You:
We are looking for an individual who is strategic with excellent attention to detail Successful candidates will have a portfolio of past PPC campaign strategies and documented outcomes as well as a thorough understanding of each of the levers that a digital marketer can... pull to fully optimize a campaign You ideally have 5 years of digital marketing experience within an agency environment You are a hardworking, creative self-starter with an innovative attitude, with validated ability to successfully drive complex issues through analysis and resolution You’re a team player who enjoys helping others fix problems, strategize, and succeed You have a passion for marketing and are constantly reading industry blogs and trying to improve your digital marketing skill set
Responsibilites:
Strategize, build, and execute PPC strategy for multiple clients on multiple platform
• s
Maintain and monitor keyword bids, monthly budgets, negative keywords, campaign targeting and other important account metric
• s
Research, create and manage large keyword list
• s
Monitor and evaluate search activity across all major channel
• s
Provide creative copy suggestions and ad template
• s
Provide recommendations for A/B testing, keywords, structuring, targeting and other facets of digital advertising designed to meet client goal
• s
Generate weekly and monthly client reporting for all major metrics and goals trackin
• g
Keep pace with search, PPC and social industry trends and development
• s
Work with designers and developers to provide landing pages and image ads that meet campaign objectives and client expectation
• s
Although you will not be a main point of contact for clients, you must be able to communicate clearly with clients as neede
• d
Support the organization’s digital strategy development, SEO best practices, keyword research processes and search engine requirements and update
• s
You will work with the latest marketing software including marketing intelligence, workflow automation and marketing automatio
• n
Qualifications/Requirements:
5+ years’ experience as a marketer and/or experience managing paid search and social campaigns across various platforms A bachelor’s degree in Marketing or a related field is preferred Candidate must be Google Ad and Analytics certified Marketing automation and SEO experience is a plus Experience with all major social platforms is a must
Submit cover letter and resume to jobs@sageislandcom Please include Digital Marketing Specialist in your subject line
About Sage Island:
Sage Island is a full-service marketing agency located in the beach community of Wilmington, NC. We provide strategy, creative design, technical development, and digital marketing to organizations across the country. Whether it’s a new logo or an integrated campaign that spans multiple media, our exceptionally creative team of marketing professionals collaborates to deliver high-performing campaigns and great designs.
Our company has flourished because of one main reason: our people. Our culture is one that encourages innovation, exploration, and provocative thinking, and as a result, these are the types of individuals we attract and retain. Sage Island is currently undergoing a transformation from a regional boutique to a national digital media agency, and we are looking for energetic team players to join our fast-paced, high-growth team Show more details...
Norton safe Web