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Econsultancy - digital marketing and ecommerce intel
Econsultancy delivers information and training to accelerate growth through effective digital marketing and ecommerce.
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Econsultancy - digital marketing and ecommerce intel
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Econsultancy delivers information and training to accelerate growth through effective digital marketing and ecommerce.
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46- Accelerating growth through effective digital marketing and ecommerce
- Best Practice Research
- Skills Assessment
- On-Demand Online Training
- Training for Teams
- Trends Analysis
- Digital Transformation Monthly: The Rise of Loyalty Programmes
- Econsultancy Live, 16 Nov, London – Register Now
- Ecommerce Best Practice Bundle
- Digital Shift: Q4 2022
- Click and collect: What are the watchouts for retailers investing in omnichannel?
- Airship’s Thomas Butta on what makes a great mobile app experience
- Loyalty, flexibility and ‘bleisure’: How travel brands are adapting post-pandemic
- ‘Accessibility is seen as a CSR initiative – and that needs to change’: Cyber-Duck’s Yahye Siyad on his role
- We’ve made some changes to the Econsultancy website
- Charging for ecommerce returns: Can it be avoided?
- Beauty Pie founder Marcia Kilgore on loyalty, influencers and the lure of multichannel
- How is the cost of living crisis impacting Black Friday 2022?
- Q-commerce: How is the rapid grocery market faring amid rising challenges?
- Stats roundup: Online grocery retail in 2022
- Promotions and discounts: UX/CX considerations for ecommerce brands
- Unbound Group on its new marketplace: ‘it’s about better serving the customer base’
- The ethics of AI writing and the need for a ‘human in the loop’
- Should brands be using AI copywriting in the age of the Helpful Content Update?
- The contextual advertising boom: What is it, and how can brands take advantage?
- Traditional consumer insights techniques are ‘utterly outdated’: founder of insights platform Zappi on digitisation
- ‘Too often, data is simply a burden’: Nick Stammers from unified DMP Ataccama
- Future of Marketing report: 60% of respondents expect budgets to increase
- Sign up for our email newsletter
- See our upcoming webinars
- Download our latest thought leadership whitepaper
- Australian online furniture retailer reverses revenue losses experienced following website migration
- Online healthcare service triples web traffic with ‘Cold Turkey’ content campaign
- Web hosting company redesigns its website to increase organic traffic and boosts revenue by 185%
- Automotive
- B2B
- Charities and Non-profit
- Fast-Moving Consumer Goods (FMCG)
- Financial Services
- Healthcare and Pharmaceutical
- Retail
- Travel and Leisure
- Forging authentic influencer partnerships: Spotting the right creators
- Anatomy of an email marketing strategy: from discovery to conversion
- Why the answer to rising customer expectations lies in the email inbox
- Find out more about how Econsultancy can help you
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Internals
202- Econsultancy
- Join now
- SKILLS ASSESSMENT
- LEARNING
- TRENDS
- BEST PRACTICE
- ABOUT US
- ECONSULTANCY LIVE
- Econsultancy
- REQUEST A DEMO
- Content Marketing
- Data & Analytics
- Digital Advertising
- Customer Experience
- Ecommerce
- Email & CRM
- Personal & Professional Skills
- Search Marketing
- Social Media
- Strategy & Planning
- Automotive
- B2B
- Charities and Non-profits
- Financial Services
- FMCG
- Healthcare and Pharmaceutical
- Retail
- Technology, Media and Telecoms
- Travel and Leisure
- ECONSULTANCY LIVE, 16 NOVEMBER
- Articles
- Briefings
- Reports
- Quick Guides
- Webinars
- Case Study Database
- Analyst Sessions
- 2022: New normals for digital
- Artificial Intelligence (AI)
- Customer Experience
- Digital Transformation
- The Metaverse
- Retail Media
- TikTok
- Foundations Series
- Microlearning Library
- Fast Track to Digital Marketing
- Fast Track to Modern Marketing
- Request a demo
- https://econsultancy.com/best-practice
- Best Practice Research
- https://econsultancy.com/digital-skills-test/
- Skills Assessment
- https://econsultancy.com/econsultancy-training/
- On-Demand Online Training
- https://econsultancy.com/econsultancy-training/
- Training for Teams
- https://econsultancy.com/innovation-trends
- Trends Analysis
- https://econsultancy.com/reports/digital-transformation-monthly-loyalty-programmes/
- Trends and Innovation
- Innovation and Trends
- Digital Transformation Monthly: The Rise of Loyalty Programmes
- https://econsultancy.com/event/econsultancy-live/
- Econsultancy Live, 16 Nov, London – Register Now
- https://econsultancy.com/reports/ecommerce-best-practice-bundle/
- Best Practice
- Ecommerce
- Ecommerce Best Practice Bundle
- https://econsultancy.com/reports/digital-shift-q4-2022/
- Trends and Innovation
- Innovation and Trends
- Digital Shift: Q4 2022
- Customer Experience
- More
- https://econsultancy.com/click-and-collect-retailer-success/
- Article
- Customer Experience
- Click and collect: What are the watchouts for retailers investing in omnichannel?
- https://econsultancy.com/airship-thomas-butta-mobile-app-experience/
- Article
- People and Skills
- Airship’s Thomas Butta on what makes a great mobile app experience
- https://econsultancy.com/travel-hotel-post-pandemic-loyalty-flexiblity/
- Article
- Customer Experience
- Loyalty, flexibility and ‘bleisure’: How travel brands are adapting post-pandemic
- https://econsultancy.com/cyber-duck-yahye-siyad-accessibility-digital-transformation/
- Article
- Digital Transformation
- ‘Accessibility is seen as a CSR initiative – and that needs to change’: Cyber-Duck’s Yahye Siyad on his role
- https://econsultancy.com/homepage-nav-updates/
- Article
- Customer Experience
- We’ve made some changes to the Econsultancy website
- https://econsultancy.com/online-returns-charges-strategy/
- Article
- Delivery and fulfillment
- Charging for ecommerce returns: Can it be avoided?
- Ecommerce
- More
- https://econsultancy.com/beauty-pie-founder-influencers-multichannel/
- Article
- Influencer marketing
- Beauty Pie founder Marcia Kilgore on loyalty, influencers and the lure of multichannel
- https://econsultancy.com/black-friday-2022-cost-of-living-crisis/
- Article
- Ecommerce
- How is the cost of living crisis impacting Black Friday 2022?
- https://econsultancy.com/q-commerce-grocery-challenges-2022/
- Article
- Ecommerce
- Q-commerce: How is the rapid grocery market faring amid rising challenges?
- https://econsultancy.com/stats-roundup-online-grocery-retail-in-2022/
- Article
- Ecommerce
- Stats roundup: Online grocery retail in 2022
- https://econsultancy.com/promotions-discounts-ux-ecommerce/
- Article
- Ecommerce
- Promotions and discounts: UX/CX considerations for ecommerce brands
- https://econsultancy.com/hotter-shoes-unbound-marketplace/
- Article
- Ecommerce
- Unbound Group on its new marketplace: ‘it’s about better serving the customer base’
- Data and Analytics
- More
- https://econsultancy.com/contentbot-nick-duncan-ethical-ai-copywriting/
- Article
- Copywriting
- The ethics of AI writing and the need for a ‘human in the loop’
- https://econsultancy.com/ai-copywriting-seo-google-helpful-content-update-hcu/
- Article
- AI/Machine learning
- Should brands be using AI copywriting in the age of the Helpful Content Update?
- https://econsultancy.com/contextual-advertising-definition-benefits/
- Briefing
- Sentiment analysis
- The contextual advertising boom: What is it, and how can brands take advantage?
- https://econsultancy.com/consumer-insights-zappi-steve-phillips/
- Article
- People and Skills
- Traditional consumer insights techniques are ‘utterly outdated’: founder of insights platform Zappi on digitisation
- https://econsultancy.com/ataccama-nick-stammers/
- Article
- Data and Analytics
- ‘Too often, data is simply a burden’: Nick Stammers from unified DMP Ataccama
- https://econsultancy.com/future-of-marketing-budgets/
- Article
- Data and Analytics
- Future of Marketing report: 60% of respondents expect budgets to increase
- View all latest articles
- https://econsultancy.com/digital-skills-test/
- Learn more
- https://econsultancy.com/econsultancy-training/
- Learn more
- Sign up for our email newsletter
- See our upcoming webinars
- Latest Case Studies
- View the library
- https://econsultancy.com/case-studies/view/luxo-living-search-marketing/
- Consumer Goods
- Case Studies
- Australian online furniture retailer reverses revenue losses experienced following website migration
- https://econsultancy.com/case-studies/view/zava-research-based-content/
- Healthcare and Pharmaceutical
- Case Studies
- Online healthcare service triples web traffic with ‘Cold Turkey’ content campaign
- https://econsultancy.com/case-studies/view/scala-hosting-enhanced-content/
- Web hosting company redesigns its website to increase organic traffic and boosts revenue by 185%
- https://econsultancy.com/automotive/
- Automotive
- https://econsultancy.com/b2b/
- B2B
- https://econsultancy.com/charities-and-non-profit/
- Charities and Non-profit
- https://econsultancy.com/fmcg/
- Fast-Moving Consumer Goods (FMCG)
- https://econsultancy.com/financial-services/
- Financial Services
- https://econsultancy.com/healthcare-pharmaceutical/
- Healthcare and Pharmaceutical
- https://econsultancy.com/retail/
- Retail
- https://econsultancy.com/travel-and-leisure/
- Travel and Leisure
- https://econsultancy.com/finding-authentic-influencer-partnerships/
- Article
- Influencer marketing
- Forging authentic influencer partnerships: Spotting the right creators
- https://econsultancy.com/email-marketing-strategy-discovery-to-conversion/
- Article
- Content Strategy
- Anatomy of an email marketing strategy: from discovery to conversion
- https://econsultancy.com/customer-expectations-personalised-email/
- Article
- Email and eCRM
- Why the answer to rising customer expectations lies in the email inbox
- About Us
- Work With Us
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- https://econsultancy.com/wordpress/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
- https://econsultancy.com/wordpress/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
- https://econsultancy.com/content/plugins/espress-redirect-econ/js/search.js?ver=-1666694160
- https://use.typekit.net/sqe4tlt.js
- https://www.recaptcha.net/recaptcha/api.js
- https://rum-static.pingdom.net/pa-5b8923a5299ed90016000033.js
- https://econsultancy.com/content/plugins/centaur-plugins/js/reports-toc.min.js?ver=1-1666694162
- https://cdnjs.cloudflare.com/ajax/libs/iframe-resizer/3.6.2/iframeResizer.min.js?ver=5.8.6
- https://econsultancy.com/content/themes/econ/js/do-slick.min.js?ver=1-1666694170
- https://econsultancy.com/content/plugins/centaur-plugins/js/brandpage.min.js?ver=1-1666694162
DOM size
There are more than 1,500 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://econsultancy.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
Apache
Unsafe cross-origin links
The webpage has 7 unsafe cross-origin links.
Links
7- https://www.centaurmedia.com/cookies
- https://jobs.marketingweek.com/
- http://www.centaur.co.uk/privacy
- http://www.centaur.co.uk/terms-and-conditions
- https://www.facebook.com/Econsultancy
- https://www.linkedin.com/company/econsultancy
- https://twitter.com/econsultancy
Plaintext email
The webpage contains plaintext emails.
Emails
5- subs.support@econsultancy.com
- subs.support@econsultancy.com
- monika.galla@centaurmedia.com
- preferences@centaurmedia.com
- preferences@centaurmedia.com
Miscellaneous
Structured data
The webpage has structured data.
Open Graph
9Twitter
6Schema.org
5
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, initial-scale=1
Character set
The webpage has a charset value set.
UTF-8
Sitemap
The website has sitemaps.
Sitemaps
1- https://econsultancy.com/sitemap.xml
Content length
The webpage has 2,997 words.
Text to HTML ratio
The text to HTML ratio is 10%.
Inline CSS
The webpage contains inline CSS code.
Attributes
12--btn-txt-col:#fff; --btn-bak-col:#FF0040;
font-family: museo-sans, 'Trebuchet MS', sans-serif; font-size: 16px; font-style: normal; font-weight: normal; max-width: 90%; line-height: 22.4px; text-align: center;
font-weight: normal;
font-family: museo-sans, 'Trebuchet MS', sans-serif; font-size: 16px; font-style: normal; font-weight: normal; max-width: 90%; line-height: 22.4px; text-align: center;
background-color:#fff;--colour-back:#fff;color:#ffffff;--colour-fore:#ffffff;--colour-high:#ffffff;--colour-high2:#2c2c2c;--colour-button:#ff0040;--colour-button2:#fff;
background-image:url('https://econsultancy.imgix.net/content/uploads/2022/10/25110128/Circle-on-Right-light-overlay.png');--bkg-img:https://econsultancy.imgix.net/content/uploads/2022/10/25110128/Circle-on-Right-light-overlay.png;align-items:flex-start;
text-align: left;
text-align: left;
text-align: left;
justify-content:flex-start;
color:#2c2c2c;
background-color:#ff0040;
Deprecated HTML
There are no deprecated HTML tags on the webpage.