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77
100
Innovid: Independent Advertising and Analytics Platform Built for TV
Innovid is an independent CTV advertising and measurement platform for the world's largest brands.
https://www.innovid.com/
3 high issues
9.1%
2 medium issues
6.1%
4 low issues
12.1%
24 tests passed
72.7%
0.26 seconds
18.80 kB
19 resources
Secure
Seo
Title
The title tag must be between 1 and 60 characters.
The current title has 68 characters.
Meta description
The meta description tag is good.
Innovid is an independent CTV advertising and measurement platform for the world's largest brands.
Headings
Only one h1 tag should be present on the webpage.
  1. The CPG Guide to CTV: Uncover the Latest Actionable Insights & Best Practices
  2. The CPG Guide to CTV: Uncover the Latest Actionable Insights & Best Practices
  3. Introducing InnovidXP: The Measurement Platform Built for Converged TV
  4. Introducing InnovidXP: The Measurement Platform Built for Converged TV
  5. Presenting our Global Benchmarks Report CTV Beats Mobile and More Insights
  6. Presenting our Global Benchmarks Report CTV Beats Mobile and More Insights
  7. Reimagine TV MeasurementInnovid Completes Acquisition of TVSquared
  8. Reimagine TV MeasurementInnovid Completes Acquisition of TVSquared
  9. Innovid is a Public Company! NYSE:CTV
  10. Innovid is a Public Company! NYSE:CTV
  1. An independent advertising and measurement platform for the world's largest brands
  2. You'll Be In Good Company
  3. What's New at Innovid
  1. Connected TV Advertising Made Simple
  2. Global Ad Serving Built for the Biggest Screen
  3. Seamless Creative Management for CTV and Beyond
  4. TV Measurement, Revolutionized
  5. A Forward-Thinking Approach to Identity Resolution
  6. Publisher Solutions to Maximize Advertising Revenue
  7. GSK Consumer Healthcare Taps Into Personalisation to Improve ROI Nearly 20%
  8. Innovid Insights Measures 80% Unique Reach Percentage for General Motors
  9. Mondelēz Ritz Personalizes Around Social Gatherings for a 340% Boost in CTR
  10. Anheuser-Busch Benefits from 45% Decrease in Cost Per Unique Reach
  11. American Honda Motor Co., Inc.
  12. Mondelez Delivers Emotionally Resonant Experiences or a 29% Lift in Ad Recall
  13. Innovid Insights Measures 87% Unique Reach Percentage for Whirlpool
  14. Davis Elen Advertising Taps Innovid Insights To Drive Unique Reach For Toyota
  15. Renault Sees 301% Lift in Engagement Through Personalized Video Gallery
  16. InnovidXP Delivers Single Source Of Truth For Converged TV
  17. Innovid and Fox Corporation Strike Multi-Year Partnership for Cross-Platform Measurement
  18. New Innovid Study: CTV Devices Account for Over Half of Global Video Impressions in CPG
  19. NEW CPG STUDY: CTV Devices Account for Over Half of Global Video Impressions in CPG Vertical, Up from 44%
  20. Nielsen Rival Innovid's New 'Future Proof' Measurement Lines Up Dentsu As Early Endorser
  1. Subscribe to our newsletter for industry insights, benchmarks, and more.
Content keywords
The content has relevant keywords.
innovidindependentadvertisingandplatformbuiltfortv
Image keywords
There are 5 images with missing alt attributes.
  1. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Connected-TV.png
  2. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Ad-Serving.png
  3. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Advertising-Measurment.png
  4. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Identity-Resolution.png
  5. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Publisher-Solutions.png
SEO friendly URL
The URL is SEO friendly.
https://www.innovid.com/
404 page
The website has 404 error pages.
https://www.innovid.com/404-6ef07e47a6c79db0a6ccf41b667b5a94
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. https://www.innovid.com
  2. Solutions
  3. Connected TV Advertising
  4. Ad Serving
  5. Creative Management
  6. Advertising Measurement
  7. Identity Resolution
  8. Publisher Solutions
  9. Resources
  10. News
  11. Reports
  12. Case Studies
  13. Blog
  14. Videos
  15. Fundamentals of CTV
  16. Reimagine TV Advertising
  17. About
  18. Leadership
  19. Partners
  20. Awards
  21. Careers
  22. Diversity
  23. Contact Us
  24. https://www.innovid.com
  25. Contact Us
  26. Solutions
  27. Connected TV Advertising
  28. Ad Serving
  29. Creative Management
  30. Advertising Measurement
  31. Identity Resolution
  32. Publisher Solutions
  33. Resources
  34. News
  35. Reports
  36. Case Studies
  37. Blog
  38. Videos
  39. Fundamentals of CTV
  40. Reimagine TV Advertising
  41. About
  42. Leadership
  43. Partners
  44. Awards
  45. Careers
  46. Diversity
  47. Privacy Policy
  48. Terms of Use
  49. Learn More
  50. Learn More
  51. Learn More
  52. Learn More
  53. Learn Morecaret
  54. Learn Morecaret
  55. Learn Morecaret
  56. Discover Morecaret
  57. Learn Morecaret
  58. Learn Morecaret
  59. Read the Case Study
  60. Read the Case Study
  61. Read the Case Study
  62. Read the Case Study
  63. Read the Case Study
  64. Read the Case Study
  65. Read the Case Study
  66. Read the Case Study
  67. Read the Case Study
  68. https://www.innovid.com/resources/innovid-and-fox-corporation-strike-multi-year-partnership-for-cross-platform-measurement/
  69. News
  70. Innovid and Fox Corporation Strike Multi-Year Partnership for Cross-Platform Measurement
  71. News
  72. https://www.innovid.com/resources/new-cpg-study-ctv-devices-account-for-over-half-of-global-video-impressions-in-cpg-vertical-up-from-44/
  73. News
  74. NEW CPG STUDY: CTV Devices Account for Over Half of Global Video Impressions in CPG Vertical, Up from 44%
  75. News
  76. Let's Talk
  77. Solutions
  78. Connected TV Advertising
  79. Ad Serving
  80. Creative Management
  81. Advertising Measurement
  82. Identity Resolution
  83. Publisher Solutions
  84. Resources
  85. News
  86. Reports
  87. Case Studies
  88. Blog
  89. Videos
  90. Fundamentals of CTV
  91. Reimagine TV Advertising
  92. About
  93. Leadership
  94. Partners
  95. Awards
  96. Careers
  97. Diversity
  98. Contact
  99. Offices
  100. Privacy Policy
  101. Consumer Privacy
  102. Terms of Use
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://www.innovid.com/wp-content/themes/innovid/public/images/favicon-16x16.png
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.26 seconds.
Page size
The size of the HTML webpage is 18,803.00.
HTTP requests
There are fewer than 19 HTTP requests on the webpage.
  1. https://js.hsforms.net/forms/v2.js
  2. https://consent.cookiebot.com/uc.js
  3. https://www.innovid.com/wp-content/themes/innovid/node_modules/feather-icons/dist/feather.min.js?ver=6.0.2
  4. https://js.hs-scripts.com/2529493.js
  5. https://www.innovid.com/wp-content/plugins/duracelltomi-google-tag-manager/js/gtm4wp-form-move-tracker.js?ver=1.16.1
  6. https://www.innovid.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
  7. https://www.innovid.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
  8. https://www.innovid.com/wp-content/themes/innovid/public/js/app.js?ver=1666631616
  9. https://www.innovid.com/wp-content/themes/innovid-2019/assets/dist/main.0aee4e666716f4a17255.js
  10. https://demo.innovid.com/site/assets/jquery.bpopup-0.11.0.min.js
  1. https://www.innovid.com/wp-content/plugins/types/vendor/toolset/toolset-common/res/lib/font-awesome/css/v4-shims.css?ver=5.13.0
  2. https://www.innovid.com/wp-content/plugins/types/vendor/toolset/toolset-common/res/lib/font-awesome/css/all.css?ver=5.13.0
  3. https://www.innovid.com/wp-content/themes/innovid/public/css/app.css?ver=1666631614
  4. https://www.innovid.com/wp-content/themes/innovid-2019/assets/dist/main.0aee4e666716f4a17255.css
  5. https://demo.innovid.com/site/assets/bPopup.css
  1. https://www.innovid.com/wp-content/themes/innovid/public/images/icon-close-grey.svg
  2. https://www.innovid.com/wp-content/themes/innovid/public/images/logo-innovid.svg
  3. https://www.innovid.com/wp-content/themes/innovid/public/images/logo-innovid.svg
  1. https://www.googletagmanager.com/ns.html?id=GTM-N33ZLD6
Image format
There are 20 images that are not using the AVIF, WebP format.
  1. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Connected-TV.png
  2. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Ad-Serving.png
  3. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Creative-Mgmt-updated.png
  4. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Advertising-Measurment.png
  5. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Identity-Resolution.png
  6. https://www.innovid.com/wp-content/uploads/2021/11/HP_Solutions_Publisher-Solutions.png
  7. https://www.innovid.com/wp-content/uploads/2022/09/Clients_Logos_GSK.png
  8. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_GM-updated.png
  9. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_Mondelez.png
  10. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_ABI.png
  11. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_Honda.png
  12. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_Mondelez.png
  13. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_Whirlpool.png
  14. https://www.innovid.com/wp-content/uploads/2021/11/Clients_Logos_DavisElen-updated.png
  15. https://www.innovid.com/wp-content/uploads/2022/09/Clients_Logos_Renault.png
  16. https://www.innovid.com/wp-content/uploads/2022/09/Clients_Logos_InnovidXP.png
  17. https://www.innovid.com/wp-content/uploads/2018/07/Innovid-press-release-green.png
  18. https://www.innovid.com/wp-content/uploads/2021/10/ADWEEK_Logo_400X400.png
  19. https://www.innovid.com/wp-content/uploads/2018/07/Innovid-press-release-red.png
  20. https://www.innovid.com/wp-content/uploads/2018/07/adage-logo.png
JavaScript defer
The are 9 javascript resources without the defer attribute.
  1. https://js.hsforms.net/forms/v2.js
  2. https://consent.cookiebot.com/uc.js
  3. https://www.innovid.com/wp-content/themes/innovid/node_modules/feather-icons/dist/feather.min.js?ver=6.0.2
  4. https://www.innovid.com/wp-content/plugins/duracelltomi-google-tag-manager/js/gtm4wp-form-move-tracker.js?ver=1.16.1
  5. https://www.innovid.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
  6. https://www.innovid.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
  7. https://www.innovid.com/wp-content/themes/innovid/public/js/app.js?ver=1666631616
  8. https://www.innovid.com/wp-content/themes/innovid-2019/assets/dist/main.0aee4e666716f4a17255.js
  9. https://demo.innovid.com/site/assets/jquery.bpopup-0.11.0.min.js
DOM size
The DOM size is optimal.
The HTML file has 823 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.innovid.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
cloudflare
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
Plaintext email
The webpage contains plaintext emails.
  1. news-innovid-logo@2x.png
  2. news-innovid-logo@2x.png
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1.0
        Character set
        The webpage has a charset value set.
        utf-8
        Sitemap
        The website has sitemaps.
        1. https://www.innovid.com/sitemap_index.xml
        Social
        The webpage has 4 social links.
        Content length
        The webpage has 1,323 words.
        Text to HTML ratio
        The text to HTML ratio is under 10%
        The text to HTML ratio is 7%.
        Inline CSS
        The webpage contains inline CSS code.
        1. display:none;visibility:hidden
        2. background-image: url(https://www.innovid.com/wp-content/uploads/2022/09/CTV_Guide_Homepage_Mantle_Mobile.jpg)
        3. background-image: url(https://www.innovid.com/wp-content/uploads/2022/09/CTV_Guide_Homepage_Mantle.jpg)
        4. background-image: url(https://www.innovid.com/wp-content/uploads/2022/06/InnovidXP_launch_mantle_375x760_wLogo.jpg)
        5. background-image: url(https://www.innovid.com/wp-content/uploads/2022/06/InnovidXP_launch_mantle_1440x500.jpg)
        6. background-image: url(https://www.innovid.com/wp-content/uploads/2022/05/CenterStage_Homepage_Mantle_Mobile-1.png)
        7. background-image: url(https://www.innovid.com/wp-content/uploads/2022/05/CenterStage_Homepage_Mantle-2.jpg)
        8. background-image: url(https://www.innovid.com/wp-content/uploads/2022/02/TVsquared_HP_mantle_375-x-760.png)
        9. background-image: url(https://www.innovid.com/wp-content/uploads/2022/02/01_HP_mantle_1440x500.jpg)
        10. background-image: url(https://www.innovid.com/wp-content/uploads/2022/03/IPO_mantle_updated_mobile_375-x-760.jpg)
        11. background-image: url(https://www.innovid.com/wp-content/uploads/2022/03/IPO_mantle_updated_1440x500-1.jpg)
        12. display:none
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.