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Practical Ecommerce | News, How to, Definitions, Guides, Examples
Practical Ecommerce: Independent analysis and strategy for online merchants — Amazon, SEO, analytics, marketing, design, payments, social media, cross-border, multichannel, shipping, much more.
https://www.practicalecommerce.com/
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Practical Ecommerce: Independent analysis and strategy for online merchants — Amazon, SEO, analytics, marketing, design, payments, social media, cross-border, multichannel, shipping, much more.
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  1. Email Newsletter + Free Ebook
  2. Email Newsletter + Free Ebook
  3. The Black Art of Backlink Buying
  4. 13 Excellent BFCM Campaigns, to Inspire
  5. Ecommerce Flourishes in Latin America
  6. How to Create an Effective Press Page
  7. Is Musk’s Twitter a Marketing Opportunity?
  8. Agency Marketer Goes In-house at Range Leather
  9. SEO Tools for Assessing Used Domain Names
  10. Charts: Global Economic Conditions, Outlook
  11. How to Supercharge Product Feeds for Sales, ROI
  12. AI-based Content Is the Next SEO Tool
  13. My Experience Selling B2B versus B2C
  14. Email Newsletter + Free Ebook
  15. Email Newsletter + Free Ebook
  1. 25 Great Email Marketing Ideas
  2. 25 Great Email Marketing Ideas
  3. 25 Great Email Marketing Ideas
  4. 25 Great Email Marketing Ideas
  1. DTC Holsters Are a Last Line of Defense
  2. Ballet Dancer Shifts to Photo, Video Creator
  3. Supply.co Founder on Selling the Business
  4. Business Is Art to Fringe Sport Owner
  5. HelpFlow, a Live Chat Service, Ramps Up
  6. SEO: Keyword Research for a New Site
  7. SEO: Keyword Research for Product Content
  8. SEO: How to Assess Keyword Difficulty
  9. SEO: Converting Keywords to Link Authority
  10. SEO: Driving Content Strategy with Keyword Research
  11. Build a Cyber Monday SMS List Now
  12. The Essentials of High-performing Emails
  13. Email Marketing Drives Conversions in Other Channels
  14. Email Conversion Guide, Part 3: Retargeting
  15. 275 Free, Responsive Email Templates
  16. B2B Merchants: Harness Data to Pivot, Adapt
  17. Charts: Global Payments Trends and Outlook
  18. Does Ecommerce Need a New Payment System?
  19. Charts: Cryptocurrency Trends in Ecommerce
  20. 15 Mobile Payment Systems for Merchants
  21. Dropbox Shop and Creator Ecommerce
  22. 21 Google Workplace Apps
  23. 23 Chrome Extensions for Productivity
  24. 17 Collaboration Tools for Remote Workers
  25. Setting Up an Accessible Shopify Store
  26. 13 WordPress Plugins for Customer Support
  27. 10 Essentials for ‘Contact Us’ Forms (and 6 Mistakes to Avoid)
  28. Policy Pages, Done Well, Enhance a Brand
  29. Using Facebook Messenger Chatbots to Support Live Chat
  30. Answer 6 Questions on an Ecommerce ‘About’ Page
  31. Shoppers Buy Necessities, Not Gifts, in Amazon’s October Event
  32. Everything to Know about Amazon Marketplace Sellers
  33. Prime Day 2022 Recap: Sales, Categories, More
  34. FBA Seller, Tired of Storage Fees, Launches 3PL
  35. SEO: Amazon Keyword Research Tools
  36. The Ultimate Guide to Retail in 2023
  1. November 1, 2022 • Armando Roggio
  2. November 1, 2022 • Sig Ueland
  3. October 31, 2022 • Marcia Kaplan
  4. October 31, 2022 • Lorrie Thomas Ross
  5. October 30, 2022 • Armando Roggio
  6. October 28, 2022 • Eric Bandholz
  7. October 27, 2022 • Ann Smarty
  8. October 26, 2022 • Adel Boukarroum
  9. October 25, 2022 • Armando Roggio
  10. October 25, 2022 • Christopher Dobroth
  11. Eric Bandholz
  12. Eric Bandholz
  13. Eric Bandholz
  14. Eric Bandholz
  15. Eric Bandholz
  16. Ann Smarty
  17. Armando Roggio
  18. Ann Smarty
  19. Jill Kocher Brown
  20. Jill Kocher Brown
  21. Armando Roggio
  22. Carolyn Nye
  23. Carolyn Nye
  24. Carolyn Nye
  25. Sig Ueland
  26. Lori McDonald
  27. Adel Boukarroum
  28. Armando Roggio
  29. Adel Boukarroum
  30. Sig Ueland
  31. Armando Roggio
  32. Sig Ueland
  33. Sig Ueland
  34. Sig Ueland
  35. Joseph C. Dolson
  36. Sig Ueland
  37. Pamela Hazelton
  38. Pamela Hazelton
  39. Pamela Hazelton
  40. Pamela Hazelton
  41. Marcia Kaplan
  42. Marcia Kaplan
  43. Marcia Kaplan
  44. Eric Bandholz
  45. Ann Smarty
  46. Channable
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  1. Home
  2. All Marketing
  3. Google Ads
  4. Content Marketing
  5. Email Marketing
  6. Social Media
  7. Influencers & Affiliates
  8. All SEO
  9. Keyword Research
  10. Link Building
  11. SEO Tools
  12. On-page SEO
  13. Technical SEO
  14. All Conversion
  15. Analytics & Data
  16. Customer Retention
  17. Customer Service
  18. Photography & Video
  19. Product Pages
  20. Checkout Tactics
  21. All Business
  22. Amazon & Marketplaces
  23. Shipping & Fulfillment
  24. B2B
  25. Finance
  26. Inventory
  27. Payments
  28. Local Business
  29. Fraud Prevention
  30. Cross-border Selling
  31. Staffing
  32. All Design & Development
  33. Design & Dev Tools
  34. Platforms & Apps
  35. Code
  36. Schools & Resources
  37. Typography & Fonts
  38. User Experience
  39. “Ecommerce Conversations” Podcast
  40. Advertising >
  41. Product Photography
  42. Starting an Ecommerce Business
  43. Building an Ecommerce Business
  44. Credit Card Processing FAQs
  45. Web Marketing Checklist
  46. SEO How-to
  47. Webinar U
  48. Vendor Directory
  49. About
  50. About Us
  51. Editorial Policy
  52. Contact Us
  53. “Merchant” Newsletter
  54. Logos and Brand Guide
  55. Conditions of Use
  56. Privacy Policy
  57. RSS Summary
  58. https://www.practicalecommerce.com/
  59. Marketing
  60. SEO
  61. Conversion
  62. Business
  63. Design & Dev
  64. Webinar U
  65. “Ecommerce Conversations” Podcast
  66. Marketing
  67. All Marketing
  68. Google Ads
  69. Content Marketing
  70. Email Marketing
  71. Social Media
  72. Influencers & Affiliates
  73. SEO
  74. All SEO
  75. Keyword Research
  76. Link Building
  77. SEO Tools
  78. On-page SEO
  79. Technical SEO
  80. Conversion
  81. All Conversion
  82. Analytics & Data
  83. Customer Retention
  84. Customer Service
  85. Photography & Video
  86. Product Pages
  87. Checkout Tactics
  88. Business
  89. All Business
  90. Amazon & Marketplaces
  91. Shipping & Fulfillment
  92. B2B
  93. Finance
  94. Inventory
  95. Payments
  96. Local Business
  97. Fraud Prevention
  98. Cross-border Selling
  99. Staffing
  100. Design & Dev
  101. All Design & Development
  102. Design & Dev Tools
  103. Platforms & Apps
  104. Code
  105. Schools & Resources
  106. Typography & Fonts
  107. User Experience
  108. Webinar U
  109. Vendors
  110. “Ecommerce Conversations” Podcast
  111. About
  112. Privacy Policy
  113. Independent and trusted since 2005
  114. 7,000+ articles, written and fact-checked by professionals
  115. Privacy Policy
  116. https://www.practicalecommerce.com/the-black-art-of-backlink-buying
  117. Link Building
  118. The Black Art of Backlink Buying
  119. Armando Roggio
  120. https://www.practicalecommerce.com/13-excellent-bfcm-campaigns-to-inspire
  121. Social Media
  122. 13 Excellent BFCM Campaigns, to Inspire
  123. Sig Ueland
  124. https://www.practicalecommerce.com/ecommerce-flourishes-in-latin-america
  125. Cross-border Selling
  126. Ecommerce Flourishes in Latin America
  127. Marcia Kaplan
  128. https://www.practicalecommerce.com/creating-an-effective-online-press-page
  129. Content Marketing
  130. How to Create an Effective Press Page
  131. Lorrie Thomas Ross
  132. https://www.practicalecommerce.com/is-musks-twitter-a-marketing-opportunity
  133. Social Media
  134. Is Musk’s Twitter a Marketing Opportunity?
  135. Armando Roggio
  136. https://www.practicalecommerce.com/agency-marketer-goes-in-house-at-range-leather
  137. Business
  138. Agency Marketer Goes In-house at Range Leather
  139. Eric Bandholz
  140. https://www.practicalecommerce.com/seo-tools-for-assessing-used-domain-names
  141. SEO Tools
  142. SEO Tools for Assessing Used Domain Names
  143. Ann Smarty
  144. https://www.practicalecommerce.com/charts-global-economic-conditions-outlook
  145. Finance
  146. Charts: Global Economic Conditions, Outlook
  147. Adel Boukarroum
  148. Webinars
  149. https://www.practicalecommerce.com/ai-based-content-is-the-next-seo-tool
  150. SEO Tools
  151. AI-based Content Is the Next SEO Tool
  152. Armando Roggio
  153. https://www.practicalecommerce.com/my-experience-selling-b2b-versus-b2c
  154. B2B
  155. My Experience Selling B2B versus B2C
  156. Christopher Dobroth
  157. ECOMMERCE CONVERSATIONS PODCAST
  158. https://www.practicalecommerce.com/dtc-holsters-are-a-last-line-of-defense
  159. Eric Bandholz
  160. DTC Holsters Are a Last Line of Defense
  161. https://www.practicalecommerce.com/ballet-dancer-shifts-to-photo-video-creator
  162. Eric Bandholz
  163. Ballet Dancer Shifts to Photo, Video Creator
  164. https://www.practicalecommerce.com/supply-co-founder-on-selling-the-business
  165. Eric Bandholz
  166. Supply.co Founder on Selling the Business
  167. https://www.practicalecommerce.com/business-is-art-to-fringe-sport-owner
  168. Eric Bandholz
  169. Business Is Art to Fringe Sport Owner
  170. https://www.practicalecommerce.com/helpflow-a-live-chat-service-ramps-up
  171. Eric Bandholz
  172. HelpFlow, a Live Chat Service, Ramps Up
  173. Keyword Research
  174. https://www.practicalecommerce.com/seo-keyword-research-for-a-new-site
  175. Ann Smarty
  176. SEO: Keyword Research for a New Site
  177. https://www.practicalecommerce.com/seo-keyword-research-for-product-content
  178. Armando Roggio
  179. SEO: Keyword Research for Product Content
  180. https://www.practicalecommerce.com/seo-how-to-assess-keyword-difficulty
  181. Ann Smarty
  182. SEO: How to Assess Keyword Difficulty
  183. https://www.practicalecommerce.com/seo-converting-keywords-to-link-authority
  184. Jill Kocher Brown
  185. SEO: Converting Keywords to Link Authority
  186. https://www.practicalecommerce.com/seo-driving-content-strategy-with-keyword-research
  187. Jill Kocher Brown
  188. SEO: Driving Content Strategy with Keyword Research
  189. Email Marketing
  190. https://www.practicalecommerce.com/build-a-cyber-monday-sms-list-now
  191. Armando Roggio
  192. Build a Cyber Monday SMS List Now
  193. https://www.practicalecommerce.com/essential-components-of-high-performing-emails
  194. Carolyn Nye
  195. The Essentials of High-performing Emails
  196. https://www.practicalecommerce.com/email-marketing-drives-conversions-in-other-channels
  197. Carolyn Nye
  198. Email Marketing Drives Conversions in Other Channels
  199. https://www.practicalecommerce.com/email-conversion-guide-part-3-retargeting
  200. Carolyn Nye
  201. Email Conversion Guide, Part 3: Retargeting
  202. https://www.practicalecommerce.com/free-responsive-email-templates
  203. Sig Ueland
  204. 275 Free, Responsive Email Templates
  205. Payments
  206. https://www.practicalecommerce.com/b2b-merchants-harness-data-to-pivot-adapt
  207. Lori McDonald
  208. B2B Merchants: Harness Data to Pivot, Adapt
  209. https://www.practicalecommerce.com/charts-global-payments-trends-and-outlook
  210. Adel Boukarroum
  211. Charts: Global Payments Trends and Outlook
  212. https://www.practicalecommerce.com/does-ecommerce-need-a-new-payment-system
  213. Armando Roggio
  214. Does Ecommerce Need a New Payment System?
  215. https://www.practicalecommerce.com/charts-cryptocurrency-trends-in-ecommerce
  216. Adel Boukarroum
  217. Charts: Cryptocurrency Trends in Ecommerce
  218. https://www.practicalecommerce.com/mobile-payment-systems-for-merchants
  219. Sig Ueland
  220. 15 Mobile Payment Systems for Merchants
  221. Platforms & Apps
  222. https://www.practicalecommerce.com/dropbox-shop-and-creator-ecommerce
  223. Armando Roggio
  224. Dropbox Shop and Creator Ecommerce
  225. https://www.practicalecommerce.com/21-google-workplace-apps
  226. Sig Ueland
  227. 21 Google Workplace Apps
  228. https://www.practicalecommerce.com/26-chrome-extensions-for-productivity
  229. Sig Ueland
  230. 23 Chrome Extensions for Productivity
  231. https://www.practicalecommerce.com/12-Project-Management-and-Collaboration-Tools
  232. Sig Ueland
  233. 17 Collaboration Tools for Remote Workers
  234. https://www.practicalecommerce.com/setting-up-an-accessible-shopify-store
  235. Joseph C. Dolson
  236. Setting Up an Accessible Shopify Store
  237. Customer Service
  238. https://www.practicalecommerce.com/wordpress-plugins-for-customer-support
  239. Sig Ueland
  240. 13 WordPress Plugins for Customer Support
  241. https://www.practicalecommerce.com/10-essentials-for-contact-us-forms-and-6-mistakes-to-avoid
  242. Pamela Hazelton
  243. 10 Essentials for ‘Contact Us’ Forms (and 6 Mistakes to Avoid)
  244. https://www.practicalecommerce.com/policy-pages-done-well-enhance-a-brand
  245. Pamela Hazelton
  246. Policy Pages, Done Well, Enhance a Brand
  247. https://www.practicalecommerce.com/using-facebook-messenger-chatbots-to-support-live-chat
  248. Pamela Hazelton
  249. Using Facebook Messenger Chatbots to Support Live Chat
  250. https://www.practicalecommerce.com/answer-6-questions-on-an-ecommerce-about-page
  251. Pamela Hazelton
  252. Answer 6 Questions on an Ecommerce ‘About’ Page
  253. Amazon & Marketplaces
  254. https://www.practicalecommerce.com/shoppers-buy-necessities-not-gifts-in-amazons-october-event
  255. Marcia Kaplan
  256. Shoppers Buy Necessities, Not Gifts, in Amazon’s October Event
  257. https://www.practicalecommerce.com/everything-to-know-about-amazon-marketplace-sellers
  258. Marcia Kaplan
  259. Everything to Know about Amazon Marketplace Sellers
  260. https://www.practicalecommerce.com/prime-day-2022-recap-sales-categories-more
  261. Marcia Kaplan
  262. Prime Day 2022 Recap: Sales, Categories, More
  263. https://www.practicalecommerce.com/fba-seller-tired-of-storage-fees-launches-3pl
  264. Eric Bandholz
  265. FBA Seller, Tired of Storage Fees, Launches 3PL
  266. https://www.practicalecommerce.com/seo-amazon-keyword-research-tools
  267. Ann Smarty
  268. SEO: Amazon Keyword Research Tools
  269. 5 Content Marketing Ideas for November 2022
  270. 20 Top Social Media Networks of 2022
  271. 18 Free Courses on Social Media Marketing
  272. AI-based Content Is the Next SEO Tool
  273. New Google Ads' Setup Streamlines Ad Creation
  274. 5 Tools to Extract Data from Google’s SERPs
  275. Privacy Policy
  276. Home
  277. Marketing
  278. Conversion
  279. SEO
  280. Business
  281. Design & Development
  282. “Ecommerce Conversations” Podcast
  283. Advertising >
  284. Product Photography
  285. Influencer Marketing
  286. SEO How-to
  287. Starting an Ecommerce Business
  288. Building an Ecommerce Business
  289. Credit Card Processing FAQs
  290. Webinar U
  291. Vendor Directory
  292. About
  293. About Us
  294. Editorial Policy
  295. Contact Us
  296. “Merchant” Newsletter
  297. Logos and Brand Guide
  298. Conditions of Use
  299. Privacy Policy
  300. RSS Summary
  301. https://www.practicalecommerce.com/pec-rss
  302. Privacy Policy
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Image format
There are 98 images that are not using the AVIF, WebP format.
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  31. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
  32. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
  33. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
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  48. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
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  53. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
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  55. https://www.practicalecommerce.com/wp-content/themes/pec/img/placeholder-homepage-dynamic.png
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JavaScript defer
The are 4 javascript resources without the defer attribute.
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  3. https://hb.wpmucdn.com/www.practicalecommerce.com/e2d21c19-a01d-4a7e-b72a-ca15b7926051.js
  4. https://hb.wpmucdn.com/www.practicalecommerce.com/b1b2aee5-cad0-41b9-bda5-6c00f0a8db5a.js
DOM size
The DOM size is optimal.
The HTML file has 1193 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.practicalecommerce.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
Apache/2.4.54 (cPanel) OpenSSL/1.1.1q mod_bwlimited/1.4
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1
        Character set
        The webpage has a charset value set.
        UTF-8
        Sitemap
        The website has sitemaps.
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        Social
        The webpage has 4 social links.
        Content length
        The webpage has 1,934 words.
        Text to HTML ratio
        The text to HTML ratio is under 10%
        The text to HTML ratio is 8%.
        Inline CSS
        The webpage contains inline CSS code.
        1. display:none;visibility:hidden
        2. min-height:500px;
        3. visibility: hidden;
        4. fill-rule:evenodd;
        5. fill-rule:evenodd;
        6. fill-rule:evenodd;
        7. fill-rule:evenodd;
        8. fill-rule:evenodd;
        9. fill-rule:evenodd;
        10. visibility: hidden;
        11. visibility: hidden;
        12. visibility: hidden;
        13. width: 220px;
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.