New marketing campaigns this week

Many organizations employ some combination of marketing mix modeling (MMM) and multi-touch attribution (MTA) to assess the impact of their marketing campaigns.
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From Boots to McDonald’s to Netflix, the Marketing Week team reveals the first eight campaigns that make up our best of 2022.
A Conversation with Travel & Tourism Marketing Expert Steve Defontes, Founder/President, Big Idea Advertising, New York/Miami. Unless you’re immersed in the …
Founded by three wealthy Texans in late 2020, the group, known as A.F.P.I., has quickly inserted itself into nearly every corner of Mr. Trump’s political machine, and is closer …
Adweek reveals the 20 best ads of 2023, including campaigns from Barbie, McDonald’s, Apple and Ikea.
From Airbnb and Aldi to Boots and Deliveroo, the Marketing Week team chooses the first eight campaigns that make up our best of 2021.
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