Social media report 2023 pdf
Some 84% of adults ages 18 to 29 say they ever use any social media sites, which is similar to the share of those ages 30 to 49 who say this (81%). By comparison, a somewhat smaller share of those ages 50 to 64 (73%) say they use social media sites,...
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Facebook ads took the top slot; however, Facebook dropped from 51% in 2022 to 46% in 2023. In addition, the percentage of marketers who don't use social ads increased from 22% to 25%. B2C marketers are more likely to value Facebook ads (53% B2C vs....
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We have covered a considerable number of social media sites in this post. With nearly 4.89 billion people using social media, there is a vast range of apps to appeal to everybody. The six most popular social networks ranked by Monthly Active Users are:...
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The survey - conducted Sept. 26-Oct. 23, 2023, among 1,453 13- to 17-year-olds - covered social media, internet use and device ownership among teens. Here's a look at the key findings related to online platforms: YouTube continues to dominate....
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With increasingly sophisticated and powerful tools for social media marketers, it's a great social site for growing your business. 7. TikTok. TikTok is a massively popular social network coming out of China that bills itself as the "leading...
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Let's start with a look at the latest headlines for the global "state of digital": The world's population passed 8 billion on 15 November 2022, and has reached 8.01 billion at the start of 2023. Just over 57 percent of the...
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Key findings from the research include: 80% of business leaders anticipate their company's social media budget will increase in the next three years, and among them, more than 2 in 5 (44%) estimate their budget will increase by more than 50%. 90%...
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1. Social media communities will be critical for increasing engagement. A whopping 90% of social media marketers say building an active online community is crucial to a successful social media strategy in 2023.. Social media communities enable your...
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Mar 28, 2023. HubSpot and Brandwatch just released a 2023 Global Social Media Trends Report. I highly recommend you download it here (email required). It has actionable insights and recommendations, data points, and beautiful visuals. I summarized the...
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One of the biggest developments of 2023 was the launch of their new body type technology, designed to help users see more diverse and inclusive search results that showcase a range of body types and sizes. In November 2023, testing kicked off for this...
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