Social media report 2023 pdf

Some 84% of adults ages 18 to 29 say they ever use any social media sites, which is similar to the share of those ages 30 to 49 who say this (81%). By comparison, a somewhat smaller share of those ages 50 to 64 (73%) say they use social media sites,...
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Facebook ads took the top slot; however, Facebook dropped from 51% in 2022 to 46% in 2023. In addition, the percentage of marketers who don't use social ads increased from 22% to 25%. B2C marketers are more likely to value Facebook ads (53% B2C vs....
We have covered a considerable number of social media sites in this post. With nearly 4.89 billion people using social media, there is a vast range of apps to appeal to everybody. The six most popular social networks ranked by Monthly Active Users are:...
The survey - conducted Sept. 26-Oct. 23, 2023, among 1,453 13- to 17-year-olds - covered social media, internet use and device ownership among teens. Here's a look at the key findings related to online platforms: YouTube continues to dominate....
With increasingly sophisticated and powerful tools for social media marketers, it's a great social site for growing your business. 7. TikTok. TikTok is a massively popular social network coming out of China that bills itself as the "leading...
Let's start with a look at the latest headlines for the global "state of digital": The world's population passed 8 billion on 15 November 2022, and has reached 8.01 billion at the start of 2023. Just over 57 percent of the...
Key findings from the research include: 80% of business leaders anticipate their company's social media budget will increase in the next three years, and among them, more than 2 in 5 (44%) estimate their budget will increase by more than 50%. 90%...
1. Social media communities will be critical for increasing engagement. A whopping 90% of social media marketers say building an active online community is crucial to a successful social media strategy in 2023.. Social media communities enable your...
Mar 28, 2023. HubSpot and Brandwatch just released a 2023 Global Social Media Trends Report. I highly recommend you download it here (email required). It has actionable insights and recommendations, data points, and beautiful visuals. I summarized the...
One of the biggest developments of 2023 was the launch of their new body type technology, designed to help users see more diverse and inclusive search results that showcase a range of body types and sizes. In November 2023, testing kicked off for this...
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