Search Engine Optimization Overview
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Home - NHS Digital
We’re the national information and technology partner to the health and social care system using digital technology to transform the NHS and social care
Seo
Title
The title tag is perfect.
Home - NHS Digital
Meta description
The meta description tag is good.
We’re the national information and technology partner to the health and social care system using digital technology to transform the NHS and social care
Headings
Only one h1 tag should be present on the webpage.
  1. Data and technology that improves lives
  2. COVID-19 digital readers: Can you see the line?
  3. How we're supporting product teams
  4. Discovering data standards together
  5. How the NHS App has helped relieve pressure in my pharmacy team
  1. Internet explorer is no longer supported
  2. Our services
  3. Latest blogs
  4. Data and information
  5. How we look after your information
  6. About NHS Digital
  7. Legal
  8. Get in touch
  9. Follow us on social media
  1. Statistics and publications
  2. Coronavirus dashboards
Content keywords
The content has relevant keywords.
homenhsdigital
Image keywords
There are 3 images with missing alt attributes.
  1. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/19.-mother-and-child-on-laptop.jpg
  2. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-adobestock_92041520-emergency-cropped.jpg
  3. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/feature-articles/find-and-treat/find-and-treat-lead-image.jpg
SEO friendly URL
The URL is SEO friendly.
https://digital.nhs.uk/
404 page
The website has 404 error pages.
https://digital.nhs.uk/404-f89b50f422bdb406b19d85cff0a9f5a3
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. https://digital.nhs.uk/
  2. Coronavirus
  3. Services
  4. Data
  5. Cyber
  6. Developer
  7. News
  8. About
  9. https://digital.nhs.uk/search
  10. About NHS Digital ???text.sr-only-link???
  11. Your data
  12. Cyber and data security ???text.sr-only-link???
  13. Our services ???text.sr-only-link???
  14. Spine
  15. NHS App ???text.sr-only-link???
  16. The NHS App: a simple, secure way to get information and manage NHS services
  17. NHS 111 online: helpful medical advice, and access to urgent healthcare
  18. COVID Oximetry @home: looking after coronavirus patients in their homes
  19. Emergency Department Digital Integration: reducing A&E demand, and directing patients to the right care
  20. View all services ???text.sr-only-link???
  21. Wireless health
  22. COVID-19 digital readers: Can you see the line? Rob Banathy, Senior Product Manager, explains how his team developed the lateral flow device (LFD) digital reader service that can detect nearly twice the number of positive COVID-19 cases during early infection compared to the human eye.
  23. How we're supporting product teams Making it easier to get help and support is a guiding principle for our API Management (APIM) team. Ernest Kissiedu, a business analyst in the team, explains the new approach to supporting software developers working in health and care.
  24. Discovering data standards together Bharat Sharma, Senior Product Manager in the Standards and Interoperability team at NHS England, explains what they are doing to improve access to standards across the NHS
  25. How the NHS App has helped relieve pressure in my pharmacy team Rupesh Thakkar, a chief pharmacist for a primary care network in Solihull who also supports the Implementation Team in NHS England's Transformation Directorate, describes how the repeat prescriptions feature on the NHS App helped to ease the pressure on primary care services in his area.   
  26. All blogs ???text.sr-only-link???
  27. Latest news ???text.sr-only-link???
  28. Statistics and publications We collect, process and publish data and information gathered from across the health and social care system in England. Start your search ???text.sr-only-link???
  29. Coronavirus dashboards We publish a range of data about coronavirus. Explore our interactive dashboards to find out more about infection rates in your area and much more. Visit the hub
  30. Looking after your data
  31. About us
  32. Annual report and accounts
  33. Modern Slavery Act Statement
  34. Privacy and cookies
  35. Terms and conditions
  36. Looking after your data
  37. Freedom of information
  38. Accessibility
  39. Change cookie settings ???text.sr-only-link???
  40. Copyright (c) NHS Digital ???text.sr-only-link???
  41. Contact us
  42. Press office
  43. Careers
  44. Tell us what you think of our website
  45. RSS feeds
Language
The webpage has the language declared.
en
Favicon
The webpage has a favicon.
https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/icons/safari-pinned-tab.svg
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 1.61 seconds.
Page size
The size of the HTML webpage is 16,842.00.
HTTP requests
There are fewer than 29 HTTP requests on the webpage.
  1. https://www.googletagmanager.com/gtag/js?id=G-NFB0ZQ0CHQ
  2. https://consent.cookiebot.com/uc.js
  3. https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/dist/nhsd-priority-scripts.bundle.js
  4. https://nhs-prod.global.ssl.fastly.net/resources/google-analytics.js
  5. https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/dist/nhsd-frontend-scripts.bundle.js
  6. https://design-system.digital.nhs.uk/cdn/v0.156.0/scripts/nhsd-frontend.js
  1. https://design-system.digital.nhs.uk/cdn/v0.162.0/stylesheets/nhsd-frontend.css
  2. https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/dist/nhsd-frontend-edge-cases.css
  3. https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/dist/nhsd-print.css
  1. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/0389-website-imagery.psd_0000_header-copy.jpg
  2. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/19.-mother-and-child-on-laptop.jpg
  3. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/shield-copy-800px.jpg
  4. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/checkmark-angled-green-800px.jpg
  5. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/transactions-800.svg
  6. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/phone-nhsapp-800px.jpg
  7. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-992x558_0002_smartphone-nhsapp-istock-1179539100.jpg
  8. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-992x558_0003_111online-mother-istock-1220412402.jpg
  9. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services--992x558_0001_oximetry-man-b-cropped.png
  10. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-adobestock_92041520-emergency-cropped.jpg
  11. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/feature-articles/find-and-treat/find-and-treat-lead-image.jpg
  12. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/lateral-flow-devices.jpg/lateral-flow-devices.jpg/website%3AnewsPostImageLarge
  13. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/ernest-kissiedu-blog-1920x964.jpg/ernest-kissiedu-blog-1920x964.jpg/website%3AnewsPostImageLarge
  14. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/bharat-blogimage.jpg/bharat-blogimage.jpg/website%3AnewsPostImageLarge
  15. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/transformation-blog/2022/pharmacy.jpg/pharmacy.jpg/website%3AnewsPostImageLarge
  16. https://design-system.digital.nhs.uk/cdn/latest/icons/hex/twitter.svg
  17. https://design-system.digital.nhs.uk/cdn/latest/icons/hex/facebook.svg
  18. https://design-system.digital.nhs.uk/cdn/latest/icons/hex/linkedin.svg
  19. https://design-system.digital.nhs.uk/cdn/latest/icons/hex/youtube.svg
  1. https://www.googletagmanager.com/ns.html?id=GTM-W6GJCR9
Image format
There are 14 images that are not using the AVIF, WebP format.
  1. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/0389-website-imagery.psd_0000_header-copy.jpg
  2. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/19.-mother-and-child-on-laptop.jpg
  3. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/shield-copy-800px.jpg
  4. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/checkmark-angled-green-800px.jpg
  5. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/phone-nhsapp-800px.jpg
  6. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-992x558_0002_smartphone-nhsapp-istock-1179539100.jpg
  7. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-992x558_0003_111online-mother-istock-1220412402.jpg
  8. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services--992x558_0001_oximetry-man-b-cropped.png
  9. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/brand-images/experience-pages/services-adobestock_92041520-emergency-cropped.jpg
  10. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/feature-articles/find-and-treat/find-and-treat-lead-image.jpg
  11. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/lateral-flow-devices.jpg/lateral-flow-devices.jpg/website%3AnewsPostImageLarge
  12. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/ernest-kissiedu-blog-1920x964.jpg/ernest-kissiedu-blog-1920x964.jpg/website%3AnewsPostImageLarge
  13. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/tech-talk-blog/bharat-blogimage.jpg/bharat-blogimage.jpg/website%3AnewsPostImageLarge
  14. https://nhs-prod.global.ssl.fastly.net/binaries/content/gallery/website/transformation-blog/2022/pharmacy.jpg/pharmacy.jpg/website%3AnewsPostImageLarge
JavaScript defer
The are 4 javascript resources without the defer attribute.
  1. https://www.googletagmanager.com/gtag/js?id=G-NFB0ZQ0CHQ
  2. https://consent.cookiebot.com/uc.js
  3. https://nhs-prod.global.ssl.fastly.net/webfiles/1667822903020/dist/nhsd-priority-scripts.bundle.js
  4. https://nhs-prod.global.ssl.fastly.net/resources/google-analytics.js
DOM size
The DOM size is optimal.
The HTML file has 749 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://digital.nhs.uk/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage does not have a public server signature.
Unsafe cross-origin links
The webpage has 4 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
      Meta viewport
      The webpage has a meta viewport tag set.
      width=device-width, initial-scale=1
      Character set
      The webpage has a charset value set.
      utf-8
      Sitemap
      The website has sitemaps.
      1. https://digital.nhs.uk/sitemap-combined.xml
      Social
      The webpage has 4 social links.
      Content length
      The webpage has 2,378 words.
      Text to HTML ratio
      The text to HTML ratio is 16%.
      Inline CSS
      The webpage contains inline CSS code.
      1. display:none;
      2. display:none;visibility:hidden
      Deprecated HTML
      There are no deprecated HTML tags on the webpage.