Search Engine Optimization Overview
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Hotjar: Website Heatmaps & Behavior Analytics Tools
The next best thing to sitting beside someone as they browse your site. See where they click, ask what they think, and learn why they drop off. Get started for free.
Seo
Title
The title tag is perfect.
Hotjar: Website Heatmaps & Behavior Analytics Tools
Meta description
The meta description tag is good.
The next best thing to sitting beside someone as they browse your site. See where they click, ask what they think, and learn why they drop off. Get started for free.
Headings
Only one h1 tag should be present on the webpage.
  1. Everything you ever wanted to know about your website...
  2. Everything you ever wanted to know about your website...
  1. ...but your analytics never told you.
  2. ...but your analytics never told you.
  3. Hotjar is trusted by 1,148,546 websites in 180+ countries
  4. Here's how it works
  5. Your job just got easier
  6. Connect to Google Analytics, Slack, Zapier, and loads more
  7. Discovering pain points
  8. Getting buy-in
  9. Boosting conversions
  10. Reducing assumptions
  11. End-user privacy is at the heart of everything we do.
  12. Get Hotjar on your site
  13. Product
  14. Why Hotjar
  15. Learn
  16. Company
  17. Compliance
  1. Uncover opportunities for optimization
  2. Spot problems with your customer experience
  3. Prioritize changes that matter
  4. Get buy-in for your next big idea
  5. GDPR commitment
  6. CCPA commitment
  7. PCI compliance
  8. Our approach to privacy
Content keywords
The content has relevant keywords.
hotjarwebsiteheatmapsbehavioranalyticstools
Image keywords
There are 90 images with missing alt attributes.
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  2. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F64bD1qjvkJrL44DC0su24C%2Faa25ad1b47cfc25f0457acfe2bc4a51a%2FHotjar_Explainer_____V2.png&w=3840&q=75
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  58. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F5GT3uGitVfnHtYBq3nRVw0%2F8f3942cf45fe4c5529de24e5e0003daa%2Fmike-fiorillo.jpg&w=3840&q=75
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SEO friendly URL
The URL is SEO friendly.
https://www.hotjar.com/
404 page
The website has 404 error pages.
https://www.hotjar.com/404-72df853e909c7a8a952e56da7e32da01
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
Language
The webpage has the language declared.
en-US
Favicon
The webpage does not have a favicon.
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.52 seconds.
Page size
The size of the HTML webpage is 43,448.00.
HTTP requests
The webpage makes more than 50.00 HTTP requests.
  1. https://unpkg.com/@optimizely/optimizely-sdk@3.5.0/dist/optimizely.browser.umd.min.js
  2. https://cdn.optimizely.com/datafiles/HgHVKrf9ZD2dsZYVFb9JnD.json/tag.js
  3. https://www.hotjar.com/ensureSegmentId.js
  4. https://www.hotjar.com/persistUtmParams.js
  5. https://www.hotjar.com/_next/static/chunks/polyfills-0d1b80a048d4787e.js
  6. https://www.hotjar.com/_next/static/chunks/webpack-334394eb87d02091.js
  7. https://www.hotjar.com/_next/static/chunks/framework-ed63a2d61b862964.js
  8. https://www.hotjar.com/_next/static/chunks/main-41459d3efd30ae31.js
  9. https://www.hotjar.com/_next/static/chunks/pages/_app-7ffc115e2921b1db.js
  10. https://www.hotjar.com/_next/static/chunks/905-2e7efe1d6bb15d00.js
  11. https://www.hotjar.com/_next/static/chunks/440-3257532075660880.js
  12. https://www.hotjar.com/_next/static/chunks/364-97fa7e4f04dcd8fd.js
  13. https://www.hotjar.com/_next/static/chunks/728-e60631188a9e9ff5.js
  14. https://www.hotjar.com/_next/static/chunks/pages/index-03b51445f5012918.js
  15. https://www.hotjar.com/_next/static/h93-oKRlZp9psfCyW7uSc/_buildManifest.js
  16. https://www.hotjar.com/_next/static/h93-oKRlZp9psfCyW7uSc/_ssgManifest.js
  17. https://www.hotjar.com/noflash.js
  1. https://www.hotjar.com/_next/static/css/c7a273e93b7b4782.css
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  50. https://images.ctfassets.net/lh3zuq09vnm2/2sFKKdOpxmVgpWs65YpSU3/df1c3d18dfbd1d540752cce56bce3535/Omniconvert.svg
  51. https://images.ctfassets.net/lh3zuq09vnm2/Oma32qGH0Mrvd0GDwye01/dbf9446b8e9d356738bb804e020dcba9/Hubspot.svg
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  53. https://images.ctfassets.net/lh3zuq09vnm2/7q04bTUUCcoWtXzN494E3I/347dfb3f7dfee092a3328d899a0dc620/GA-Integration_Button.svg
  54. https://images.ctfassets.net/lh3zuq09vnm2/2sfh7DIpMg2kHXiz0icHNi/550125a6e0da967c7b608f623313e424/Property_1_asana.svg
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  64. https://images.ctfassets.net/lh3zuq09vnm2/2jzpuc9cQkaIK4IJFE7j06/5a95f60dccb306432c9e2795d3a4ebb9/Shopify.svg
  65. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  66. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  67. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
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  72. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  73. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
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  80. https://www.hotjar.com/images/orb-yellow.svg
  81. https://www.hotjar.com/images/orb-yellow.svg
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  86. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  87. https://www.hotjar.com/images/hotjar-logo-small.svg
  1. https://www.googletagmanager.com/ns.html?id=GTM-N4F4J3
Image format
There are 36 images that are not using the AVIF, WebP format.
  1. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  2. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F64bD1qjvkJrL44DC0su24C%2Faa25ad1b47cfc25f0457acfe2bc4a51a%2FHotjar_Explainer_____V2.png&w=3840&q=75
  3. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  4. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  5. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
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  8. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  9. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  10. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  11. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  12. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  13. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  14. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  15. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F5GT3uGitVfnHtYBq3nRVw0%2F8f3942cf45fe4c5529de24e5e0003daa%2Fmike-fiorillo.jpg&w=3840&q=75
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  17. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  18. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F6IcfZjELWEWDDU3KGCHg7l%2F7d80cfbf27573394cb0f3ac7a6f6e46f%2FBrett-Orr.jpg&w=3840&q=75
  19. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  20. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  21. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F7d1K0bZ95cVQyUVmMJDlQp%2F7acb334a804d4ff0ed86bb180ec9f966%2FEric-Peters.jpg&w=3840&q=75
  22. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  23. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  24. https://www.hotjar.com/_next/image/?url=https%3A%2F%2Fimages.ctfassets.net%2Flh3zuq09vnm2%2F145ddyygU7y6NMOFKIg0hx%2F062ebb8faad8694e885202725470b0a8%2FMichael-Aagaard.jpg&w=3840&q=75
  25. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  26. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  27. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  28. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  29. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  30. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  31. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  32. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  33. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
  34. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
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  36. data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7
JavaScript defer
The are 5 javascript resources without the defer attribute.
  1. https://unpkg.com/@optimizely/optimizely-sdk@3.5.0/dist/optimizely.browser.umd.min.js
  2. https://cdn.optimizely.com/datafiles/HgHVKrf9ZD2dsZYVFb9JnD.json/tag.js
  3. https://www.hotjar.com/ensureSegmentId.js
  4. https://www.hotjar.com/persistUtmParams.js
  5. https://www.hotjar.com/noflash.js
DOM size
The DOM size is optimal.
The HTML file has 827 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.hotjar.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage does not have a public server signature.
Unsafe cross-origin links
The webpage has 1 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
    Meta viewport
    The webpage has a meta viewport tag set.
    width=device-width
    Character set
    The webpage has a charset value set.
    utf-8
    Sitemap
    The website has sitemaps.
    1. https://www.hotjar.com/sitemap.xml
    2. https://www.hotjar.com/server-sitemap.xml
    Content length
    The webpage has 8,208 words.
    Text to HTML ratio
    The text to HTML ratio is 29%.
    Inline CSS
    The webpage contains inline CSS code.
    1. display:none;visibility:hidden
    2. box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative
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