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Search Engine Optimization Overview
86
100
Instapage - The World’s Most Advanced Landing Page Platform
Turn your ad clicks into conversions with the only landing page platform designed to create, personalize, & optimize post-click landing pages at scale.
https://instapage.com/
1 high issue
3.0%
3 medium issues
9.1%
4 low issues
12.1%
25 tests passed
75.8%
0.19 seconds
41.07 kB
78 resources
Secure
Seo
Title
The title tag is perfect.
Instapage - The World’s Most Advanced Landing Page Platform
Meta description
The meta description tag is good.
Turn your ad clicks into conversions with the only landing page platform designed to create, personalize, & optimize post-click landing pages at scale.
Headings
The headings are properly set.
  1. Boost your conversion rate with the #1 landing page platform for marketers
  1. Six products, one advanced platform
  2. Instapage leads the way in the G2 Fall Awards
  3. Our customers love Instapage
  4. Are you ready to turn more ad clicks into conversions?
  1. Landing Pages
  2. Personalization
  3. Experimentation
  4. AdMap®
  5. Collaboration
  6. Page Speed
  7. Tamar Friedland
  8. Sr. Director of Global Paid Marketing
  9. Darren Lepke
  10. Marketing Director
  11. Alex Kracov
  12. Head of Marketing
  13. Stefano Rigoni
  14. Digital Optimization Specialist
  15. Liz Coppinger
  16. Business Analyst
  17. Products
  18. Products
  19. Solutions
  20. Solutions
  21. Resources
  22. Resources
  23. Support
  24. Support
  25. Company
  26. Company
  1. Platform
  2. Products
  3. By Channel
  4. By Use Case
Content keywords
The content has relevant keywords.
instapagethesmostadvancedlandingpageplatform
Image keywords
There are 7 images with missing alt attributes.
  1. https://storage.googleapis.com/website-production/uploads/2022/10/Personalization-3_-Dynamically-Deliver-the-Right-Message.png
  2. https://storage.googleapis.com/website-production/uploads/2022/04/hellofresh-1.svg
  3. https://storage.googleapis.com/website-production/uploads/2022/04/vimeo_logo_dark-1-2.svg
  4. https://storage.googleapis.com/website-production/uploads/2022/04/Honey-1-1.svg
  5. https://storage.googleapis.com/website-production/uploads/2022/04/Udacity-1-1.svg
  6. https://storage.googleapis.com/website-production/uploads/2022/04/ebay-1.svg
  7. https://storage.googleapis.com/website-production/uploads/2022/04/skyscanner_RGB_white-1.svg
SEO friendly URL
The URL is SEO friendly.
https://instapage.com/
404 page
The website has 404 error pages.
https://instapage.com/404-c534566f4f57a03e42f17dc4bfadf818
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. Register Now
  2. https://instapage.com
  3. Instapage Overview
  4. Integrations
  5. Security
  6. Landing Pages
  7. Personalization
  8. Experimentation
  9. AdMap®
  10. Collaboration
  11. Page Speed
  12. For Search Ads
  13. For Social Ads
  14. For Display Ads
  15. For Lead Gen
  16. For Ecommerce
  17. Customers
  18. Plans
  19. Resources Library
  20. Landing Page Examples
  21. What is a Landing Page?
  22. Blog
  23. GET STARTED
  24. https://instapage.com
  25. Instapage Overview
  26. Integrations
  27. Security
  28. Landing Pages
  29. Personalization
  30. Experimentation
  31. AdMap®
  32. Collaboration
  33. Page Speed
  34. For Search Ads
  35. For Social Ads
  36. For Display Ads
  37. For Lead Gen
  38. For Ecommerce
  39. Customers
  40. Plans
  41. Resources Library
  42. Landing Page Examples
  43. What is a Landing Page?
  44. Blog
  45. GET STARTED
  46. GET STARTED
  47. Landing Pages Create relevant, on-brand, mobile-responsive post-click landing pages and experiences without a developer.
  48. https://instapage.com/products/landing-page-builder
  49. Personalization Increase visitor engagement and conversions with unique landing page experiences for every ad and target audience.
  50. https://instapage.com/products/personalization
  51. Experimentation Optimize your post-click landing pages for higher conversions with detailed heatmaps, A/B and multivariate testing, and robust analytics.
  52. https://instapage.com/products/conversion-optimization
  53. AdMap® Visualize your ad campaigns and effortlessly connect ads to relevant post-click landing pages all in one place.
  54. https://instapage.com/products/admap
  55. Collaboration Launch campaigns faster with intuitive workflows that let teams work better together.
  56. https://instapage.com/products/team-collaboration
  57. Page Speed Capture visitor attention right away with lightning-fast landing pages that load near instantly.
  58. https://instapage.com/products/page-speed
  59. GET STARTED
  60. Landing Pages
  61. Personalization
  62. Experimentation
  63. AdMap®
  64. Collaboration
  65. Converting
  66. Landing Pages
  67. Personalization
  68. Experimentation
  69. AdMap®
  70. Collaboration
  71. Converting
  72. For Google Ads
  73. For Facebook Ads
  74. For Display Ads
  75. For Retargeting
  76. For Sales
  77. For Leads
  78. For Google Ads
  79. For Facebook Ads
  80. For Display Ads
  81. For Retargeting
  82. For Sales
  83. For Leads
  84. Browse Library
  85. What is a Landing Page?
  86. Landing Page Examples
  87. Landing Page Software
  88. Blog
  89. Browse Library
  90. What is a Landing Page?
  91. Landing Page Examples
  92. Landing Page Software
  93. Blog
  94. Sitemap
  95. Sitemap
  96. About Us
  97. Careers
  98. Contact Us
  99. Copyright Policy
  100. Privacy Policy
  101. Terms of Service
  102. GDPR
  103. About Us
  104. Careers
  105. Contact Us
  106. Copyright Policy
  107. Privacy Policy
  108. Terms of Service
  109. GDPR
  110. Cookie Policy.
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://instapage.com/wp-content/themes/instapagev3/v5/assets/images/favicon/apple-icon-180x180.png?v=2
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.19 seconds.
Page size
The size of the HTML webpage is 41,071.00.
HTTP requests
The webpage makes more than 50.00 HTTP requests.
  1. https://instapage.com/wp-content/themes/instapagev3/v5/assets/js/v51/scripts.min.instapageasset.31102022004.js
  2. https://instapage.com/wp-includes/js/jquery/jquery-migrate.min.instapageasset.31102022004.js
  3. https://instapage.com/wp-content/themes/instapagev3/v5/assets/js/v51/src/libs/lazysizes.min.instapageasset.31102022004.js
  4. https://instapage.com/wp-content/plugins/simple-share-buttons-adder/js/ssba.min.instapageasset.31102022004.js
  5. https://instapage.com/wp-includes/js/wp-embed.min.instapageasset.31102022004.js
  6. https://instapage.com/wp-content/plugins/convertpro/assets/modules/js/cp-popup.min.instapageasset.31102022004.js
  1. https://instapage.com/wp-content/themes/instapagev3/v5/assets/css/styles51.min.instapageasset.31102022004.css
  1. https://storage.googleapis.com/website-production/uploads/2020/05/question_mark_18px.svg
  2. https://storage.googleapis.com/website-production/uploads/2019/04/Integrations.svg
  3. https://storage.googleapis.com/website-production/uploads/2020/05/security_18px.svg
  4. https://storage.googleapis.com/website-production/uploads/2019/04/builder_icon_20px_nav.svg
  5. https://storage.googleapis.com/website-production/uploads/2019/04/icon-personalization-nav.svg
  6. https://storage.googleapis.com/website-production/uploads/2020/04/icon_Experiment_light_blue.svg
  7. https://storage.googleapis.com/website-production/uploads/2019/09/AdMaps-nav.svg
  8. https://storage.googleapis.com/website-production/uploads/2019/04/Collaboration.svg
  9. https://storage.googleapis.com/website-production/uploads/2020/05/page-speed-18x.svg
  10. https://storage.googleapis.com/website-production/uploads/2019/04/icon-google.svg
  11. https://storage.googleapis.com/website-production/uploads/2019/04/icon-facebook.svg
  12. https://storage.googleapis.com/website-production/uploads/2019/04/Display-Campaigns.svg
  13. https://storage.googleapis.com/website-production/uploads/2019/05/For-Leads.svg
  14. https://storage.googleapis.com/website-production/uploads/2019/05/For-Sales.svg
  15. https://storage.googleapis.com/website-production/uploads/2019/04/Resources.svg
  16. https://storage.googleapis.com/website-production/uploads/2020/05/landing_page_examples_18px.svg
  17. https://storage.googleapis.com/website-production/uploads/2020/05/question_mark_18px.svg
  18. https://storage.googleapis.com/website-production/uploads/2019/04/Conversion-Blog.svg
  19. https://storage.googleapis.com/website-production/uploads/2020/05/question_mark_18px.svg
  20. https://storage.googleapis.com/website-production/uploads/2019/04/Integrations.svg
  21. https://storage.googleapis.com/website-production/uploads/2020/05/security_18px.svg
  22. https://storage.googleapis.com/website-production/uploads/2019/04/builder_icon_20px_nav.svg
  23. https://storage.googleapis.com/website-production/uploads/2019/04/icon-personalization-nav.svg
  24. https://storage.googleapis.com/website-production/uploads/2020/04/icon_Experiment_light_blue.svg
  25. https://storage.googleapis.com/website-production/uploads/2019/09/AdMaps-nav.svg
  26. https://storage.googleapis.com/website-production/uploads/2019/04/Collaboration.svg
  27. https://storage.googleapis.com/website-production/uploads/2020/05/page-speed-18x.svg
  28. https://storage.googleapis.com/website-production/uploads/2019/04/icon-google.svg
  29. https://storage.googleapis.com/website-production/uploads/2019/04/icon-facebook.svg
  30. https://storage.googleapis.com/website-production/uploads/2019/04/Display-Campaigns.svg
  31. https://storage.googleapis.com/website-production/uploads/2019/05/For-Leads.svg
  32. https://storage.googleapis.com/website-production/uploads/2019/05/For-Sales.svg
  33. https://storage.googleapis.com/website-production/uploads/2019/04/Resources.svg
  34. https://storage.googleapis.com/website-production/uploads/2020/05/landing_page_examples_18px.svg
  35. https://storage.googleapis.com/website-production/uploads/2020/05/question_mark_18px.svg
  36. https://storage.googleapis.com/website-production/uploads/2019/04/Conversion-Blog.svg
  37. https://storage.googleapis.com/website-production/uploads/2022/10/Personalization-3_-Dynamically-Deliver-the-Right-Message.png
  38. https://storage.googleapis.com/website-production/uploads/2022/04/hellofresh-1.svg
  39. https://storage.googleapis.com/website-production/uploads/2022/04/vimeo_logo_dark-1-2.svg
  40. https://storage.googleapis.com/website-production/uploads/2022/04/Honey-1-1.svg
  41. https://storage.googleapis.com/website-production/uploads/2022/04/Udacity-1-1.svg
  42. https://storage.googleapis.com/website-production/uploads/2022/04/ebay-1.svg
  43. https://storage.googleapis.com/website-production/uploads/2022/04/skyscanner_RGB_white-1.svg
  44. https://storage.googleapis.com/website-production/uploads/2019/10/icon_2_landing-pages.svg
  45. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  46. https://storage.googleapis.com/website-production/uploads/2019/10/icon_3_personalization.svg
  47. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  48. https://storage.googleapis.com/website-production/uploads/2020/05/experimentation.svg
  49. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  50. https://storage.googleapis.com/website-production/uploads/2019/10/icon_1_admap.svg
  51. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  52. https://storage.googleapis.com/website-production/uploads/2019/10/icon_5_collaboration.svg
  53. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  54. https://storage.googleapis.com/website-production/uploads/2020/05/page_speed_v2.svg
  55. https://instapage.com/wp-content/themes/instapagev3/v5/components/v70/panel/images/arrow.svg
  56. https://storage.googleapis.com/website-development/uploads/2022/10/4-badges-2.png
  57. https://storage.googleapis.com/website-production/uploads/2019/01/0-3.jpeg
  58. https://storage.googleapis.com/website-production/uploads/2019/06/hellofresh-logo-color.svg
  59. https://storage.googleapis.com/website-production/uploads/2019/04/Darren-Lepke-Verizon-3.png
  60. https://storage.googleapis.com/website-production/uploads/2019/04/logo-verizon-3.svg
  61. https://storage.googleapis.com/website-production/uploads/2019/10/Alex-Kracov-lattice@1x.png
  62. https://storage.googleapis.com/website-production/uploads/2019/10/lattice-logo-testimonial.svg
  63. https://storage.googleapis.com/website-production/uploads/2017/11/Stefano-Rigoni.jpeg
  64. https://storage.googleapis.com/website-production/uploads/2019/06/eurosport-logo-color.svg
  65. https://storage.googleapis.com/website-production/uploads/2019/04/Liz-lucid-agency-2.png
  66. https://storage.googleapis.com/website-production/uploads/2019/04/logo-lucid-2-x-4.png
  67. https://instapage.com/wp-content/themes/instapagev3/v5/assets/images/icon-linkedin-white.svg
  68. https://instapage.com/wp-content/themes/instapagev3/v5/assets/images/icon-facebook-white.svg
  69. https://instapage.com/wp-content/themes/instapagev3/v5/assets/images/icon-twitter-white.svg
  70. https://instapage.com/wp-content/themes/instapagev3/v5/assets/images/icon-youtube-white.svg
  1. https://www.googletagmanager.com/ns.html?id=GTM-T2RZCLQ
Image format
There are 8 images that are not using the AVIF, WebP format.
  1. https://storage.googleapis.com/website-production/uploads/2022/10/Personalization-3_-Dynamically-Deliver-the-Right-Message.png
  2. https://storage.googleapis.com/website-development/uploads/2022/10/4-badges-2.png
  3. https://storage.googleapis.com/website-production/uploads/2019/01/0-3.jpeg
  4. https://storage.googleapis.com/website-production/uploads/2019/04/Darren-Lepke-Verizon-3.png
  5. https://storage.googleapis.com/website-production/uploads/2019/10/Alex-Kracov-lattice@1x.png
  6. https://storage.googleapis.com/website-production/uploads/2017/11/Stefano-Rigoni.jpeg
  7. https://storage.googleapis.com/website-production/uploads/2019/04/Liz-lucid-agency-2.png
  8. https://storage.googleapis.com/website-production/uploads/2019/04/logo-lucid-2-x-4.png
JavaScript defer
The are 5 javascript resources without the defer attribute.
  1. https://instapage.com/wp-content/themes/instapagev3/v5/assets/js/v51/scripts.min.instapageasset.31102022004.js
  2. https://instapage.com/wp-includes/js/jquery/jquery-migrate.min.instapageasset.31102022004.js
  3. https://instapage.com/wp-content/themes/instapagev3/v5/assets/js/v51/src/libs/lazysizes.min.instapageasset.31102022004.js
  4. https://instapage.com/wp-content/plugins/simple-share-buttons-adder/js/ssba.min.instapageasset.31102022004.js
  5. https://instapage.com/wp-includes/js/wp-embed.min.instapageasset.31102022004.js
DOM size
The DOM size is optimal.
The HTML file has 736 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://instapage.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
cloudflare
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
Plaintext email
The webpage contains plaintext emails.
  1. Darren-Lepke-Verizon@2x-3.png
  2. Alex-Kracov-lattice@1x.png
  3. Alex-Kracov-lattice@1x.png
  4. Alex-Kracov-lattice@1x.png
  5. Alex-Kracov-lattice@2x.png
  6. Liz-lucid-agency@2x-2.png
  7. logo-lucid-2-x@3x-4.png
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1
        Character set
        The webpage has a charset value set.
        utf-8
        Sitemap
        The website has sitemaps.
        1. https://instapage.com/sitemap_index.xml
        Social
        The webpage has 4 social links.
        Content length
        The webpage has 1,371 words.
        Text to HTML ratio
        The text to HTML ratio is under 10%
        The text to HTML ratio is 4%.
        Inline CSS
        The webpage contains inline CSS code.
        1. display:none;visibility:hidden
        2. display:none;
        3. padding-bottom: 76.956%;
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.