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Search Engine Optimization Overview
77
100
Mobile App Marketing Attribution | Mobile Attribution Platform
Kochava is the industry leader for mobile app attribution and mobile app analytics. Helping achieve measurable growth through mobile user acquisition research.
https://www.kochava.com/
2 high issues
6.1%
4 medium issues
12.1%
3 low issues
9.1%
24 tests passed
72.7%
0.99 seconds
27.72 kB
57 resources
Secure
Seo
Title
The title tag must be between 1 and 60 characters.
The current title has 62 characters.
Meta description
The meta description tag is good.
Kochava is the industry leader for mobile app attribution and mobile app analytics. Helping achieve measurable growth through mobile user acquisition research.
Headings
The headings are properly set.
  1. Empowering Marketers and Publishers
  1. Any Channel, Any Device, Any Audience
  2. The Marketers Operating System®
  3. Latest Updates
  4. See How Marketers and Publishers Succeed with Kochava
  5. Have questions or want to see the product live?
  1. Paid Media
  2. Owned Media
  3. Devices & Platforms
  4. Advanced Paid Media
  5. Advanced Partnerships
  6. The m/OS is the flexible, scalable, operational platform that supports all phases of your marketing strategy; Attract, Engage, Analyze and Optimize. With the Marketers Operating System you can:
  7. Aided by Kochava Experts, Uber Recovers Millions from Ad Fraud Scheme
  8. Smart Savings for Marketers – Reduce costs while sustaining growth
  9. Free Webinar On-Demand
  10. Testimonials
  11. Case Studies
  12. Reviews
  1. Quick Links
  2. Resources
  3. Company
Content keywords
The content has relevant keywords.
mobileappmarketingmobileplatform
Image keywords
All images have alt attributes set.
SEO friendly URL
The URL does not contain any relevant keywords.
https://www.kochava.com/
404 page
The website has 404 error pages.
https://www.kochava.com/404-db05aab7d46e03066ab5441a34fea0cb
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. https://www.kochava.com
  2. Measurement & Attribution
  3. Identity Solutions
  4. iOS Solutions
  5. SKAdNetwork Solutions
  6. Holistic Attribution
  7. Cost Tracking
  8. Total LTV
  9. OTT & Connected TV
  10. OOH, Linear & Advanced TV
  11. Gaming
  12. Fintech
  13. QSR/Food & Drink
  14. Media & Entertainment
  15. Travel & Hospitality
  16. Shopping and eCommerce
  17. All Verticals
  18. Deep Linking
  19. Dynamic Deep Linking
  20. SmartLinks™
  21. Universal & App Links
  22. QR Codes
  23. Fraud Prevention
  24. Data & Analytics
  25. User Engagement
  26. Owned Media
  27. Dynamic Audience Activation
  28. Reengagement
  29. Predictive Churn
  30. Uninstall Tracking
  31. Foundry Strategic Consulting
  32. Client Services
  33. Publisher’s Suite
  34. Free App Analytics™
  35. Competitive Differences
  36. Case Studies
  37. Customer Testimonials
  38. Data Privacy
  39. Data Retention
  40. Smart Savings
  41. Blog
  42. Contact Us
  43. Get Pricing
  44. Log In
  45. Measurement & Attribution
  46. Identity Solutions
  47. iOS Solutions
  48. SKAdNetwork Solutions
  49. Holistic Attribution
  50. Cost Tracking
  51. Total LTV
  52. OTT & Connected TV
  53. OOH, Linear & Advanced TV
  54. Gaming
  55. Fintech
  56. QSR/Food & Drink
  57. Media & Entertainment
  58. Travel & Hospitality
  59. Shopping and eCommerce
  60. All Verticals
  61. Deep Linking
  62. Dynamic Deep Linking
  63. SmartLinks™
  64. Universal & App Links
  65. QR Codes
  66. Fraud Prevention
  67. Data & Analytics
  68. User Engagement
  69. Owned Media
  70. Dynamic Audience Activation
  71. Reengagement
  72. Predictive Churn
  73. Uninstall Tracking
  74. Foundry Strategic Consulting
  75. Client Services
  76. Publisher’s Suite
  77. Free App Analytics™
  78. Competitive Differences
  79. Case Studies
  80. Customer Testimonials
  81. Data Privacy
  82. Data Retention
  83. Smart Savings
  84. Blog
  85. Contact Us
  86. Get Pricing
  87. Log In
  88. LEARN MORE
  89. Get Started
  90. Request Free Demo
  91. MMP
  92. Request a Demo
  93. Get Pricing
  94. Free Demo
  95. Get Pricing
  96. View Case Study
  97. Learn More
  98. Watch Now
  99. Learn More
  100. Learn More
  101. Learn More
  102. Request a Demo
  103. Get Pricing
  104. IdentityLink®
  105. Real-Time Analytics
  106. Reporting
  107. Data Syndication
  108. SDK vs S2S Integration
  109. Audience Enrichment
  110. Consent Management
  111. Glossary
  112. Case Studies
  113. Customer Testimonials
  114. Download the SDK
  115. Authorized Agencies
  116. Integrated Partners
  117. Request Integration
  118. About Us
  119. Careers
  120. Blog
  121. Press
  122. Kochava Summit
  123. Website Privacy Policy
  124. Opt Out & Do Not Sell
  125. Contact Us
  126. Compare Plans & Pricing
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://s34035.pcdn.co/wp-content/uploads/2016/03/favicon-icon.png
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.99 seconds.
Page size
The size of the HTML webpage is 27,721.00.
HTTP requests
The webpage makes more than 50.00 HTTP requests.
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  2. https://global.localizecdn.com/localize.js
  3. https://s34035.pcdn.co/wp-content/plugins/localizejs/localizejs.js
  4. https://ws.sharethis.com/button/st_insights.js?publisher=4d48b7c5-0ae3-43d4-bfbe-3ff8c17a8ae6&product=simpleshare&ver=8.3.2
  5. https://s34035.pcdn.co/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
  6. https://s34035.pcdn.co/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
  7. https://s34035.pcdn.co/wp-content/plugins/autoptimize/classes/external/js/lazysizes.min.js?ao_version=3.1.3
  8. https://s34035.pcdn.co/wp-content/plugins/simple-share-buttons-adder/js/ssba.js?ver=1666364437
  9. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/jquery.easing.min.js?ver=1.3
  10. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/jquery.mousewheel.min.js?ver=3.1.13
  11. https://s34035.pcdn.co/wp-content/themes/salient/js/build/priority.js?ver=15.0.4
  12. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/transit.min.js?ver=0.9.9
  13. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/waypoints.js?ver=4.0.2
  14. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/imagesLoaded.min.js?ver=4.1.4
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  18. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/flickity.min.js?ver=2.3
  19. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/superfish.js?ver=1.5.8
  20. https://s34035.pcdn.co/wp-content/themes/salient/js/build/init.js?ver=15.0.4
  21. https://s34035.pcdn.co/wp-content/plugins/salient-core/js/third-party/touchswipe.min.js?ver=1.0
  22. https://s34035.pcdn.co/wp-content/themes/salient/js/build/third-party/select2.min.js?ver=4.0.1
  23. https://s34035.pcdn.co/wp-content/plugins/js_composer_salient/assets/js/dist/js_composer_front.min.js?ver=6.9.1
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  8. https://s34035.pcdn.co/wp-content/themes/salient/css/build/style.css?ver=15.0.4
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  11. https://s34035.pcdn.co/wp-content/themes/salient/css/build/responsive.css?ver=15.0.4
  12. https://s34035.pcdn.co/wp-content/themes/salient/css/build/plugins/flickity.css?ver=15.0.4
  13. https://s34035.pcdn.co/wp-content/themes/salient/css/build/plugins/select2.css?ver=4.0.1
  14. https://s34035.pcdn.co/wp-content/themes/salient/css/build/ascend.css?ver=15.0.4
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  20. https://s34035.pcdn.co/wp-content/themes/salient/css/build/plugins/jquery.fancybox.css?ver=3.3.1
  21. https://s34035.pcdn.co/wp-content/themes/salient/css/build/off-canvas/core.css?ver=15.0.4
  22. https://s34035.pcdn.co/wp-content/themes/salient/css/build/off-canvas/simple-dropdown.css?ver=15.0.4
  1. https://s34035.pcdn.co/wp-content/uploads/2019/06/Kochava-New-Horizontal-Wht-Solid.png
  2. https://s34035.pcdn.co/wp-content/uploads/2022/08/home_dashboard-v5-scaled.gif
  3. https://s34035.pcdn.co/wp-content/uploads/2022/09/uber.png
  4. https://s34035.pcdn.co/wp-content/uploads/2022/09/saving-money.png
  5. https://s34035.pcdn.co/wp-content/uploads/2022/09/apple-prods.png
  6. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_testimonials-768x322.png
  7. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_case-studies-768x322.png
  8. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_reviews-768x322.png
  9. https://s34035.pcdn.co/wp-content/uploads/2019/06/Kochava-New-Horizontal-Wht-Solid.png
  10. data:image/svg+xml,%3Csvg%20xmlns=%22http://www.w3.org/2000/svg%22%20viewBox=%220%200%20210%20140%22%3E%3C/svg%3E
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Image format
There are 10 images that are not using the AVIF, WebP format.
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  2. https://s34035.pcdn.co/wp-content/uploads/2022/08/home_dashboard-v5-scaled.gif
  3. https://s34035.pcdn.co/wp-content/uploads/2022/09/uber.png
  4. https://s34035.pcdn.co/wp-content/uploads/2022/09/saving-money.png
  5. https://s34035.pcdn.co/wp-content/uploads/2022/09/apple-prods.png
  6. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_testimonials-768x322.png
  7. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_case-studies-768x322.png
  8. https://s34035.pcdn.co/wp-content/uploads/2021/09/home_reviews-768x322.png
  9. https://s34035.pcdn.co/wp-content/uploads/2019/06/Kochava-New-Horizontal-Wht-Solid.png
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JavaScript defer
The are 23 javascript resources without the defer attribute.
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  2. https://global.localizecdn.com/localize.js
  3. https://s34035.pcdn.co/wp-content/plugins/localizejs/localizejs.js
  4. https://ws.sharethis.com/button/st_insights.js?publisher=4d48b7c5-0ae3-43d4-bfbe-3ff8c17a8ae6&product=simpleshare&ver=8.3.2
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  8. https://s34035.pcdn.co/wp-content/plugins/simple-share-buttons-adder/js/ssba.js?ver=1666364437
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DOM size
The DOM size is optimal.
The HTML file has 1095 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.kochava.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
Pagely-ARES/1.10.14
Unsafe cross-origin links
The webpage has 5 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0
        Character set
        The webpage has a charset value set.
        UTF-8
        Sitemap
        The website has sitemaps.
        1. https://www.kochava.com/sitemap.xml
        Social
        The webpage has 5 social links.
        Content length
        The webpage has 846 words.
        Text to HTML ratio
        The text to HTML ratio is under 10%
        The text to HTML ratio is 5%.
        Inline CSS
        The webpage contains inline CSS code.
        1. display:none;visibility:hidden
        2. padding-top: 20px; padding-bottom: 16px;
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        12. font-weight: 200 !important; line-height: 37px; font-size: 22px !important;
        13. height: 10px;
        14. padding-top: 50px; padding-bottom: 25px;
        15. font-size: 18px !important; padding-top: 10px;
        16. padding-top: 0px; padding-bottom: 0px;
        17. margin-bottom: 20px;
        18. padding-top: 35px; padding-bottom: 55px;
        19. margin-right: 20px;
        20. border-color: #61a60d; color: #61a60d;
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        23. padding-top: 0px; padding-bottom: 0px;
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        27. margin-right: 20px;
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        31. padding-top: 50px; padding-bottom: 60px;
        32. padding-bottom: 50px;
        33. padding-bottom: 50px;
        34. padding-bottom: 50px;
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        48. padding-top: 5px;
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.