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Marketing technology
Martech.zone is a leading online publication that covers all things related to marketing technology. With a focus on helping businesses navigate the fast-paced world of marketing, Martech.zone provides expert insights, tips, and trends to help professionals make informed decisions when it comes to their marketing strategies. From detailed product reviews to in-depth analysis of industry news, this website serves as a valuable resource for marketers looking to stay ahead of the curve. With a mix of articles, podcasts, and resources, Martech.zone is a must-read for anyone looking to succeed in the ever-evolving world of marketing technology.
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Popular Questions for Marketing technology
Newest job postings for Marketing technology
via PwC
posted_at: 2 days agoschedule_type: Full-time
Job Requirements and Preferences:
Basic Qualifications...
Minimum Degree Required:
High School Diploma
Minimum Years of Experience:
4 year(s) of relevant experience
Preferred Qualifications:
Degree Preferred:
Bachelor Degree
Preferred Fields of Study:
Marketing, Business Administration/Management, Analytics, Data Processing/Analytics/Science
Additional Educational Preferences:
In lieu of a Bachelor Degree, 4 years of professional experience
Job Requirements and Preferences:
Basic Qualifications...
Minimum Degree Required:
High School Diploma
Minimum Years of Experience:
4 year(s) of relevant experience
Preferred Qualifications:
Degree Preferred:
Bachelor Degree
Preferred Fields of Study:
Marketing, Business Administration/Management, Analytics, Data Processing/Analytics/Science
Additional Educational Preferences:
In lieu of a Bachelor Degree, 4 years of professional experience involving 5 or more focused process improvements, transformations, and/or system implementations.
Certification(s) Preferred:
Adobe Certified Expert - Developer (AEM, Target, AEP, Real-Time CDP, Analytics)
Preferred Knowledge/Skills:
Demonstrates extensive abilities and/or a proven record of success as a team leader:
• Utilizing expertise in technical implementation by configuration and code which leads to the successful delivery of Martech Projects;
• Leveraging in-depth knowledge of marketing platforms and building technology and data integrations, inclusive of working with internal and external technologies;
• Possessing knowledge of tag management solution (Adobe Launch specifically);
• Providing validation of input/output data in coordination with QA team;
• Displaying proficient knowledge on data collection, REST/JSON APIs, Experience Data Modeling and Customer Profiling;
• Exhibiting experience with one or more back end/server-side technologies including: SOAP/REST, SQL/NoSQL databases and Microservices;
• Understanding of datasets in Adobe Experience Platform, loading data into Platform through data source connectors, APIs, and streaming ingestion connector;
• Understanding of the CDP data model, mapping data sources to CDP data objects, and the relationship between CDP data objects;
• Integrating Adobe Experience Cloud products with AEP, in addition to working with other data integration technologies to design and implement new solutions and processes to support customer experience strategies;
• Gathering and synthesizing complex business requirements and designs, and creating and executing hands-on design and technical writing;
• Communicating clearly when writing, speaking and/or presenting to product owners and other project stakeholders; and,
• Supporting use case development and testing through collaboration with marketing and QA teams to design test data for data model testing, and identifying data points and cleansing requirements to enable use cases for new data.
A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace. Our Sales and Marketing Generalist - Practice Support team focuses on designing, developing, and implementing communication programmes and media events to promote and sell PwC’s brand and services as well as contribute to and evaluate our pricing strategies in the marketplace.
To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.
As a Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:
• Develop new skills outside of comfort zone.
• Act to resolve issues which prevent the team working effectively.
• Coach others, recognise their strengths, and encourage them to take ownership of their personal development.
• Analyse complex ideas or proposals and build a range of meaningful recommendations.
• Use multiple sources of information including broader stakeholder views to develop solutions and recommendations.
• Address sub-standard work or work that does not meet firm's/client's expectations.
• Use data and insights to inform conclusions and support decision-making.
• Develop a point of view on key global trends, and how they impact clients.
• Manage a variety of viewpoints to build consensus and create positive outcomes for all parties.
• Simplify complex messages, highlighting and summarising key points.
• Uphold the firm's code of ethics and business conduct.
At PwC, our work model includes three ways of working: virtual, in-person, and flex (a hybrid of in-person and virtual). Visit the following link to learn more: https://pwc.to/ways-we-work.
PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.
For positions in Albany (NY), California, Colorado, Nevada, New York City, Washington State, or Westchester County (NY), please visit the following link for pay range information: https://pwc.to/payrange-v1-ifsmanager
#LI-Remote Show more details...
Basic Qualifications...
Minimum Degree Required:
High School Diploma
Minimum Years of Experience:
4 year(s) of relevant experience
Preferred Qualifications:
Degree Preferred:
Bachelor Degree
Preferred Fields of Study:
Marketing, Business Administration/Management, Analytics, Data Processing/Analytics/Science
Additional Educational Preferences:
In lieu of a Bachelor Degree, 4 years of professional experience involving 5 or more focused process improvements, transformations, and/or system implementations.
Certification(s) Preferred:
Adobe Certified Expert - Developer (AEM, Target, AEP, Real-Time CDP, Analytics)
Preferred Knowledge/Skills:
Demonstrates extensive abilities and/or a proven record of success as a team leader:
• Utilizing expertise in technical implementation by configuration and code which leads to the successful delivery of Martech Projects;
• Leveraging in-depth knowledge of marketing platforms and building technology and data integrations, inclusive of working with internal and external technologies;
• Possessing knowledge of tag management solution (Adobe Launch specifically);
• Providing validation of input/output data in coordination with QA team;
• Displaying proficient knowledge on data collection, REST/JSON APIs, Experience Data Modeling and Customer Profiling;
• Exhibiting experience with one or more back end/server-side technologies including: SOAP/REST, SQL/NoSQL databases and Microservices;
• Understanding of datasets in Adobe Experience Platform, loading data into Platform through data source connectors, APIs, and streaming ingestion connector;
• Understanding of the CDP data model, mapping data sources to CDP data objects, and the relationship between CDP data objects;
• Integrating Adobe Experience Cloud products with AEP, in addition to working with other data integration technologies to design and implement new solutions and processes to support customer experience strategies;
• Gathering and synthesizing complex business requirements and designs, and creating and executing hands-on design and technical writing;
• Communicating clearly when writing, speaking and/or presenting to product owners and other project stakeholders; and,
• Supporting use case development and testing through collaboration with marketing and QA teams to design test data for data model testing, and identifying data points and cleansing requirements to enable use cases for new data.
A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace. Our Sales and Marketing Generalist - Practice Support team focuses on designing, developing, and implementing communication programmes and media events to promote and sell PwC’s brand and services as well as contribute to and evaluate our pricing strategies in the marketplace.
To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.
As a Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:
• Develop new skills outside of comfort zone.
• Act to resolve issues which prevent the team working effectively.
• Coach others, recognise their strengths, and encourage them to take ownership of their personal development.
• Analyse complex ideas or proposals and build a range of meaningful recommendations.
• Use multiple sources of information including broader stakeholder views to develop solutions and recommendations.
• Address sub-standard work or work that does not meet firm's/client's expectations.
• Use data and insights to inform conclusions and support decision-making.
• Develop a point of view on key global trends, and how they impact clients.
• Manage a variety of viewpoints to build consensus and create positive outcomes for all parties.
• Simplify complex messages, highlighting and summarising key points.
• Uphold the firm's code of ethics and business conduct.
At PwC, our work model includes three ways of working: virtual, in-person, and flex (a hybrid of in-person and virtual). Visit the following link to learn more: https://pwc.to/ways-we-work.
PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.
All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.
For positions in Albany (NY), California, Colorado, Nevada, New York City, Washington State, or Westchester County (NY), please visit the following link for pay range information: https://pwc.to/payrange-v1-ifsmanager
#LI-Remote Show more details...
via Siemens Job Search
posted_at: 5 days agoschedule_type: Full-time
As a MarTech and Marketing
Operations Manager, you will drive the development and implementation of the Tech Stack roadmap for the U.S. to automate and personalize the digital customer journey. This individual works closely global digital functions and peers
...
To maximize the utilization of our digital platforms and technologies, you are required drive the integration, automation and operationalization of all marketing platforms and tools. You will
As a MarTech and Marketing
Operations Manager, you will drive the development and implementation of the Tech Stack roadmap for the U.S. to automate and personalize the digital customer journey. This individual works closely global digital functions and peers
...
To maximize the utilization of our digital platforms and technologies, you are required drive the integration, automation and operationalization of all marketing platforms and tools. You will work closely with the global team on the technology roadmap for Siemens Healthineers and your duty is to update the digital marketing team on any issues related to the functionality of our online resources or possible changes to our marketing software.
The ideal candidate should be an expert with operationalizing new platforms and tool including driving adoption. Extensive knowledge of project management, business process development and implementation are also a prerequisite for this role. The successful candidate must demonstrate excellent digital marketing and communications skills, deep understanding of marketing technologies including the operationalization process, strong business acumen, strong teamwork, resourcefulness, passion, as well as the ability to work effectively within a matrixed organization.
The individual contributor, reports to the Head, Digital Marketing USA.
Responsibilities
• Develop, maintain, and improve our digital platforms
• Operationalize new marketing platforms/tools
• Drive new technologies in close collaboration with global
• Ensure the utility and functionality of our digital tools
• Track the progress of our digital operations
• Maintain and develop marketing platforms and tools, e.g. OneLibrary to increase usage
• Own data governance and quality control for platforms
• Manage relationship and data integration with technology vendors like ON24 for webinars
• Develop and implement new business processes
• Overall Project Management of Digital Marketing initiatives
• Main liaison between MarCom team, Eloqua team and CRM team
Required Knowledge/Skills, Education, and Experience
• Bachelor's degree in Marketing, IT, or related field
• 8+ years of relevant experience in digital marketing
• 10+ years of working experience in digital marketing or IT
• Expertise with various digital tools and platforms like marketing automation and customer data platforms as well as project management software
• Ability to multitask several projects effectively
• Strong operational and business acumen
• Ability to lead and motivate teams without authority
• High attention to detail
• Superb communications and training skills
• Strong ability to work well in highly matrixed organization
• LI-WC1
Organization: Siemens Healthineers
Company: Siemens Medical Solutions USA, Inc.
Experience Level: Experienced Professional
Full / Part time: Full-time
Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.
Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.
California Privacy Notice
California residents have the right to receive additional notices about their personal information. To learn more, click here Show more details...
Operations Manager, you will drive the development and implementation of the Tech Stack roadmap for the U.S. to automate and personalize the digital customer journey. This individual works closely global digital functions and peers
...
To maximize the utilization of our digital platforms and technologies, you are required drive the integration, automation and operationalization of all marketing platforms and tools. You will work closely with the global team on the technology roadmap for Siemens Healthineers and your duty is to update the digital marketing team on any issues related to the functionality of our online resources or possible changes to our marketing software.
The ideal candidate should be an expert with operationalizing new platforms and tool including driving adoption. Extensive knowledge of project management, business process development and implementation are also a prerequisite for this role. The successful candidate must demonstrate excellent digital marketing and communications skills, deep understanding of marketing technologies including the operationalization process, strong business acumen, strong teamwork, resourcefulness, passion, as well as the ability to work effectively within a matrixed organization.
The individual contributor, reports to the Head, Digital Marketing USA.
Responsibilities
• Develop, maintain, and improve our digital platforms
• Operationalize new marketing platforms/tools
• Drive new technologies in close collaboration with global
• Ensure the utility and functionality of our digital tools
• Track the progress of our digital operations
• Maintain and develop marketing platforms and tools, e.g. OneLibrary to increase usage
• Own data governance and quality control for platforms
• Manage relationship and data integration with technology vendors like ON24 for webinars
• Develop and implement new business processes
• Overall Project Management of Digital Marketing initiatives
• Main liaison between MarCom team, Eloqua team and CRM team
Required Knowledge/Skills, Education, and Experience
• Bachelor's degree in Marketing, IT, or related field
• 8+ years of relevant experience in digital marketing
• 10+ years of working experience in digital marketing or IT
• Expertise with various digital tools and platforms like marketing automation and customer data platforms as well as project management software
• Ability to multitask several projects effectively
• Strong operational and business acumen
• Ability to lead and motivate teams without authority
• High attention to detail
• Superb communications and training skills
• Strong ability to work well in highly matrixed organization
• LI-WC1
Organization: Siemens Healthineers
Company: Siemens Medical Solutions USA, Inc.
Experience Level: Experienced Professional
Full / Part time: Full-time
Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.
Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.
California Privacy Notice
California residents have the right to receive additional notices about their personal information. To learn more, click here Show more details...
via JobLeads
posted_at: 12 hours agoschedule_type: Full-time
Apply now for a career that puts wellbeing first!
GET TO KNOW US...
Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal,
Apply now for a career that puts wellbeing first!
GET TO KNOW US...
Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy and healthy.
THE OPPORTUNITY
We are hiring a Martech and Analytics Sr. Director to our Marketing Operations team in São Paulo!
This role to join the Global Marketing Operations team, responsible for empowering the entire Marketing & CX organization to efficiently scale and accelerate revenue growth through technology, processes, data and insights. As a Martech and Analytics Sr. Director, you will be an enabler of innovation across marketing and CX: maximize the team's efforts, uncover new growth opportunities and determine the best infrastructure, martech stack and processes to leverage the business through technology and data, so we can grow efficiently. This position own full martech roadmap and stack decisions, acting as the main partner for the other Marketing and Cx team, as well as being the bridge between business needs and PD's engineering support.
YOUR IMPACT
• Lead global strategy, mapping, implementation and governance of marketing technologies, platforms and data, partnering with Product Team to prioritize roadmap
• Liaise effectively with mother Marketing and CX team to ensure MartTech is anticipating their needs, proactively planning capabilities, and supporting change management, making sure marketing technology investments are translated into direct and measurable business results
• Manage the entire Martech stack and associated integrations and automations
• Own lead management, scoring, qualifaction and routing process
• Project manage website development initiatives, being the bridge between Website Experience and Engineering team
• Provide insights and reporting on marketing campaigns and channels performance
• Partner closely with Sales Operations and Finance teams to develop models for use in sales funnel conversion optimisation, revenue forecasting, CAC and ROI measurement
• Develop and maintain data and reporting processes, promoting data integrity best practices for maintaining a healthy database, in partnership with Global Analytics team
• Create documentation, workflows, playbooks and templates to support processes and platforms implementation and governance, to maximize adoption and efficiency
WHO YOU ARE
• 7+ years experience in Managing Marketing Technology Roadmaps, Marketing Operations, Marketing Analytics
• Experience in B2B Saas/Tech company is highly desired
• Fully proficient in digital marketing and applicable technology concepts (i.e., SEO, UX, UI, Web Analytics, A/B testing, Probability & Statistics, Data science, Attribution, Engineering and systems design)
• Ability to set a short, medium, long term vision and define necessary processes, platforms and systems to fullfill this vision
• A strong communicator who can translate complex technical language into practical business oriented and 'so what' messages
• Strong analytical and problem solving skills
• Ability to track, measure, and report on results of various marketing functions to determine ROI
• Advanced in data segmentation and reporting within a CRM and Marketing Automation system (Salesforce and HubSpot are highly preferred)
• A proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but when exceptional attention to detail
• Has a positive, can-do attitude, with the ability to work collaboratively with marketing, sales, and engineering professionals, and the ability to prioritize numerous projects simultaneously
• Experienced leader, managing large direct and cross functional teams
• Fluent in English is mandatory
WHAT WE OFFER YOU (US)
We want Gympassers to live healthier and happier lives, both in and out of work. That's why we have a comprehensive Total Rewards approach that encompasses benefits, compensation and personal growth opportunities within a high-performance, inclusive, and supportive environment.
In New York, California, Colorado, Massachusetts, and Washington, the annual base salary range for this role is USD $156.800,00 - $196.000,00. The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role may also be eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.
We're a wellness company that is committed to the health and wellbeing of our employees. Our benefits include:
WELLNESS: health, dental, vision, and life insurance
FLEXIBLE WORK: Choose when and where you work. For most, this will be a hybrid office/remote structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home
Our offices are in New York, LA, and Houston. You can work from any office or remotely based in New York, New Jersey, Connecticut, Pennsylvania, Massachusetts, North Carolina, Georgia, Florida, Missouri, New Hampshire, Texas, Tennessee, Illinois, California, Colorado, Utah, Washington, Wisconsin, or California.
FLEXIBLE SCHEDULE: We understand that together, Gympassers and their leaders can make the best decisions for their own individual scopes. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.
GYMPASS: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.
PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days PTO per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)
PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. 100% paid parental leave of 12 weeks to all new parents, of both biological and adopted children, regardless of gender and parent's relationship with the co-parent
CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.
CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our careers page!
Click here for descriptions of our Gympass US benefits!
And to get a glimpse of Life at Gympass… Follow us on Instagram @gympasscareers and LinkedIn Show more details...
GET TO KNOW US...
Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy and healthy.
THE OPPORTUNITY
We are hiring a Martech and Analytics Sr. Director to our Marketing Operations team in São Paulo!
This role to join the Global Marketing Operations team, responsible for empowering the entire Marketing & CX organization to efficiently scale and accelerate revenue growth through technology, processes, data and insights. As a Martech and Analytics Sr. Director, you will be an enabler of innovation across marketing and CX: maximize the team's efforts, uncover new growth opportunities and determine the best infrastructure, martech stack and processes to leverage the business through technology and data, so we can grow efficiently. This position own full martech roadmap and stack decisions, acting as the main partner for the other Marketing and Cx team, as well as being the bridge between business needs and PD's engineering support.
YOUR IMPACT
• Lead global strategy, mapping, implementation and governance of marketing technologies, platforms and data, partnering with Product Team to prioritize roadmap
• Liaise effectively with mother Marketing and CX team to ensure MartTech is anticipating their needs, proactively planning capabilities, and supporting change management, making sure marketing technology investments are translated into direct and measurable business results
• Manage the entire Martech stack and associated integrations and automations
• Own lead management, scoring, qualifaction and routing process
• Project manage website development initiatives, being the bridge between Website Experience and Engineering team
• Provide insights and reporting on marketing campaigns and channels performance
• Partner closely with Sales Operations and Finance teams to develop models for use in sales funnel conversion optimisation, revenue forecasting, CAC and ROI measurement
• Develop and maintain data and reporting processes, promoting data integrity best practices for maintaining a healthy database, in partnership with Global Analytics team
• Create documentation, workflows, playbooks and templates to support processes and platforms implementation and governance, to maximize adoption and efficiency
WHO YOU ARE
• 7+ years experience in Managing Marketing Technology Roadmaps, Marketing Operations, Marketing Analytics
• Experience in B2B Saas/Tech company is highly desired
• Fully proficient in digital marketing and applicable technology concepts (i.e., SEO, UX, UI, Web Analytics, A/B testing, Probability & Statistics, Data science, Attribution, Engineering and systems design)
• Ability to set a short, medium, long term vision and define necessary processes, platforms and systems to fullfill this vision
• A strong communicator who can translate complex technical language into practical business oriented and 'so what' messages
• Strong analytical and problem solving skills
• Ability to track, measure, and report on results of various marketing functions to determine ROI
• Advanced in data segmentation and reporting within a CRM and Marketing Automation system (Salesforce and HubSpot are highly preferred)
• A proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but when exceptional attention to detail
• Has a positive, can-do attitude, with the ability to work collaboratively with marketing, sales, and engineering professionals, and the ability to prioritize numerous projects simultaneously
• Experienced leader, managing large direct and cross functional teams
• Fluent in English is mandatory
WHAT WE OFFER YOU (US)
We want Gympassers to live healthier and happier lives, both in and out of work. That's why we have a comprehensive Total Rewards approach that encompasses benefits, compensation and personal growth opportunities within a high-performance, inclusive, and supportive environment.
In New York, California, Colorado, Massachusetts, and Washington, the annual base salary range for this role is USD $156.800,00 - $196.000,00. The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role may also be eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.
We're a wellness company that is committed to the health and wellbeing of our employees. Our benefits include:
WELLNESS: health, dental, vision, and life insurance
FLEXIBLE WORK: Choose when and where you work. For most, this will be a hybrid office/remote structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home
Our offices are in New York, LA, and Houston. You can work from any office or remotely based in New York, New Jersey, Connecticut, Pennsylvania, Massachusetts, North Carolina, Georgia, Florida, Missouri, New Hampshire, Texas, Tennessee, Illinois, California, Colorado, Utah, Washington, Wisconsin, or California.
FLEXIBLE SCHEDULE: We understand that together, Gympassers and their leaders can make the best decisions for their own individual scopes. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.
GYMPASS: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.
PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days PTO per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)
PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. 100% paid parental leave of 12 weeks to all new parents, of both biological and adopted children, regardless of gender and parent's relationship with the co-parent
CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.
CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our careers page!
Click here for descriptions of our Gympass US benefits!
And to get a glimpse of Life at Gympass… Follow us on Instagram @gympasscareers and LinkedIn Show more details...
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