Search Engine Optimization Overview
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Northwestern Medicine | Northwestern Medicine
Northwestern Medicine is a leader in quality healthcare and service, bringing together faculty, physicians and researchers to support and advance that care through leading-edge treatments and breakthrough discoveries.
Seo
Title
The title tag is perfect.
Northwestern Medicine | Northwestern Medicine
Meta description
The meta description tag is good.
Northwestern Medicine is a leader in quality healthcare and service, bringing together faculty, physicians and researchers to support and advance that care through leading-edge treatments and breakthrough discoveries.
Headings
The headings are properly set.
  1. COVID-19 Resource Center
  1. What Makes Us Better, Makes You Better.
  2. COVID-19 Resource Center
  3. Our teams lead the way to better medicine.
  4. Northwestern Medicine Statistical Data
  5. What makes our communities better makes us all better.
  6. Northwestern Medicine Opens Largest Biomedical Academic Building in the U.S.
  7. Northwestern Medicine Statistical Data
  8. Breakthrough care in hundreds of locations near you.
  9. You are using an unsupported browser
  1. COVID-19 SAFETY
  2. COVID-19 VACCINATION
  3. COVID-19 Testing
  4. COVID-19 Advances in Care
  5. Practicing Physicians
  6. Northwestern Memorial Hospital Ranked 1st in Illinois
  7. Northwestern Medicine hospitals to receive Magnet designation
  8. Employees
  9. Medical Specialties and Sub-Specialties
  10. Million Awarded in Research Grants
  11. Feinberg School of Medicine Ranked 17th in the US
  12. Clinical Trials and Studies
Content keywords
The content has relevant keywords.
northwesternmedicinenorthwesternmedicine
Image keywords
There are 4 images with missing alt attributes.
  1. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-chrome.png
  2. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-edge.png
  3. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-safari.png
  4. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-firefox.png
SEO friendly URL
The URL does not contain any relevant keywords.
https://www.nm.org/
404 page
The website has 404 error pages.
https://www.nm.org/404-af17628853d50bcdea3eaf5d5dae0c59
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. Home
  2. Appointments
  3. Pay a Bill
  4. Financial Assistance
  5. For Physicians
  6. Contact Us
  7. Northwestern Medicine
  8.  Find Doctors
  9. location_on Locations Near You
  10. Doctors
  11. Locations
  12. Conditions and Services
  13. Patients and Visitors
  14. HealthBeat
  15. Clinical Research
  16. COVID-19 Resource Center
  17. COVID-19 Resource Center
  18. Home
  19. perm_contact_calendar Request Appointments arrow_forward
  20. Find Doctors arrow_forward
  21. place Find Locations arrow_forward
  22. COVID-19 Resource Center
  23. COVID-19 SAFETY You may have concerns about coming to a healthcare facility during the COVID-19 pandemic, but you should not delay care, whether for wellness, a chronic condition or an emergency. Extensive safety measures are in place to protect you. Prepare for Your Appointmentprepare for your appointment
  24. COVID-19 VACCINATION Vaccination is key to ending the pandemic. Learn how the vaccines work, get answers to your questions and information from our medical experts, and find out about COVID-19 vaccine availability and scheduling. Learn About COVID-19 Vaccinationlearn about covid-19 vaccination
  25. COVID-19 Testing Northwestern Medicine offers COVID-19 testing at multiple locations across Chicagoland. Learn About Testinglearn about testing
  26. COVID-19 Advances in Care From research studies to the Comprehensive COVID-19 Clinic, physicians and scientists across Northwestern Medicine are in relentless pursuit of answers about COVID-19. Learn about how these discoveries are leading to better care. See the Advances in Caresee the advances in care
  27. Learn How
  28. 0 Practicing Physicians Find a Doctor about the ranking
  29. Learn How
  30. 0 Medical Specialties and Sub-Specialties Find a DoctorMedical Specialties
  31. 200 Clinical Trials and Studies About Clinical TrialsAbout Clinical Trials
  32. See Our Locations
  33. Immediate Care and Check-in
  34. Classes, Events and Support Groups
  35. Medical Records
  36. About Us
  37. History
  38. Leadership
  39. Our Hospitals
  40. Awards and Accreditations
  41. Financial Statements and Annual Reports
  42. NM Community Impact
  43. Quality
  44. See all About Us
  45. Billing and Insurance
  46. Billing Questions
  47. Financial Assistance
  48. Pay a Bill
  49. Insurance Information
  50. Chargemaster
  51. See all Billing and Insurance
  52. For Medical Professionals
  53. For Physicians
  54. For Nurses
  55. For Students
  56. For Qualifying Organizations
  57. Employee and Physician Login
  58. See all For Medical Professionals
  59. Volunteer Your Time
  60. https://www.nm.org/
  61. https://www.nm.org/
  62. video_library Video Library
  63. chat_bubble_outline Blog
  64. Patient Rights and Policies
  65. Accessibility
  66. Home
  67. Doctors
  68. Locations
  69. Conditions and Services
  70. Patients and Visitors
  71. HealthBeat
  72. Clinical Research
  73. Appointments
  74. Pay a Bill
  75. Financial Assistance
  76. For Physicians
  77. Contact Us
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://www.nm.org/Content/Northwestern/img/apple-touch-icon.png
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.25 seconds.
Page size
The size of the HTML webpage is 14,868.00.
HTTP requests
There are fewer than 34 HTTP requests on the webpage.
  1. https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js
  2. https://fast.wistia.com/assets/external/E-v1.js
  3. https://cdnjs.cloudflare.com/ajax/libs/modernizr/2.8.3/modernizr.min.js
  4. https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.0/jquery.min.js
  5. https://cdnjs.cloudflare.com/ajax/libs/tiny-slider/2.9.2/min/tiny-slider.js
  6. https://api.tiles.mapbox.com/mapbox-gl-js/v0.53.1/mapbox-gl.js
  7. https://www.nm.org/Content/Northwestern/js/_libs/cdnjs/jquery.unveil2.min.js
  8. https://polyfill.io/v3/polyfill.min.js?version=3.52.1
  9. https://ajax.aspnetcdn.com/ajax/knockout/knockout-3.3.0.js
  10. https://cdn.jsdelivr.net/npm/@fancyapps/ui@4.0/dist/fancybox.umd.js
  11. https://www.nm.org/content/northwestern/dist/js/bundle-libs.js?version=caadfc8793
  12. https://www.nm.org/content/northwestern/dist/js/bundle-components.js?version=90a488a533
  13. https://www.nm.org/content/northwestern/dist/js/bundle-shared.js?version=6c735d3b97
  14. https://www.nm.org/Content/Northwestern/js/bundles/validation/jquery.validate.customadapters.js
  15. https://www.nm.org/content/northwestern/dist/js/doctors/searchoverlay.js?version=0628b1fb72
  1. https://api.tiles.mapbox.com/mapbox-gl-js/v0.53.1/mapbox-gl.css
  2. https://www.nm.org/Content/Northwestern/libs/all.min.css
  3. https://cdnjs.cloudflare.com/ajax/libs/tiny-slider/2.9.2/tiny-slider.css
  4. https://cdn.jsdelivr.net/npm/@fancyapps/ui@4.0/dist/fancybox.css
  5. https://www.nm.org/content/northwestern/dist/css/site.css?version=9619741123
  1. https://www.nm.org/Content/Northwestern/img/logo-northwestern-medicine-print.jpg
  2. https://www.nm.org/-/media/northwestern/images/homepage-banners/home-hero.jpg?h=500&w=1280&la=en&hash=7F1A139B373F4845A3EFFE44BAC66181
  3. https://www.nm.org/-/media/Northwestern/Images/homepage-stories/Research_warmgray_release.png?la=en&hash=375F2348F331F02B87DD025A394FE31D10BADCFE
  4. https://www.nm.org/-/media/northwestern/images/homepage-stories/better-story-block-robin.jpg?h=420&w=1280&la=en&hash=C82DD4C981B14B26F72D5814E43E67F0
  5. https://www.nm.org/-/media/northwestern/images/homepage-stories/community-program-story.jpg?h=420&w=1280&la=en&hash=C019335E01190AD1EB61953E42A13D71
  6. https://www.nm.org/-/media/northwestern/images/homepage-stories/home-story-building-2.jpg?h=420&w=1280&la=en&hash=77C702AA4A2D31854562406D5501BC50
  7. https://www.nm.org/-/media/northwestern/images/homepage-stories/home-story-4.jpg?h=420&w=1280&la=en&hash=839348A871C8F7AE4F718DA9F20198C8
  8. https://www.nm.org/Content/Northwestern/img/northwestern-medicine-logo.png
  9. https://www.nm.org/Content/Northwestern/img/northwestern-medicine-logo.png
  10. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-chrome.png
  11. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-edge.png
  12. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-safari.png
  13. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-firefox.png
  1. https://www.googletagmanager.com/ns.html?id=GTM-NQF59F
Image format
There are 13 images that are not using the AVIF, WebP format.
  1. https://www.nm.org/Content/Northwestern/img/logo-northwestern-medicine-print.jpg
  2. https://www.nm.org/-/media/northwestern/images/homepage-banners/home-hero.jpg?h=500&w=1280&la=en&hash=7F1A139B373F4845A3EFFE44BAC66181
  3. https://www.nm.org/-/media/Northwestern/Images/homepage-stories/Research_warmgray_release.png?la=en&hash=375F2348F331F02B87DD025A394FE31D10BADCFE
  4. https://www.nm.org/-/media/northwestern/images/homepage-stories/better-story-block-robin.jpg?h=420&w=1280&la=en&hash=C82DD4C981B14B26F72D5814E43E67F0
  5. https://www.nm.org/-/media/northwestern/images/homepage-stories/community-program-story.jpg?h=420&w=1280&la=en&hash=C019335E01190AD1EB61953E42A13D71
  6. https://www.nm.org/-/media/northwestern/images/homepage-stories/home-story-building-2.jpg?h=420&w=1280&la=en&hash=77C702AA4A2D31854562406D5501BC50
  7. https://www.nm.org/-/media/northwestern/images/homepage-stories/home-story-4.jpg?h=420&w=1280&la=en&hash=839348A871C8F7AE4F718DA9F20198C8
  8. https://www.nm.org/Content/Northwestern/img/northwestern-medicine-logo.png
  9. https://www.nm.org/Content/Northwestern/img/northwestern-medicine-logo.png
  10. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-chrome.png
  11. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-edge.png
  12. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-safari.png
  13. https://www.nm.org/Content/Northwestern/img/browser-icons/icon-firefox.png
JavaScript defer
The are 15 javascript resources without the defer attribute.
  1. https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js
  2. https://fast.wistia.com/assets/external/E-v1.js
  3. https://cdnjs.cloudflare.com/ajax/libs/modernizr/2.8.3/modernizr.min.js
  4. https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.0/jquery.min.js
  5. https://cdnjs.cloudflare.com/ajax/libs/tiny-slider/2.9.2/min/tiny-slider.js
  6. https://api.tiles.mapbox.com/mapbox-gl-js/v0.53.1/mapbox-gl.js
  7. https://www.nm.org/Content/Northwestern/js/_libs/cdnjs/jquery.unveil2.min.js
  8. https://polyfill.io/v3/polyfill.min.js?version=3.52.1
  9. https://ajax.aspnetcdn.com/ajax/knockout/knockout-3.3.0.js
  10. https://cdn.jsdelivr.net/npm/@fancyapps/ui@4.0/dist/fancybox.umd.js
  11. https://www.nm.org/content/northwestern/dist/js/bundle-libs.js?version=caadfc8793
  12. https://www.nm.org/content/northwestern/dist/js/bundle-components.js?version=90a488a533
  13. https://www.nm.org/content/northwestern/dist/js/bundle-shared.js?version=6c735d3b97
  14. https://www.nm.org/Content/Northwestern/js/bundles/validation/jquery.validate.customadapters.js
  15. https://www.nm.org/content/northwestern/dist/js/doctors/searchoverlay.js?version=0628b1fb72
DOM size
The DOM size is optimal.
The HTML file has 603 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.nm.org/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
Microsoft-IIS/10.0
Unsafe cross-origin links
The webpage has 17 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
      Meta viewport
      The webpage has a meta viewport tag set.
      width=device-width, initial-scale=1.0, maximum-scale=2.0
      Character set
      The webpage has a charset value set.
      utf-8
      Sitemap
      The website has sitemaps.
      1. https://www.nm.org/sitemap_northwestern.xml
      Social
      The webpage has 5 social links.
      Content length
      The webpage has 1,007 words.
      Text to HTML ratio
      The text to HTML ratio is 12%.
      Inline CSS
      The webpage contains inline CSS code.
      1. display:none;visibility:hidden
      2. display: block;
      3. display: none;
      4. display: none;
      5. display: none;
      6. display: none;
      7. display: none;
      8. display:none;
      Deprecated HTML
      There are no deprecated HTML tags on the webpage.