Most recent job postings at onlinemarketinginstitute
via Battelle Careers posted_at: 2 days agoschedule_type: Full-time
Battelle is guided by a founding mission. We invest our knowledge, talents, and resources, helping our customers achieve their most important goals. We apply scientific rigor and creativity, succeeding where others may fail and we invest in our communities, making the world better for generations to come. All of us share a common purpose: to solve the greatest challenges of today and... tomorrow. Our 22,000 employees work at the forefront of scientific Battelle is guided by a founding mission. We invest our knowledge, talents, and resources, helping our customers achieve their most important goals. We apply scientific rigor and creativity, succeeding where others may fail and we invest in our communities, making the world better for generations to come. All of us share a common purpose: to solve the greatest challenges of today and... tomorrow.

Our 22,000 employees work at the forefront of scientific innovation to tackle critical challenges in security, human health, manufacturing, energy and environmental management. Battelle’s work is grounded in the belief that science, technology and a passion for excellence can make industries more competitive and the world a better place.

Our Energy & Resilience Division in the Environment & Infrastructure Business Unit specializes in providing innovative approaches to solving difficult problems in the areas of carbon dioxide management including Direct Air Capture and hydrogen and geothermal energy; oil and gas exploration and production; and using or storing carbon dioxide generated during energy production and use. We use advanced earth science tools, methods, and models to characterize geologic systems for a variety of industries and the for long term storage of CO2, including enhanced hydrocarbon recovery. Our clients include large and small oil and gas companies, engineering companies, electric utilities, and federal and state governments.

Battelle’s Energy & Resilience Division is currently seeking an Online Marketing Specialist. This position is located in Columbus, OH.

Job Summary

As an Online Marketing Specialist, the selected individual will provide support and assistance to proposal teams in the research, preparation, and presentation of general aspects of proposals, especially Community Benefits Plans as well as support to project teams in the execution of the online aspects of those plans. The successful candidate will work with the guidance of senior marketing and communications and geosciences staff and mentor more junior staff members and intern/co-op students.

Examples of responsibilities based on current or anticipated projects include:
• Planning, storyboarding, and developing project-specific websites on commonly available platforms that meet Battelle’s security standards; maintaining a schedule of regular updates, and managing addition of content/growth of site throughout the lifetime of the project; archiving site on network when project closes
• Applying UX/UI design principals to all Energy Team digital assets to ensure user experiences are aesthetically pleasing and enjoyable to use
• Managing social media campaigns within corporate guidelines for multiple projects and implementing a system for achieving user impact for platforms including LinkedIn, FaceBook, Instagram, YouTube, and SnapChat; advising and assisting MarComm Specialists in post creation, comment moderation, and platform interaction
• Providing the digital support to create and execute email/e-newsletter campaigns and report on their success using a variety of commonly available platforms that meet Battelle’s security standards
• Desktop publishing/graphic design experience to create simple newsletters, fact sheets, slide decks, logo concepts, infographics, etc.
• Staying up-to-date on and aware of online trends; determining if/how they fit into the overall brand or project-specific brand
• Creating timely reports using data analytics tools to relate overall performance of all online campaigns and provide suggestions for improvement
• Producing short videos for use on social media and website assets
• Executing online storytelling with input from a variety of teammates from roles inside and outside of Marketing/Communications
• Conducting area-specific demographic research using computer programs and tools like EJ SCREEN and CE-JST and search engines; perform/assist in performing social characterization and analysis and historic research on locations using digital tools and deep Internet research.
• Assisting in the staging of webinars and other online meetings, including developing content, lining up speakers, creating agendas, running the platform (Teams, Zoom, etc.), and managing pre-and post-promotion/production to YouTube.
• Creating, populating, maintaining, and training on Database creation and management (Excel, Access, etc.)
• Providing input on copy for use on/in social media, newsletters, website, email, collateral materials, white papers, press releases, slide decks, memos, etc. that ensure SEO optimization
• Reviewing digital marketing components outlined in proposals to ensure they are achievable and use guidelines and standards set forth by government agencies including the Department of Energy.
• Working as a member of a cross-functional team to manage online aspects of executing community engagement events.
• As an organization that embraces an “all-hands” mentality, also provide off-line support for staging project-related events, proposal preparation and review/editing, attending and presenting at conferences, seminars, workshops, and other tasks as needed.

Required Qualifications
• Bachelor’s Degree in Marketing, Public Relations, Communications, English, or closely related discipline with 2 years of experience in digital marketing, social media, collateral material, and content development.
• Experience working as a member of a cross-functional team concepting, planning, and staging community engagement initiatives.
• Capability to distill complex information into easy-to-understand nuggets for a variety of audiences.
• Ability to multi-task and understand the interconnectedness of similar projects to maximize impact, reach, and budget.
• Proven capacity to write clear and concise copy for a multitude of platforms
• Sharp focus on SEO and analytics
• Excellent written and oral communication skills

Desired Qualifications
• Familiarity with the US Department of Energy’s Community Benefits Plans, including the four components:
• Diversity, Equity, Inclusion, and Accessibility (DEIA)
• Comunity and Labor Engagement
• Justice40 Initiative
• Quality Jobs
• Experience with Canva, Photoshop, or Illustrator preferred
• Experience working on clean energy projects, including carbon capture and storage, direct air capture, hydrogen; working with Environmental Justice or Social Justice in those spaces a plus
• Background in science, specifically the geosciences or climate science
• Experience writing proposals or serving on proposal teams writing for government agencies
• GIS experience.
• Include 5-10 samples of work that you believe best illustrates your skills related to the responsibilities and requirements of this role.

Battelle Benefits
Battelle’s benefits program supports employees so they can be at their best at home and at work. It’s a comprehensive package including:
• A benefits concierge service to help you understand and use your benefits
• Paid parental leave and family formation support
• A holistic wellness community and employee assistance program offering physical, mental, financial, legal and family support

Battelle is an equal opportunity employer. We provide employment and opportunities for advancement, compensation, training, and growth according to individual merit, without regard to race, color, religion, sex (including pregnancy), national origin, sexual orientation, gender identity or expression, marital status, age, genetic information, disability, veteran-status veteran or military status, or any other characteristic protected under applicable Federal, state, or local law. Our goal is for each staff member to have the opportunity to grow to the limits of their abilities and to achieve personal and organizational objectives. We will support positive programs for equal treatment of all staff and full utilization of all qualified employees at all levels within Battelle.

For more information about our other openings, please visit www.battelle.org/careers
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via Chronicle Of Higher Education posted_at: 15 days agoschedule_type: Full-time
Minnesota State Community and Technical College is accepting applications for Full-time Digital Marketing Instructor to begin fall semester 2024. The instructor would teach on the Moorhead campus and online. Courses include Introduction to Digital Marketing, Social Media Marketing, Content Marketing, Digital Marketing UX Design, Search Engine Marketing, Email and MMS, Digital Marketing Analytics... Digital Marketing Capstone, Principles of Marketing Minnesota State Community and Technical College is accepting applications for Full-time Digital Marketing Instructor to begin fall semester 2024. The instructor would teach on the Moorhead campus and online. Courses include Introduction to Digital Marketing, Social Media Marketing, Content Marketing, Digital Marketing UX Design, Search Engine Marketing, Email and MMS, Digital Marketing Analytics... Digital Marketing Capstone, Principles of Marketing and other marketing related courses.

This position will become unlimited upon completion of required six semesters of probationary status.

Responsibilities:

Activities related to comprehensive community college teaching and learning, including but not limited to:
• Instructional planning and curriculum development.
• Teaching digital marketing and related courses within the Business Division including hybrid, on campus, online live and online learning methods.
• Assessment of student learning at course, program, and institutional levels.
• Continuous personal development of digital marketing knowledge, professional skills, and credentials.
• Engagement in department, School of Business and IT, and college-wide meetings.
• Advise students in the Digital Marketing program with class schedules and career planning.
• Develop collaborative relationships with alumni, business, industry, and educational partners.
• Assist with program recruitment and job placement of graduates.

Minimum Qualifications:

Education Requirement:
• Master’s degree in marketing or business administration, business management, business education with 9 semester graduate credits in marketing.

Occupational Experience Requirement:
• Four full-time years (or equivalent) of verified related paid work experience in marketing.

Recency Requirement:
• One year of this work experience shall be within the five years immediately preceding the date of application for the credential field. The recency requirement shall be waived if the individual has two years of successful full-time (or equivalent) postsecondary teaching experience in the credential field within the last five years

Preferred Qualifications:
• Teaching Experience at the post-secondary level or with adult learners;
• Advanced knowledge and experience in Marketing Strategy, Brand Building, Customer Experience, Campaign Development, Customer Acquisition, Conversion Funnels, Marketing Metrics, Design Thinking, Web and Marketing Metrics, UX/UI Design, SEO, PPC, Email and Mobile Marketing. Demonstrated ability to create B2B and B2C marketing strategies.
• Outstanding communication and facilitation skills.
• Demonstrated familiarity with the mission and constituencies of a comprehensive community and technical college.
• Experience with learning communities
• Demonstrated ability to work with diverse populations.

Application Procedure: Position is open until filled; application review to begin the week of March 25, 2024.

To apply, please go to: www.minnesota.edu/jobs/ Under Employment opportunities at M State, click on the link for Faculty, professional, and administrator positions (unclassified).

Application must include:
• Letter of interest that addresses the qualifications and responsibilities in the vacancy notice
• Curriculum vitae (or resume)
• Name and contact information for three professional references
• College transcripts (copies are acceptable for initial application screening)

If you need accommodations to take part in the application process, please contact Human Resources at (218) 736-1512. For more information regarding M State, refer to our website at: www.minnesota.edu. Minnesota State Community and Technical College, a member of the Minnesota State system, is an affirmative action, equal opportunity educator and employer.

NOTICE: In accordance with the Minnesota State Vehicle Fleet Safety Program, employees driving on college/university business who use a rental or state vehicle shall be required to conform to Minnesota State’s vehicle use criteria and consent to a motor vehicle records check
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via Dana-Farber - Dana-Farber Cancer Institute posted_at: 21 days agoschedule_type: Full-time
The Social Media Manager helps manage the Division of Philanthropy’s social media presence across social media platforms, including developing content and analyzing campaign performance. Reporting to the Senior Assistant Director, Digital Marketing, this position manages a portfolio of fundraising programs, developing social media plans for them. Responsible for assisting the entire Division with... reaching financial goals. The onboarding of this The Social Media Manager helps manage the Division of Philanthropy’s social media presence across social media platforms, including developing content and analyzing campaign performance. Reporting to the Senior Assistant Director, Digital Marketing, this position manages a portfolio of fundraising programs, developing social media plans for them. Responsible for assisting the entire Division with... reaching financial goals.

The onboarding of this role will include a comprehensive training process which includes completion of online modules, shadowing colleagues, as well as hands-on learning experiences throughout the first calendar year in the role.

Embody Dana-Farber’s Core Values: Impact; Excellence; Compassion & Respect; Discovery; and Equity and Inclusion every day. Add value to the Dana-Farber community by seeking opportunities to collaborate across the Institute. Foster an ethical, positive, results-oriented culture founded on open communication.

Dana-Farber is currently undertaking an ambitious fundraising effort to change the future of cancer research and care: The Dana-Farber Campaign. This multibillion-dollar campaign is the largest in the Institute’s history and one of the largest ever in the U.S. focused solely on cancer. Philanthropy raised through The Dana-Farber Campaign is focused on accelerating the Institute’s strategic priorities by supporting revolutionary science, extraordinary care, exceptional expertise, and essential opportunities—helping us prevent, treat, and Defy Cancer.

APPLICATION REQUIREMENTS:

Resume and cover letter required with application submission. If you wish to disclose your personal pronouns, please include them within your resume and cover letter submission.

Located in Boston and the surrounding communities, Dana-Farber Cancer Institute is a leader in life changing breakthroughs in cancer research and patient care. We are united in our mission of conquering cancer, HIV/AIDS and related diseases. We strive to create an inclusive, diverse, and equitable environment where we provide compassionate and comprehensive care to patients of all backgrounds, and design programs to promote public health particularly among high-risk and underserved populations. We conduct groundbreaking research that advances treatment, we educate tomorrow's physician/researchers, and we work with amazing partners, including other Harvard Medical School-affiliated hospitals.
• Help manage the Jimmy Fund’s social media presence across social media platforms including, but not limited to, Facebook, X, Instagram, YouTube, LinkedIn, and Threads
• Develop and maintain the social media content calendar to proactively schedule and track what events/programs should be promoted and when.
• Produce social media strategies and advertising campaigns for various Philanthropy programs. Analyze and report out of results.
• Develop and execute strategy, messaging, and creative direction for social media advertising; build and monitor campaigns; and analyze results for platforms including Facebook ads, Instagram ads, Twitter ads, and other social media promotions.
• Collaborate with cross-functional teams, to identify and leverage organic/paid media activities.
• Be “in the know” and a reliable resource for how other nonprofits are using social media for fundraising and awareness initiatives. Work with Director, Social Media on developing new fundraising and awareness initiatives based on findings.
• Monitor trends and new developments in social media. Research and create new ways to attract more followers and grow impressions so our messages are reaching a larger audience.
• Produce live social media coverage for Jimmy Fund events on-site to help generate event promotion.
• Work with a cross-functional team to develop video concepts and storyboards to further tell patient stories and generate awareness for programs within portfolio.
• Collaborate with social media influencers and partners and develop cross-promotional social media strategies.
• Work with outside digital marketing agency to strategize on target KPIs and develop optimized campaigns for specific programs within portfolio.

SUPERVISORY RESPONSIBILITIES:

Reports to the Senior Assistant Director, Digital Marketing. Has no direct supervisory responsibilities.
• Bachelors Degree Required
• 3-5 years’ experience developing social media strategies and advertising campaigns.
• Strong understanding of how social media fits into an overall marketing strategy.
• Excellent writing and communications skills required.
• Strong organizational abilities and attention to detail with proven capability to manage multiple projects and meet multiple deadlines.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:
• Proven knowledge of social media advertising, set-up, optimization and reporting.
• Strong understanding of social media communities and the nuances of each platform.
• Ability to articulate creative concepts and vision for social media campaigns.
• Have a good understanding of how social media fits into an overall marketing strategy.
• Excellent writing and communications skills.
• Strong organizational abilities and attention to detail with proven capability to manage multiple projects and meet multiple deadlines.
• Experience working with both Windows, PowerPoint and PhotoShop.Experience working with Sprinklr or other social media publishing and analytics platforms. Familiarity working in Canva a plus.

PATIENT CONTACT:

No

WORKING CONDITIONS:

This position is considered remote, 0-1 days onsite at 10 Brookline Place, Brookline, MA each week. Works on deadline. Some assignments will require evening and weekend work.

DIVISION OF PHILANTHROPY INCLUSION, DIVERSITY, & EQUITY COMMITMENT STATEMENT:

We’re stronger together. In the Division of Philanthropy, we believe in the power of different voices. We encourage authenticity and diversity of every individual within our community. Our collective voices – donors, volunteers, staff, and patients alike – allow us to work together towards a world without cancer. Committed to being a place of inclusivity, belonging, and change, these are our core values.

Inclusive interview practices are a priority in the Division of Philanthropy. We incorporate an Inclusion, Diversity & Equity (ID&E) Interview Panel in all searches. In this 30-minute interview, we connect with candidates on four main ID&E competencies: empathy, collaboration, inclusivity, and compassion.

DFCI DISCLAIMER:
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Requirements are subject to possible modification to reasonably accommodate qualified individuals with disabilities. This document does not create an employment contract, implied or otherwise, other than an “at will” employment relationship.

External and internal applicants, as well as position incumbents who become disabled as defined under the Americans With Disabilities Act, must be able to perform the essential job functions (as listed) either unaided or with the assistance of a reasonable accommodation to be determined by management on a case-by-case basis.

DFCI offers a competitive benefits package including generous healthcare and retirement plans, at minimum 3-weeks’ vacation time in addition to 10 paid holidays, a flexible work environment, and work/life balance. Dana-Farber offers a variety of personal, professional, and leadership development opportunities to all members of its workforce through Institutional programming. Division of Philanthropy offers 75+ specialized professional development sessions designed for staff each year through its in-house learning program, the Center for Advancement Training.*
• All benefits subject to Institute changes

At Dana-Farber Cancer Institute, we work every day to create an innovative, caring, and inclusive environment where every patient, family, and staff member feels they belong. As relentless as we are in our mission to reduce the burden of cancer for all, we are equally committed to diversifying our faculty and staff. Cancer knows no boundaries and when it comes to hiring the most dedicated and diverse professionals, neither do we. If working in this kind of organization inspires you, we encourage you to apply.

Dana-Farber Cancer Institute is an equal opportunity employer and affirms the right of every qualified applicant to receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, national origin, sexual orientation, genetic information, disability, age, ancestry, military service, protected veteran status, or other characteristics protected by law.

EEOC Poster
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via Greenhouse schedule_type: Full-time
Who you are: Reporting into the Associate Director of Digital Fundraising, the Digital Marketing Manager will support the implementation of Vera’s fundraising plans across the Institute's website, email marketing, and social media channels, which include both quantitative and qualitative goals... The Digital Marketing Manager will work closely alongside digital team colleagues within the Communications & External Affairs department, as well as Who you are:

Reporting into the Associate Director of Digital Fundraising, the Digital Marketing Manager will support the implementation of Vera’s fundraising plans across the Institute's website, email marketing, and social media channels, which include both quantitative and qualitative goals...

The Digital Marketing Manager will work closely alongside digital team colleagues within the Communications & External Affairs department, as well as across the Institute, helping to ensure cross-stream coordination and smooth operation of a rapidly expanding team.

The successful candidate will be an entrepreneurial fundraiser with experience maintaining solicitation and engagement calendars across digital channels. Vera is seeking a candidate with a proven commitment to racial equity and passion for criminal legal reform, who enjoys designing and building out fundraising and cultivation efforts and thinks strategically and tactically to drive revenue growth.

What you'll do:
• Collaborate closely with the Associate Director of Digital Fundraising, web, and digital team members to deliver annual fundraising strategies that foster awareness around the Vera brand and organizational efforts to advance criminal legal and immigration reform
• Support strategy and implementation of multi-channel marketing campaigns, which include email, website, and social media channels
• Provide project management for execution of digital fundraising campaigns to achieve acquisition, donor growth, and retention
• Collaborate with key stakeholders across the Digital and Development teams to develop, implement, and monitor programs throughout the donor journey

Support planning and delivery of digital campaigns
• Collaborate closely with Associate Director of Digital Fundraising to execute email campaigns including copy drafting, building, QA, and delivering campaigns using EveryAction
• Work with Digital and Development team colleagues to produce and refresh automated campaigns to steward, retain, and upgrade donors
• Assist on paid media campaigns including awareness, lead generation, and direct fundraising

Support reporting, testing, and optimization for digital campaigns
• Devise and execute testing of creative assets, messaging, and campaign structure
• Assist with monitoring and reporting on campaign performance, lead and traffic quality, landing page quality, etc.
• Assist with reporting and analysis of individual donor performance, growth, and retention metrics
• Collaborate closely with Associate Director of Digital Fundraising to establish KPI objectives and benchmarks for success metrics, in partnership with Communications & External Affairs and Development stakeholders
• Collaborate with Development team to produce and compile reporting to track online engagement and fundraising initiatives using EveryAction
• Stay current on platform updates and digital development trends to assist with maximizing opportunities for our development efforts

What qualifications are we looking for?
• 4+ years of relevant work experience, with at least 3 years of fundraising experience, including experience implementing fundraising appeals for a large audience online
• Demonstrated success in fundraising and donor relations
• Proven project management expertise and experience working with outside vendors to meet deadlines
• Experience using CRM-driven fundraising tools (EveryAction, MailChimp, Salesforce, Blackbaud/Raiser's Edge, etc.)

Preferred:
• Bachelor’s degree preferred
• Experience with EveryAction
• Experience with project management solutions (Asana, Basecamp, etc.)

Knowledge, Skills, & Abilities you'll bring:
• Experience galvanizing digital communities around critical issues through the use of engaging copy, design and calls-to-action
• Ability to break down complex issues and research findings for a range of unique audiences in a way that is accessible, engaging, and actionable
• Excellent written and interpersonal communication skills
• Strong project management skills
• Strong attention to detail
• Proven commitment to racial equity and passion for criminal legal reform
• Demonstrated committed to diversity, equity, and inclusion in the workplace

Location:

Please note this role will report to our Brooklyn, NY office. Vera employees adhere to a hybrid schedule and are in-office on an alternating schedule that generally amounts to 10 days per month.

Compensation and Benefits:

The compensation range for this position is $84,500 - $89,500. Actual salaries will vary depending on factors including but not limited to experience and performance. The salary range listed is just one component of Vera Institute’s total compensation package for employees. As an employer of choice in our field, supporting Vera staff—both personally and professionally—is a priority. To do this, we invest in the well-being of our staff through other rewards including merit pay, generous paid time off, a comprehensive health insurance plan, student loan repayment benefits, professional development training opportunities and up to $2,000 annual for education costs and fees relevant to Vera work, employer-funded retirement plan, and flexible time. To learn more about Vera’s benefits offerings, click here.

Applications may also be faxed to:

ATTN: People Resources / Digital Marketing Manager
Vera Institute of Justice
34 35th St, Suite 4-2A, Brooklyn, NY 11232
Fax: (212) 941-9407
Please use only one method (online, mail or fax) of submission.
No phone calls, please. Only applicants selected for interviews will be contacted.

In order to ensure a healthy and safe work environment, Vera Institute of Justice is requiring all employees to be fully vaccinated and provide proof of their COVID-19 vaccine before their start date. Employees who cannot receive the vaccine because of a disability/medical contraindication or sincerely held religious belief may request an accommodation (e.g., an exemption) to this requirement.

Vera is an equal opportunity / affirmative action employer. All qualified applicants will be considered for employment without unlawful discrimination based on race, color, creed, national origin, sex, age, disability, marital status, sexual orientation, military status, prior record of arrest or conviction, citizenship status, current employment status, or caregiver status.

Vera works to advance justice, particularly racial justice, in an increasingly multicultural country and globally connected world. We value diverse experiences, including with regard to educational background and justice system contact, and depend on a diverse staff to carry out our mission.

For more information about Vera, please visit www.vera.org
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via LinkedIn posted_at: 10 days agoschedule_type: Full-time
Position Summary: Under the guidance of the Chief Growth Officer, the Digital Marketing Manager will work with internal and external teams to manage various aspects of the AIUM’s digital presence and experience. The Digital Marketing Manager is responsible for developing, implementing, and managing digital marketing campaigns that promote the organization and its products or services. This role... encompasses a wide range of responsibilities, including Position Summary:

Under the guidance of the Chief Growth Officer, the Digital Marketing Manager will work with internal and external teams to manage various aspects of the AIUM’s digital presence and experience. The Digital Marketing Manager is responsible for developing, implementing, and managing digital marketing campaigns that promote the organization and its products or services. This role... encompasses a wide range of responsibilities, including but not limited to digital advertising, social media engagement, email marketing, search engine optimization (SEO), search engine marketing (SEM/PPC), web strategy, graphic design, and analytics tracking. The Digital Marketing Manager must possess a deep understanding of digital platforms, consumer behavior, and emerging trends in digital marketing to drive engagement, generate leads, and increase brand awareness.

Responsibilities:
• Digital Strategy Development: Formulate comprehensive digital marketing strategies aligned with the organization's overall objectives and target audience, and implement those strategies.
• Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels such as social media (LinkedIn Ads, Meta Ads), search engines (Google Ads), email, and display advertising.
• Website Content Management: Partner with SEO & Web Development teams and take ownership of the AIUM website rebuild. This includes ongoing partnering on technical web changes, building landing pages, and implementing content changes.
• Graphic Design: Conceptualize and create visually appealing graphics, images, illustrations, and multimedia content that align with the organization's brand identity and digital marketing objectives.
• Collaboration: Contribute to team efforts by accomplishing other tasks as assigned
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via ZipRecruiter schedule_type: Full-timesalary: 70K a year
Candidate is expected to reside in the Austin metro area as it will be a hybrid remote roll with set days in the office and in field with cross-functional teams Position Description: The Company is looking for a Local SEO Specialist / Digital Marketing Manager to lead up its Digital Marketing efforts. In this role, you will develop cohesive Local SEO strategies designed to improve the Company's... search visibility across platforms. The Director Candidate is expected to reside in the Austin metro area as it will be a hybrid remote roll with set days in the office and in field with cross-functional teams

Position Description: The Company is looking for a Local SEO Specialist / Digital Marketing Manager to lead up its Digital Marketing efforts. In this role, you will develop cohesive Local SEO strategies designed to improve the Company's... search visibility across platforms. The Director of SEO will be responsible for building out our Digital Marketing team and managing all internal/external digital marketing partners.

You will partner with our Executive Leadership to establish an SEO-first implementation strategy that ensures best practices. Serve as an evangelist for SEO across our SERVPRO Team, working with cross-functional teams to instill SEO best practices, update processes, and improve communication. Lead the selection and management of external tools & partner ecosystem. Build out internal teams over time to manage all aspects of Digital Marketing as well as partner closely with our external digital marketing graphic & content teams to establish content cadences.

Responsibilities
• Local Listing Management - own all local SEO efforts including the management of directories, Google Business Profiles including setup, verification, updates of locations, SEO optimization, metric tracking, posting, Q&A, and review management. Create Authority for all Map listings and ensure maximization of citation sources, reviews, and review management.
• Google Ads Management - Manage Paid Listings, Google Guarantee, Google Ads, Pay Per Click Etc.
• Content SEO - Source intakes for blogs relevant to our industry using original content and leveraging and collaborating with our Digital Marketing partners. Conduct keyword/topic research, manage article workflows, optimize articles, and QA SEO elements, work with content writers on article improvement strategy, and report on article performance.
• Website Optimization/Organic Listings - provide website on-page SEO that includes metadata development, build website authority, content optimization, redirect management, optimization for search engine crawling and indexation, and internal link management. Prioritize Directory Listings and Directory Listing Management. You'll ensure the index is healthy and crawls are efficient and focused on the highest-value pages
• Site Auditing - perform regular and detailed SEO audits of Company websites to identify SEO challenges and areas for improvement, including on-page, off-page, local, and technical elements as well as Core Web Vitals performance
• Analysis and Reporting - monitor company web and offsite digital assets for progress toward ranking and organic traffic goals and providing reports and analysis explaining organic traffic trends as well as perform competitive and industry benchmarking. Deliver accurate forecasts for how your channel(s) will drive the business. establish program KPI's and drive execution to achieve quarterly revenue to support overall company growth targets
• Social Media Marketing: Manage our digital marketing partners, and build out an engagement strategy for Twitter, LinkedIn, and Facebook businesses.
• Stay up to date with the latest SEO and digital marketing latest trends and best practices, and communicate those to key stakeholders
• Budget & resource management for the channel
• Create, guide, and manage channel reporting and underlying data structure

Qualifications
• This role requires an individual with strong technical background, excellent communication skills, and the ability to translate business/marketing needs to technical requirements
• B.S. or M.S. degree in a quantitative field and 5+ years of progressive experience in SEO, Search Marketing, Web Development, Content Marketing, or a related field
• Extensive knowledge of on-page SEO, technical SEO, and search engine ranking factors
• Experience with relevant SEO tools (ex: Botify, Screaming Frog, GSC, Brightedge, SEM Rush, etc.) and web analytics tools (ex: Google Analytics, Adobe, etc.)
• Ability to read, write, and troubleshoot basic JavaScript, HTML, and CSS
• Experience building pages and content in a Content Management System (CMS)
• Expertise in A/B and other testing methods and experience measuring SEO tactics via these methods
• High level of initiative and proven ability to work independently on multiple projects in a fast-paced environment
• Strong cross-functional leadership skills with the ability to work with internal and external stakeholders
• Personal commitment to putting the customer first, prioritizing user experience above search engines and adhering to Google Webmaster Guidelines
• Clear communicator, with the ability to translate technical details to non-technical stakeholders

Flexible work from home options available.

Compensation: $70,000.00 per year

Picture yourself here fulfilling your potential

At SERVPRO®, you can make a positive difference in people's lives each and every day! We're seeking self-motivated, proactive, responsible, and service-oriented teammates to join us in our mission of helping customers in their greatest moments of need by repairing and restoring homes and businesses with an industry-leading level of service. With nearly 2,000 franchises all over the country, finding exciting and rewarding SERVPRO® career opportunities near you is easy! We look forward to hearing from you.

All employees of a SERVPRO® Franchise are hired by, employed by, and under the sole supervision and control of an independently owned and operated SERVPRO® Franchise. SERVPRO® Franchise employees are not employed by, jointly employed by, agents of, or under the supervision or control of Servpro Franchisor, LLC, in any manner whatsoever
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via Jooble posted_at: 4 days agoschedule_type: Contractor
Seeking motivated Passionate, Individual With Digital Online Marketing Experience Exciting Opportunity: Join our Global Company for Personal & Leadership Development... Are you an enthusiastic and driven self-starter ready to advance your career? Are you passionate about personal and leadership development? If so, our rapidly expanding Global Company is seeking individuals like you to join our team. With over 13 years of experience in producing Seeking motivated Passionate, Individual With Digital Online Marketing Experience

Exciting Opportunity: Join our Global Company for Personal & Leadership Development...

Are you an enthusiastic and driven self-starter ready to advance your career? Are you passionate about personal and leadership development? If so, our rapidly expanding Global Company is seeking individuals like you to join our team. With over 13 years of experience in producing award-winning programs, we are industry leaders in personal leadership and self-development.

We are looking for energetic, motivated, and skilled marketing professionals to support our national and international business expansion. This opportunity puts you in control. You can choose your own hours, work location, and schedule, enjoying the flexibility and portability you desire. This fully performance-based home opportunity is perfect for ambitious individuals who are excited about the financial rewards that come with a fulfilling career.

Do you thrive on innovative thinking? Would you like to enjoy the benefits of working independently as a contractor or self-employed professional from the comfort of your home?

Experience & Qualifications:
• Minimum of 5 years of professional experience, either working for yourself or with a reputable company.
• Familiarity with the basic functionality of major social media apps (Facebook, Instagram, and LinkedIn).
• Excellent phone and communication skills, including proficiency with Zoom.
• Experience in digital marketing.

Our community is diverse, vibrant, and united by a few shared values that we would love for you to embrace:
• Being part of a bigger purpose.
• Recognizing and rewarding efforts and achievements.
• Making a positive difference globally.
• A passion for continuous learning, growth, and personal development.

Tasks & Responsibilities:
• Participate in weekly training and development sessions via Zoom.
• Develop marketing strategies across various platforms.
• Learn and implement lead generation techniques through social media channels (Facebook, LinkedIn, etc.) with guidance from our expert team.
• Conduct structured interviews with candidates over the phone (training and scripts provided).
• Facilitate the provision of information to suitable applicants.
• Arrange online Q&A sessions through follow-up appointments.
• Mentor and support new clients, offering a range of guidance and training.
• Utilize a variety of marketing methods to build a successful online presence and grow your personal brand.

Join us on this exciting journey of personal and professional growth. Apply today to be part of our team and make a positive global impact
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via LinkedIn schedule_type: Full-time
Who we are: The Vera Institute of Justice, founded in 1961, is a nonprofit criminal justice organization that strives to build just government institutions and safe communities free from the scourge of racism, white supremacy, profit, and inequity that is pervasive in this country's legal systems. We are an "inside" lane organization that drives change at scale with ambitious public sector... leaders who share our commitment to building anti-racist, Who we are:

The Vera Institute of Justice, founded in 1961, is a nonprofit criminal justice organization that strives to build just government institutions and safe communities free from the scourge of racism, white supremacy, profit, and inequity that is pervasive in this country's legal systems. We are an "inside" lane organization that drives change at scale with ambitious public sector... leaders who share our commitment to building anti-racist, reparative systems that deliver justice. We leverage our access to government to transform these systems and work collaboratively with stakeholders across many movements—including advocacy, grassroots, and grasstop organizations. Our role is to pilot solutions that are transformative and achievable, harness the power of evidence to drive effective policy and practice, and use advocacy and communications to change narratives and norms.

Vera has a staff of 300 people and offices in New York City, Washington, DC, Los Angeles, and New Orleans. We are an equal opportunity employer with a commitment to diversity in the workplace. We expect our staff to embody respect, independence, collaboration, commitment, anti-racism, and equity—both in our outward-facing work and the internal culture of our workplace. We value a range of experiences in people's educational backgrounds and encourage people who have been directly impacted by the criminal justice system to apply.

Who you are:

Reporting into the Associate Director of Digital Fundraising, the Digital Marketing Manager will support the implementation of Vera's fundraising plans across the Institute's website, email marketing, and social media channels, which include both quantitative and qualitative goals.

The Digital Marketing Manager will work closely alongside digital team colleagues within the Communications & External Affairs department, as well as across the Institute, helping to ensure cross-stream coordination and smooth operation of a rapidly expanding team.

The successful candidate will be an entrepreneurial fundraiser with experience maintaining solicitation and engagement calendars across digital channels. Vera is seeking a candidate with a proven commitment to racial equity and passion for criminal legal reform, who enjoys designing and building out fundraising and cultivation efforts and thinks strategically and tactically to drive revenue growth.

What you'll do:
• Collaborate closely with the Associate Director of Digital Fundraising, web, and digital team members to deliver annual fundraising strategies that foster awareness around the Vera brand and organizational efforts to advance criminal legal and immigration reform
• Support strategy and implementation of multi-channel marketing campaigns, which include email, website, and social media channels
• Provide project management for execution of digital fundraising campaigns to achieve acquisition, donor growth, and retention
• Collaborate with key stakeholders across the Digital and Development teams to develop, implement, and monitor programs throughout the donor journey

Support planning and delivery of digital campaigns
• Collaborate closely with Associate Director of Digital Fundraising to execute email campaigns including copy drafting, building, QA, and delivering campaigns using EveryAction
• Work with Digital and Development team colleagues to produce and refresh automated campaigns to steward, retain, and upgrade donors
• Assist on paid media campaigns including awareness, lead generation, and direct fundraising

Support reporting, testing, and optimization for digital campaigns
• Devise and execute testing of creative assets, messaging, and campaign structure
• Assist with monitoring and reporting on campaign performance, lead and traffic quality, landing page quality, etc.
• Assist with reporting and analysis of individual donor performance, growth, and retention metrics
• Collaborate closely with Associate Director of Digital Fundraising to establish KPI objectives and benchmarks for success metrics, in partnership with Communications & External Affairs and Development stakeholders
• Collaborate with Development team to produce and compile reporting to track online engagement and fundraising initiatives using EveryAction
• Stay current on platform updates and digital development trends to assist with maximizing opportunities for our development efforts

What qualifications are we looking for?
• 4+ years of relevant work experience, with at least 3 years of fundraising experience, including experience implementing fundraising appeals for a large audience online
• Demonstrated success in fundraising and donor relations
• Proven project management expertise and experience working with outside vendors to meet deadlines
• Experience using CRM-driven fundraising tools (EveryAction, MailChimp, Salesforce, Blackbaud/Raiser's Edge, etc.)

Preferred:
• Bachelor's degree preferred
• Experience with EveryAction
• Experience with project management solutions (Asana, Basecamp, etc.)

Knowledge, Skills, & Abilities you'll bring:
• Experience galvanizing digital communities around critical issues through the use of engaging copy, design and calls-to-action
• Ability to break down complex issues and research findings for a range of unique audiences in a way that is accessible, engaging, and actionable
• Excellent written and interpersonal communication skills
• Strong project management skills
• Strong attention to detail
• Proven commitment to racial equity and passion for criminal legal reform
• Demonstrated committed to diversity, equity, and inclusion in the workplace

Location:

Please note this role will report to our Brooklyn, NY office. Vera employees adhere to a hybrid schedule and are in-office on an alternating schedule that generally amounts to 10 days per month.

Compensation and Benefits:

The compensation range for this position is $84,500 - $89,500. Actual salaries will vary depending on factors including but not limited to experience and performance. The salary range listed is just one component of Vera Institute's total compensation package for employees. As an employer of choice in our field, supporting Vera staff—both personally and professionally—is a priority. To do this, we invest in the well-being of our staff through other rewards including merit pay, generous paid time off, a comprehensive health insurance plan, student loan repayment benefits, professional development training opportunities and up to $2,000 annual for education costs and fees relevant to Vera work, employer-funded retirement plan, and flexible time. To learn more about Vera's benefits offerings, click here.

Applications may also be faxed to:

ATTN: People Resources / Digital Marketing Manager

Vera Institute of Justice

34 35th St, Suite 4-2A, Brooklyn, NY 11232

Fax: (212) 941-9407

Please use only one method (online, mail or fax) of submission.

No phone calls, please. Only applicants selected for interviews will be contacted.

In order to ensure a healthy and safe work environment, Vera Institute of Justice is requiring all employees to be fully vaccinated and provide proof of their COVID-19 vaccine before their start date. Employees who cannot receive the vaccine because of a disability/medical contraindication or sincerely held religious belief may request an accommodation (e.g., an exemption) to this requirement.

Vera is an equal opportunity / affirmative action employer. All qualified applicants will be considered for employment without unlawful discrimination based on race, color, creed, national origin, sex, age, disability, marital status, sexual orientation, military status, prior record of arrest or conviction, citizenship status, current employment status, or caregiver status.

Vera works to advance justice, particularly racial justice, in an increasingly multicultural country and globally connected world. We value diverse experiences, including with regard to educational background and justice system contact, and depend on a diverse staff to carry out our mission.

For more information about Vera, please visit www.vera.org
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via ZipRecruiter posted_at: 20 days agoschedule_type: Full-time
Digital Marketing Assistant – Cambridge Innovation Institute Summary... Our company is a leader in organizing and hosting educational conferences for the pharmaceutical, battery technology, and other industries. We are seeking a Digital Marketing Assistant to join our dynamic marketing team. This role is pivotal in enhancing our digital presence and engagement through various digital marketing channels. The ideal candidate will bring fresh insights Digital Marketing Assistant – Cambridge Innovation Institute

Summary...

Our company is a leader in organizing and hosting educational conferences for the pharmaceutical, battery technology, and other industries. We are seeking a Digital Marketing Assistant to join our dynamic marketing team. This role is pivotal in enhancing our digital presence and engagement through various digital marketing channels. The ideal candidate will bring fresh insights and ideas to optimize these channels, including Organic Search, PPC, and Social Media.

The ideal candidate will have 2-3 years of marketing experience, including at least 1 year of SEO, Analytics, and/or Event Marketing; be an active listener and critical and analytical thinker, providing support and offering input to help meet project goals; and be collaborative and eager to learn and contribute to our team.

Job Responsibilities:
• Craft SEO-driven, keyword-dense content for increased organic search visibility.
• Utilize marketing analytics tools for channel analysis, keyword research, organic search trend analysis, and competitor research.
• Manage and optimize Pay-Per-Click campaigns, monitoring performance metrics closely.
• Create and optimize event listings on third party platforms, using engaging content and multimedia.
• Develop and execute social media campaigns, collaborating on campaign objectives and performance analysis.
• Coordinate with design and web teams for the creation of ad creatives and promotional videos.
• Present data-driven insights to various departments, such as preparing and presenting channel reports, weekly team presentations, annual reports, and more.
• Assist across multiple departments with marketing analytics insights.

Job Requirements:
• 2-3 years of marketing experience, including at least 1 year of SEO, Analytics, and/or Event Marketing
• Proficiency with digital marketing analytics tools such as Google Analytics 4 and SEMRush
• Stellar interpersonal, verbal & written communication skills, able to work collaboratively with manager and across different teams
• Creative and analytical thinker and active listener, capable of generating innovative ideas for digital marketing campaigns
• Ability to manage and prioritize multiple ongoing projects and weekly tasks, provide support and offer input to help meet project goals.

Why work for Cambridge Innovation Institute?

CII is the most resilient, progressive, growing, open-minded and friendly company in the conference business! Our environment is inclusive and very fast-paced, and our staff are tight-knit and tremendously dedicated. We believe employees should be recognized and rewarded for superior effort...and superior effort abounds! We actively promote training and career development at all levels of experience and responsibility. We are committed to work/life balance, offering flexible scheduling, generous paid leave, and employee wellness programs. Other pluses:
• Excellent pay and incentives, including company profit share
• Health and dental insurance and FSA plan
• 401(k) with matching company contributions
• Company-paid life insurance and disability insurance

CII Celebrates Diversity! We welcome all qualified applicants without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, disability, status as a protected veteran, or any other characteristic protected by applicable federal, state, or local law.

About Cambridge Innovation Institute (https://www.cambridgeinnovationinstitute.com/)

CII delivers cutting-edge information through conferences, publications and training to forward-thinking leaders, innovators, and senior executives from life science, technology, and energy industries. We focus on high-technology fields where research and development are essential for the advancement of innovation. Please visit our website for more detail.

We look forward to hearing from you
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via Energy Jobline posted_at: 27 days agoschedule_type: Full-time
Job Description About IIDE: IIDE – the Digital School is India’s foremost digital marketing institute. Offering Online, Offline, Hybrid, Short-Term & PG courses, we’re committed to transforming careers. As Asia’s most trusted digital marketing training provider, we equip learners to thrive in the digital landscape. Our fast-paced approach ensures cutting-edge education, empowering individuals for... the future of marketing. Job Brief: We are Job Description About IIDE: IIDE – the Digital School is India’s foremost digital marketing institute. Offering Online, Offline, Hybrid, Short-Term & PG courses, we’re committed to transforming careers. As Asia’s most trusted digital marketing training provider, we equip learners to thrive in the digital landscape. Our fast-paced approach ensures cutting-edge education, empowering individuals for... the future of marketing. Job Brief: We are seeking an experienced Manager in Human Resources with 8-12 years of comprehensive expertise to lead the Operations and generalist role within our organisation. This position will directly collaborate with the founders, spearheading HR operations while ensuring alignment with company objectives. Responsibilities: Lead and execute HR strategies aligned with the company’s goals, working closely with the founders to drive HR initiatives. Oversee attendance records, ensuring strict compliance with policies and labour laws. Generate comprehensive reports for evaluation and decision-making purposes. Spearheaded seamless onboarding experiences and managed employee documentation, ensuring accuracy and compliance. Directly supervise payroll activities, ensuring precision and adherence to statutory requirements. Develop and implement engaging employee programs, fostering a positive work culture. Design rewards, recognition initiatives, and company events to enhance employee satisfaction. Lead the performance management cycle, setting clear goals and devising improvement plans. Promote a culture of continuous improvement and development within the workforce. Drive the drafting and updating of HR policies in line with regulations and organizational needs. Ensure strict labour law adherence, updated documentation, and promptly addressing grievances. Organize and conduct impactful training programs to elevate employee skill sets and productivity. Demonstrate adept handling of HRMS functionalities to streamline HR processes. Requirements Bachelor’s/Master’s degree in Human Resources or related field. 8-12 years of progressive HR operations experience, ideally in a managerial capacity. Proven leadership in operations and generalist roles, working directly with organizational leadership. Strong grasp and application of HRMS functionalities. Expertise in employee engagement, performance management, and compliance. Excellent communication, organizational skills, and keen attention to detail. Requirements Job Description We are looking for a highly analytical Paid Media expert. In this position, you will be responsible for ideating, managing teams and optimizing all paid media ads. Your central goal is to help generate quality leads across all digital advertising platforms and manage the media budget. We are looking for someone who has previously managed a team of 2 - 3 advertisers and is more of a manager than a paid media ad operator. In addition to being a great communicator, you will also demonstrate excellent analytical skills for continuous data-driven optimization.As part of an organization, you will play a critical role in bringing sales to the company. Responsibilities and Duties: Develop, execute, manage and analyze all aspects of the company’s paid marketing strategy across the following channels: Google, Youtube, Facebook & Instagram. Create and manage campaigns on Google Ads (Search, Display, Video), Facebook Ads Manager, Bing Ads, Quora Ads & Linkedin Ads Manager. Do consumer profiling to define Target Audience & draw Consumer insights & map digital touchpoints for all Paid Media Channels. Write and test strong ad copies/content for all platforms. Be proficient in MS Excel & Google Sheets for any type of database cleaning before uploading them to the Facebook custom audience. Monitor and analyze cross-channel (Google, Facebook, Instagram, Bing, etc) tracking & conversions in our CRM to optimize media buying and identify new growth opportunities. Monitor and analyze metrics on all channels (Google, Facebook, Instagram, Bing, etc) to track campaign performance, targets and goals, including providing detailed ROI analysis and forecasting based on the Ad spends. Giving a brief to the designer on how the creative/video will look for any paid media channel. Ideate and strategize landing page content for lead generation and ads. Have a knack for on-page and off-page SEO & an overall understanding of Digital Marketing Show more details...