Shopify.com is built with the following tech stack:
Document Encoding
UTF-8
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
Document Standards
Meta Description
The description attribute provides a concise explanation of the page content.
Open Graph Protocol
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
Canonical Content Tag
Public specification of a preferred URL for a page allows search engines to understand the original location for content.
HREF Lang
Contains language specific links.
Referrer Policy
Requests made from a document, and for navigations away from that document are associated with a Referrer header. This policy determines in the browser should send a referrer or not.
WAI-ARIA
A way to make Web content and Web applications more accessible to people with disabilities. It especially helps with dynamic content and advanced user interface controls developed with Ajax, HTML, JavaScript, and related technologies.
Srcset
Adapting images for high-resolution and low-resolution displays.
HTML5 DocType
The DOCTYPE is a required preamble for HTML5 websites.
HTML 5 Specific Tags
This page contains tags that are specific to an HTML 5 implementation.
X-XSS-Protection
X-XSS-Protection is a HTTP header set by Internet Explorer 8+. This header lets domains toggle on and off the "XSS Filter" of IE8, which prevents some categories of XSS attacks.
Content Type Options
Used to disable MIME-sniffing for a particular HTTP response.
Strict Transport Security
The HTTP Strict-Transport-Security (HSTS) header instructs the browser to only use https.
SSL Certificates
HSTS
Forces browsers to only communicate with the site using HTTPS.
Mobile
Viewport Meta
This page uses the viewport meta tag which means the content may be optimized for mobile content.
Language
United States HREF LANG
This webpage has alternate versions available in United States via the use of the hreflang tag.
Canada HREF LANG
This webpage has alternate versions available in Canada via the use of the hreflang tag.
United Kingdom HREF LANG
This webpage has alternate versions available in United Kingdom via the use of the hreflang tag.
India HREF LANG
This webpage has alternate versions available in India via the use of the hreflang tag.
Australia HREF LANG
This webpage has alternate versions available in Australia via the use of the hreflang tag.
Indonesia HREF LANG
This webpage has alternate versions available in Indonesia via the use of the hreflang tag.
Portugal HREF LANG
This webpage has alternate versions available in Portugal via the use of the hreflang tag.
New Zealand HREF LANG
This webpage has alternate versions available in New Zealand via the use of the hreflang tag.
South Africa HREF LANG
This webpage has alternate versions available in South Africa via the use of the hreflang tag.
Philippines HREF LANG
This webpage has alternate versions available in Philippines via the use of the hreflang tag.
Singapore HREF LANG
This webpage has alternate versions available in Singapore via the use of the hreflang tag.
HongKong HREF LANG
This webpage has alternate versions available in HongKong via the use of the hreflang tag.
Malaysia HREF LANG
This webpage has alternate versions available in Malaysia via the use of the hreflang tag.
Spain HREF LANG
This webpage has alternate versions available in Spain via the use of the hreflang tag.
Spain HREF LANG
This webpage has alternate versions available in Spain via the use of the hreflang tag.
Spanish - Colombia HREF LANG
This webpage has alternate versions available in Spanish - Colombia via the use of the hreflang tag.
Mexico HREF LANG
This webpage has alternate versions available in Mexico via the use of the hreflang tag.
France HREF LANG
This webpage has alternate versions available in France via the use of the hreflang tag.
Canada HREF LANG
This webpage has alternate versions available in Canada via the use of the hreflang tag.
Belgium HREF LANG
This webpage has alternate versions available in Belgium via the use of the hreflang tag.
Netherlands HREF LANG
This webpage has alternate versions available in Netherlands via the use of the hreflang tag.
Belgium HREF LANG
This webpage has alternate versions available in Belgium via the use of the hreflang tag.
Japan HREF LANG
This webpage has alternate versions available in Japan via the use of the hreflang tag.
Germany HREF LANG
This webpage has alternate versions available in Germany via the use of the hreflang tag.
Italy HREF LANG
This webpage has alternate versions available in Italy via the use of the hreflang tag.
Danish HREF LANG
This webpage has alternate versions available in Danish via the use of the hreflang tag.
Korea HREF LANG
This webpage has alternate versions available in Korea via the use of the hreflang tag.
Sweden HREF LANG
This webpage has alternate versions available in Sweden via the use of the hreflang tag.
Vietnamese HREF LANG
This webpage has alternate versions available in Vietnamese via the use of the hreflang tag.
Analytics and Tracking
Google Analytics
Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.