Most recent job postings at Technology Marketing Cor…
via California Jobs - Tarta.ai🌴 posted_at: 5 days agoschedule_type: Full-time
Senior Tech Marketing Program Manager Push the boundaries of tech. In your sweatpants... We're looking for an experienced Senior Tech Marketing Programs Manager to help us change the way the world works, with Parallels: anytime, anywhere, any-device productivity. Here, you will be a member of the Tech leadership team that is responsible for driving demand and filling the lead pipeline for our B2B Sales teams. This role will be primarily to the Parallels Senior Tech Marketing Program Manager

Push the boundaries of tech. In your sweatpants...

We're looking for an experienced Senior Tech Marketing Programs Manager to help us change the way the world works, with Parallels:
anytime, anywhere, any-device productivity. Here, you will be a member of the Tech leadership team that is responsible for driving demand and filling the lead pipeline for our B2B Sales teams. This role will be primarily to the Parallels brand (Parallels Remote Application Server, Awingu, Parallels Desktop) - a focus of strategic importance due to its exceptional growth potential.

Your team is global and working across multiple time zones, so a high degree of comfort with remote work and availability for occasional meetings outside of standard working hours is critical.

The top creative and technical minds could work anywhere. So why are so many of them choosing Alludo? Here are three reasons:
• This is the moment. It's an exciting time at Alludo, with new leadership, a refreshed brand (you probably know us as Corel!), and a whole new approach to changing the way the world works. We're at the forefront of a movement, and we want you to ride this wave with us.
• We want you to be you. Too often, companies tell you about their culture and then expect you to fit it. Our culture is built from the people who work here. We want you to feel safe to be who you are, take risks, and show us what you've got.
• It's your world. We know you have a life. We want to be part of it, but not all of it. At Alludo, we're serious about empowering people to work when, how, and where they want. Couch? Sweatpants? Cool with us. We believe that happy employees mean happy customers. That's why we hire amazing people and get out of their way.

Sound good so far? Awesome. Let's talk more about the Senior Tech Marketing Program Manager role and see if we're destined to be together.

As a Senior Tech Marketing Program Manager, you will:
• Report to the VP Tech Marketing and be part of the Tech Marketing leadership team.
• Develop lead generating marketing campaigns that employ a mix of online and offline marketing channels, including email marketing, digital advertising, blog, webinars, events, ABM, and more.
• Collaborate closely with the rest of the Tech Marketing team (PMM, Growth, Partner), the Tech Sales teams and other Alludo marketing services in the definition, setup and execution of tactical and strategic campaigns.
• You will need to think out-of-the-box and be hands-on as needed.
• Work directly with our SEO/SEM agency as needed for B2B specific campaigns.
• Project-manage campaigns using Asana to ensure alignment between Growth and Creative Services, Content Marketing, Partner Experience, Digital Direct, Product Management, .
• You will assure strategic fit with Tech objectives as well as assure operational excellence on a lower-level / detail.
• Increase and build internal ABM expertise by learning and operationalizing a new-to-Alludo ABM technology platform.
• Build relationships with internal and external thought leaders and influencers for contribution to programs and thought-leadership content.
• Identify performance metrics for campaigns and maintain regular measurement of campaign ROI, to be reported out regularly at cross-functional meetings.
• Test, learn, iterate.
What you bring to the team:
• A minimum of 5 years of B2B software marketing.
• Strong Project/program management skills and a proven track-record in this domain
• Ability to work with a high degree of independence, also for complex tasks that involve a lot of stakeholders
• A problem-solving mindset and strategic thinker, not just for the 'campaign management' but for all activities in the 'Tech Pillar' and beyond.
• Ability to work well under stress, communicate clearly with global colleagues, and prioritize workload independently.
• (basic) Experience in and with Tech products in scope (ie. Parallels Remote Application Server, Awingu, Parallels Desktop)
• A high level of comfort in learning new technology tools and working effectively and accurately with data.
• Experience with a broad spectrum of marketing functions, including product marketing, content development, lead generation and customer communications.
• The confidence to propose, champion, and own the execution and measurement of new ideas that will deliver on the growth potential of this product.
• A collaborative attitude and cross-functional communication skills.
• Ability to act as a corporate representative at both online and live events, and speak to our product benefits and features with ease.
• A willingness to travel nationally and internationally as required.
Tools you will be working with:
• Salesforce, Marketo, Office 365, Asana
US:
• Parallels is an award-winning solution that helps users leverage the best technology out there, whether it's Windows, Mac, Chrome OS, iOS, Android, or the cloud.
• We have millions of users and decades of innovation under our belts.
• We offer a fully remote workspace. There is no pressure to work in an office whatsoever.
• We have flexible work arrangements and locations to suit your style.
• Hours are flexible, too! You've worked hard to build your life, and we don't want you to give it up for work.
• Our team is growing fast, and there's a ton of energy and a lot of really smart, motivated, fun people ready to welcome you in.

What are you waiting for? Apply now! We can't wait to meet you.

(FYI, we're lucky to have a lot of interest and we so appreciate your application, though please note that we'll only contact you if you've been selected for an interview.)

About Alludo

Alludo is a beloved and trusted industry titan fueled by make-everything-easier flexibility. With a 30+ year legacy of innovation, we understand where you've been, and we're uniquely equipped to get you where you want to be. Our comprehensive collection of creative, collaborative, and productivity solutions propel your teams on their journey. From meeting your deadlines to realizing your dreams, Alludo empowers all you do.

Our products enable millions of connected knowledge workers around the world to do great work faster. Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications - including CorelDRAW , MindManager , Parallels , and WinZip - to inspire users and help them achieve their goals.

It is our policy and practice to offer equal employment opportunities to all qualified applicants and employees without regard to race, color, age, religion, national origin, sex, political affiliation, sexual orientation, marital status, disability, veteran status, genetics, or any other protected characteristic.

Alludo is committed to an inclusive, barrier-free recruitment and selection process and work environment. If you are contacted for a job opportunity, please advise us of any accommodation that are required. Appropriate accommoda
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via Adzuna posted_at: 15 days agoschedule_type: Full-time
Information Technology Marketing Manager Overall Job Summary Manager, IT Marketing & Customer Data Loyalty | Zeta | Snowflake | Data (Hybrid - Onsite 2 days per week... Tractor Supply Company benefits include: Bonus, Flexible PTO, Fertility, 401k, ESPP, Relocation & more This position oversees the streamlined operation of the Information Technology (IT) Marketing Systems team for Digital Marketing, Customer Data Management, Personalization, Customer Information Technology Marketing Manager
Overall Job Summary
Manager, IT Marketing & Customer Data Loyalty | Zeta | Snowflake | Data (Hybrid - Onsite 2 days per week...
Tractor Supply Company benefits include: Bonus, Flexible PTO, Fertility, 401k, ESPP, Relocation & more
This position oversees the streamlined operation of the Information Technology (IT) Marketing Systems team for Digital Marketing, Customer Data Management, Personalization, Customer Loyalty, and Marketing Analytics. This position's principal goals are maintaining and managing Marketing Systems application portfolios and providing IT support for all related processes. Additional responsibilities include technical leadership, mentoring other team members, and leading projects
Essential Duties and Responsibilities (Min 5%)
- Authorize and oversee the development, monitoring, implementation, maintenance, and support of software solutions supporting Tractor Supply Company's (TSC) Marketing department including the following systems: CRM, Call Center customer service module, Loyalty Program, Marketing Analytics, and customer data management solutions such as Customer Data Platform (CDP), and Data Management Platform (DMP).
- Work directly with business partners, project managers, application development, and infrastructure teams to determine project scope and vision, set system goals, identify and resolve system issues, and lead prioritization of capabilities to be delivered on time and within budget.
- Manage the staffing of the IT Marketing Systems team including recruitment, supervision, development, performance evaluation, on-call scheduling, and disciplinary actions.
- Manage and coordinate the operational support for all technical issues and requests within established SLAs.
- Facilitate the Critical Incident Resolution process to ensure proper escalations during the event and schedule the Correction of Errors meeting following the event.
- Participate in the development and implementation of IT policies and procedures, including those for architecture, project management, and software development life cycle (SDLC) standards, purchasing, and service provision.
- Manage status updates, reporting, and KPIs for IT and the business.
- Lead the team in performing application administration tasks and configuration changes according to defined technical specifications.
- Define, analyze, and evaluate existing business functions and processes and make recommendations to management on opportunities for process improvements, reports, interfaces, conversions, enhancements, forms and workflows, working with other technical resources as required.
- Review the performance of IT Marketing Systems to determine operating costs, productivity levels, and upgrade requirements.
- Communicate changes, enhancements, and modifications to stakeholders so that issues and solutions are understood.
- Provide guidance to the team to lead the design sessions in prototyping new systems for the purpose of enhancing business processes, operations, and information process flow; document risks and identifies mitigation strategies.
- Review and research evolving Marketing technology solutions and implementations to support new initiatives, opportunities, and procurement efforts.
- Verify functional requirements to ensure clarity before handoff to the development team. This includes creating process models, specifications, diagrams, and charts to provide direction to the team.
- Review system design plans for reasonableness and fit with the business requirements.
- Establish, manage, and maintain relationships with technology and staffing vendors.
- Maintain current knowledge of existing and emerging marketing capabilities through contact with peers and associates, as well as appropriate training from vendors or other sources.
Qualifications
8+ years of experience required
2+ years of experience required
Bachelor's degree is preferred
Any suitable combination of education and experience will be considered.
Platform Knowledge
CRM
Zeta
Snowflake
Salesforce
Preferred knowledge, skills or abilities
• Project and management experience with demonstrated measurable results
• Exposure to Marketing Strategies, Customer Data, Customer Interaction Center, Customer Survey, Loyalty Management, Mobile and Social media marketing and cross-channel campaign management solutions such as SAP CRM, SAP Hybris, Oracle Cross Channel Digital Marketing
• Advanced ability supporting users in Marketing system modules such as Customer Data Center, Customer Survey, Mobile and Social Media Marketing, and Loyalty Management
• Advanced knowledge of Marketing business processes. These include Customer Data Management, Customer Data Cleansing, Activity and Events management, Order management, Customer Merge, Customer Survey Management, Loyalty Membership, Loyalty Reward Calculations, Marketing Promotions, and Product/Sales Data Management
• Knowledge of interfacing and integration methodologies such as SAP IDOCs, BDocs, APIs, and microservices
• Advanced knowledge of tables and SQL concepts
• Proficiency in MS Office Suite
• Advanced ability to work independently, work in a fast paced environment, and manage workload prioritization to deliver high quality work products on time with minimal direction
• Demonstrated collaboration skills with the ability to handle conflict and to work with a distributed team
• Advanced communication skills, both written and verbal
• Advanced critical thinking skills with the ability to move beyond proven problem-solving approaches to formulate solutions
• Knowledge of applicable data privacy practices and laws.
Disclaimer
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. A team member should perform all duties as assigned by his/ her supervisor.
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CONNECTION
Our Mission and Values are more than just words on the wall - they're the one constant in an ever-changing environment and the bedrock on which we build our culture. They're the core of who we are and the foundation of every decision we make. It's not just what we do that sets us apart, but how we do it.
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EMPOWERMENT
We believe in managing your time for business and personal success, which is why we empower our Team Members to lead balanced lives through our benefits total rewards offerings. fot full-time and eligible part-time TSC and Petsense Team Members. We care about what you care about!
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OPPORTUNITY
A lot of care goes into providing legendary service at Tractor Supply Company, which is why our Team Members are our top priority. Want a career with a clear path for growth? Your Opportunity is Out Here at Tractor Supply and Petsense.
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Join Our Talent Community
Nearest Major Market: Nashville
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via Hirepurpose posted_at: 6 days agoschedule_type: Full-time
Veterans Wanted! Date Posted... 2023-02-16-08:00 Country: United States of America Location: CAA23: NOR Phoenix 2198 East Camelback Road Suite 200, Phoenix, AZ, 85016 USA Carrier is the leading global provider of healthy, safe and sustainable building and cold chain solutions with a world-class, diverse workforce with business segments covering HVAC, refrigeration, and fire and security. We make modern life possible by delivering safer, smarter and Veterans Wanted!

Date Posted...
2023-02-16-08:00
Country:
United States of America
Location:
CAA23: NOR Phoenix 2198 East Camelback Road Suite 200, Phoenix, AZ, 85016 USA
Carrier is the leading global provider of healthy, safe and sustainable building and cold chain solutions with a world-class, diverse workforce with business segments covering HVAC, refrigeration, and fire and security. We make modern life possible by delivering safer, smarter and more sustainable services that make a difference to people and our planet while revolutionizing industry trends. This is why we come to work every day. Join us and we can make a difference together.

About This Role

NORESCO, a part of Carrier Global Corporation, helps clients adapt to and mitigate the impacts of climate change by decarbonizing, modernizing, and electrifying aging infrastructure to be more sustainable and resilient. By deploying innovative distributed energy, storage, and renewable energy solutions, NORESCO improves the health and efficiency of existing campuses, buildings, and communities. To date, NORESCO has guaranteed more than $5 billion in energy and operating cost savings at more than 10,000 facilities while reducing customer CO2 emissions by more than 25 million metric tons - the equivalent of planting 1.4 million acres of forest. If you are passionate about playing a critical role in the energy transition, NORESCO has an excellent opportunity for a Proposal Administrator who will be committed to proposal writing and administration excellence. NORESCO is part of Carrier Corporation.

Key Responsibilities:
• Collaborate with a muti-disciplinary team of sales, development, engineering, and other personnel on the writing, editing and document management and production of proposal documents, detailed energy audits, presentations and other customer communications.
• Review and provide editorial support with proposal document sections prepared by other team members.
• Collaborate with team members on customer needs assessment, analysis of solicitation requirements, and development of proposal win themes and storyboarding.
• Conduct research and collaborate with other departments as assigned to effectively address proposal requirements and create persuasive and differentiating responses to proposal requirements.
• Participate in presentation preparation and provide support with slide development.
• Collaborate with Marketing on development of regional project references, resumes and other proposal boilerplate material.
• Develop expertise with processes and procurement requirements associated with energy savings performance contracting and other contracting methods in Western states.
• Oversee procurement of supplies required for document production.

Required Qualifications:
• Bachelor’s degree required
• 3+ years of experience in the writing or publishing field

Preferred Qualifications:
• Prior work with multi-disciplinary teams preferred
• Prior collaboration with firms or team members outside one’s own company preferred.
• Prior energy services industry experience preferred.
• Proficiency in Microsoft Word and PowerPoint. Experience with InDesign or other Adobe Creative Suite, and SharePoint applications preferred.

#LI-Hybrid

RSRCAR

Pay Range:
$73,750 - $103,250 Annually

Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

Job Applicant's Privacy Notice:

Click on this link to read the Job Applicant's Privacy Notice

COVID-19 vaccines are required for all newly hired Carrier U.S. Salaried employee, except as prohibited by law. Candidates residing in or for positions located in any of the following jurisdictions are not subject to this requirement: Alabama, Arkansas, Florida, Kansas, Indiana, Iowa, Mississippi, Montana, Nebraska, North Dakota, Tennessee, Texas, Utah, and West Virginia.

If you have questions about applicability of this requirement to you, please contact Global People Services at: +1-833-819-1257
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via Monster posted_at: 11 days agoschedule_type: Full-time
Hexagon’s Asset Lifecycle Intelligence division (Hexagon) is seeking a Digital Marketing Specialist ( Hybrid - United States) within our ALI Americas group. The Marketing Technology Integration Specialist is responsible for managing current integrations of digital marketing tools and planning for future tool integration. This role understands the tactical support of the digital tools in the... marketing tech stack and understands the steps required Hexagon’s Asset Lifecycle Intelligence division (Hexagon) is seeking a Digital Marketing Specialist ( Hybrid - United States) within our ALI Americas group.

The Marketing Technology Integration Specialist is responsible for managing current integrations of digital marketing tools and planning for future tool integration. This role understands the tactical support of the digital tools in the... marketing tech stack and understands the steps required to add new integrations. This role also supports the reporting of marketing KPIs and ROI of the tools in the tech stack and can analyze the data by department or subject. This is a tactical role that will be hands-on to scope digital tools, integrate them, and provide on-going support for the tools.

+ Understand the current integrations in the marketing technology stack (Salesforce, Pardot, Demandbase, Influ2, etc.)

+ Scope potential technology for integration options and understand how it would be implemented and integrated into the tech stack.

+ Work with marketing stakeholders and sales operation stakeholders to plan integrations, manage the steps of integration, and support the connection of implemented tool.

+ Lead the integration conversation with vendors and internal system administrators to support to roll out and integration of the digital tool. This includes internal processes to deploy new technology like testing in a sandbox environment.

+ Manage the day-to-day activities that support digital tool integration like error monitoring, sync monitoring, error correcting, and interfacing with different administrators.

+ Review and analyze the ROI of the digital tools in the marketing tech stack.

+ Assist in KPI analysis of marketing activities across market segments, regions, verticals and overall performance metrics.

+ Bachelor’s degree of equivalent education

+ Experience using digital marketing tools like Salesforce, Pardot, ZoomInfo, Zapier, Demandbase, and more.

+ Experience interfacing between different teams

+ Ability to follow detailed instructions

+ Ability to create processes and guidelines for using digital tools

+ Reporting and Analytics experience (Power BI, Analytics Studio, Tableau, Pivot tables)

+ Proficiency in the Microsoft 365 Suite

+ Knowledge of APIs, Webhooks, Form Posts, JavaScript

+ Strong ability to learn and progress current understand of tools and processes

+ Strong verbal/written communication & data presentation skills, including an ability to effectively communicate with business leaders and technical teams

#LI-CP

#LI-Hybrid

Req# ID: 2023-10246

Relocation: No

External Company Name: Hexagon Asset Lifecycle Intelligence

External Company URL: http://hexagon.com/

Street: 5775 North Sam Houston Parkway W
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via Getwork schedule_type: Full-time
The MarTech Consultant is a member of the Marketing team, reporting to the Marketing Data Platforms Manager. This position is responsible for partnering with key stakeholders to design and deliver data driven, integrated customer and banker experiences within the marketing technology stack. This talented professional has the ability to influence business line and technology leaders on the... solution direction for marketing technology used to differentiate The MarTech Consultant is a member of the Marketing team, reporting to the Marketing Data Platforms Manager. This position is responsible for partnering with key stakeholders to design and deliver data driven, integrated customer and banker experiences within the marketing technology stack. This talented professional has the ability to influence business line and technology leaders on the... solution direction for marketing technology used to differentiate commercial / wholesale / business banking, treasury, wealth management, consumer / retail customer and employee experiences. Possesses knowledge of industry leading platforms and tools related to CDP, CMS, marketing automation, digital, sales and service, onboarding, case management, CX, CEM, CRM, and personalization. Able to effectively integrate solutions with other enterprise and 3rd party systems and platforms that deliver sales, service, origination and fulfillment of banking and financial services and products.

Required Qualifications:
• Bachelor's Degree in MIS, Marketing, Computer Science or a related field or an equivalent combination of education, training, and experience
• Minimum 4 years demonstrated experience
• Extra consideration given to banking experience

Related Qualities:
• Demonstrated knowledge and experience with marketing, commercial and consumer banking and technology platforms, major IT programs, systems integration at enterprise and inter-enterprise levels.
• Must have strong oral and written communication skills, and be customer focused to understand and appropriately drive innovative solutions
• Demonstrated ability to interface effectively and collaborate with peers and management to craft solutions
• Demonstrated critical thinking skills, ability to accurately analyze information and make sound decisions.
• Demonstrated ability to take initiative and accountability for achieving results.
• Reads, researches, and remains up to speed on emerging technologies and practices.

Important Knowledge and Skills
• Data Platforms: CDP experience a plus
• Marketing Automation and Operations: Alteryx or other data platform tool knowledge
• Data Management: SQL and database fundamentals required
• Integration and Connectivity: API integration and ETL experience a plus
• CRM: Salesforce.com Marketing Cloud - certifications a plus
• Banking and Financial Services: Domain knowledge related to retail banking, digital banking , commercial banking or contact center a plus

Benefit Highlights
• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits

About Us

First Horizon Corp. (NYSE: FHN), with $89.1 billion in assets as of December 31, 2021, is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, mortgage, and title insurance services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank.

Follow Us

Facebook -- facebook.com/FirstHorizonBank

Twitter -- twitter.com/FirstHorizonBnk

LinkedIn -- linkedin.com/company/first-horizon-bank

Instagram -- instagram.com/first_horizon

YouTube -- youtube.com/channel/UCEVs5OMj-b0H9Dr5Q209_-Q
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via Built In schedule_type: Full-time
Be an active member of the marketing team. Work with teams in the creation of marketing material to support sales and marketing campaigns, including participating in discussions about goals and strategy, guiding projects through the creation cycle, and performing analytics on the results. Support product managers on various aspects of product marketing from conception through post-launch... activities, including conducting market research, and product Be an active member of the marketing team. Work with teams in the creation of marketing material to support sales and marketing campaigns, including participating in discussions about goals and strategy, guiding projects through the creation cycle, and performing analytics on the results. Support product managers on various aspects of product marketing from conception through post-launch... activities, including conducting market research, and product launch strategies.

Position Responsibilities

Specific

PROMOTIONAL MARKETING CAMPAIGNS:
• Assist in the creation of marketing materials. This includes working with various teams and serving as a project leader for the creation of marketing materials such as web pages, webinars, marketing and sales campaigns, brochures, tradeshow materials, etc.
• Participate in product and company branding activities.
• Assist with electronic marketing activities related to search engine optimization, social media, electronic advertising, and marketing automation.
• Monitor and report on analytics. Make recommendations for improving processes and implement new strategies for maximizing effectiveness.
• Coordinate part number management, change orders for new or updated materials, printing of necessary materials, and document management.

MARKETING AUTOMATION
• Participate in the planning and development of marketing automation strategies.
• Facilitate and plan data hygiene projects with the team and implement new processes for keeping the database up to date.
• Learn and develop skills within our marketing automation platform that allow us to maintain a clean database and quickly flow information between stake holders and technology platforms.

PRODUCT DEVELOPMENT AND PRODUCT MAINTENANCE:
• Participate in the development of product launch strategies, collateral development, and associated launch campaigns.
• Assist with gathering and analyzing data on markets and competitors. Analyze and report on competitor's strategies, competitor's materials including product information, specifications, website, etc.
• Assist with customer development in teams investigating new product opportunities. Engage with customers via telephone calls, e-mails, electronic surveys, face to face visits, and site visits to discern customer perceived needs, gains, and pains.

General
• Proactive approach to communication required. Style must support solid listening skills and the ability to accurately and clearly present ideas.
• Provide regular communication to stakeholders regarding marketing activities, marketplace and technology trends, and their relevance and potential impact to LI-COR products and strategies.
• Sustain a high degree of understanding of our customers and their research needs.
• Light Work: Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly.
• Other job-related duties as assigned.

Professional Qualifications

Education
• B.S. in biological, life sciences or related field or B.A. in marketing, scientific journalism, or related field required.
• Experience in both science and marketing desirable but not required.

Experience
• Experience in any of the following areas is required: Marketing, technical sales, promotional and/or technical writing.
• Proven experience with some or all the following software programs: Windows, Apple, Microsoft Office, Salesforce.com, Marketo, Canva, Adobe Photoshop, Premier, Illustrator.
• Knowledge and/or experience with graphics design principles is a plus
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via GrabJobs posted_at: 4 days agoschedule_type: Full-time
We are hiring a remarkable Technical Lead, Marketing Technology to join our vibrant team at VF Corporation in Raleigh, NC. Growing your career as a Full Time Technical Lead, Marketing Technology is a great opportunity to develop relevant skills. If you are strong in adaptability, decision-making and have the right personality for the job, then apply for the position of Technical Lead, Marketing... Technology at VF Corporation today! VF Corporation We are hiring a remarkable Technical Lead, Marketing Technology to join our vibrant team at VF Corporation in Raleigh, NC.
Growing your career as a Full Time Technical Lead, Marketing Technology is a great opportunity to develop relevant skills.
If you are strong in adaptability, decision-making and have the right personality for the job, then apply for the position of Technical Lead, Marketing... Technology at VF Corporation today!

VF Corporation outfits consumers around the world with its diverse portfolio of iconic lifestyle brands, including Vans®, The North Face® , Timberland®, and Dickies ® . Founded in 1899, VF is one of the world’s largest apparel, footwear and accessories companies with socially and environmentally responsible operations spanning numerous geographies, product categories and distribution channels. We’re committed to delivering innovative products to consumers and creating long-term value for our customers and shareholders.

We are a purpose-led company that seeks not only to succeed in business, but also to leverage our success and resources to make the world better. Through our brands and nearly 70,000 associates around the world, we power movements of sustainable and active lifestyles for the betterment of people and our planet. We are movement makers. It’s who we are and have always been.

Powerful brands that are fueled by insights and innovation put us at the heart of our consumers’ lives. Many of our brands lead their respective categories, and some have risen to iconic status.

While our company and brands are diverse, we work together within a One VF culture to capitalize on our greatest opportunities for long-term performance. Across our company, a collaborative, global mindset differentiates our products and the unique experiences we provide to our consumers. It all adds up to a lasting competitive advantage built on harnessing the power of our differences to achieve great things together, all while positively impacting the lives of hundreds of millions of people and the world.

Technical Lead, Marketing Technology

Technical Lead of Marketing Technology is a senior manager level role to manage the technology landscape supporting salesforce marketing cloud across portfolio of brands at VF Corporation globally. The role will work closely with brand, product, engineering, architecture and data groups.

Who You Are:
• Creative, analytical, curious and team-player
• Capable of managing many stakeholders across different cities, countries and regions.
• Comfortable working in a hybrid format that includes Agile/Scrum and waterfall format
• Approach work with respect, humility and empathy

Responsibilities:

The Marketing Cloud Technical Lead will be responsible for:
• Leading a global technical team supporting salesforce marketing cloud. Delivering new capabilities on the platform and supporting and continuously improving the existing capabilities
• Integrate multiple technologies with Salesforce Marketing Cloud.
• Lead Marketing Cloud data modeling and architecture including data extension modeling
• Architect, design, and develop advanced customizations utilizing Salesforce Marketing cloud.
• Be the point of contact for technical deliverables and any technical issues.
• Manage technical team members onshore and offshore
• Oversee and support multichannel marketing campaigns using journey builder etc
• Work with the stakeholders and other teams in gathering requirements and making sure the stories are well groomed with proper acceptance criteria.
• Disseminate leading practices on solution positioning and delivery.
• Mentor team members in Marketing Cloud technology, Integration Technologies, and Salesforce best practices.
• Oversee code reviews.
• Produce, maintain and distribute comprehensive, clear, and accurate documentation for all processes and operational considerations.

Educational/ Position Requirements:
• Bachelor’s degree in Computer Science or related field
• 5+ years of experience with Salesforce marketing cloud in technical positions
• Experience with AmpScript, Serverside JavaScript and SQL
• Prior experience executing Email, SMS and Push notifications on salesforce marketing cloud
• Experience integrating salesforce marketing cloud with upstream and downstream systems
• Prior experience leading a team
• Experience with data modeling in contact builder
• Strong understanding of email marketing best practices including CAN-SPAM Laws and deliverability
• General awareness of data privacy and compliance is a plus
• Be a team player
• Desirable: experience with Bluecore and Airship

Pay Range:

$128,000.00 USD - $192,000.00 USD annually

Incentive Potential:

This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation:

You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our pay ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

R-20230228-0051

VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.

Benefits of working as a Technical Lead, Marketing Technology in Raleigh, NC:

● Excellent benefits
● Opportunities to grow
● Attractive package
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via Glassdoor posted_at: 18 days agoschedule_type: Full-time
InterSystems is seeking an experienced technical product marketing professional and subject matter expert for our flagship data platform product, InterSystems IRIS. The candidate should have proven success in product marketing roles at data management software companies, with an understanding of data management technologies and relevant customer challenges and initiatives. InterSystems provides... next generation data management software that powers InterSystems is seeking an experienced technical product marketing professional and subject matter expert for our flagship data platform product, InterSystems IRIS. The candidate should have proven success in product marketing roles at data management software companies, with an understanding of data management technologies and relevant customer challenges and initiatives.

InterSystems provides... next generation data management software that powers mission critical production applications for more than 10,000 customers globally. These organizations rely on InterSystems technology to power next generation solutions for a variety of mission critical applications throughout financial services, healthcare, supply chain, manufacturing, and other industries. Our software provides line-of-business leaders with on-demand visibility and analytics across distributed data and application silos to power real time decisions and actions, and is used to create mission-critical transactional-analytic applications to solve a broad range of business challenges.

Responsibilities:

As the technical product marketing manager for our data platform business, the successful candidate will:
• Develop the positioning, messaging, product marketing strategy, and the sales and marketing content for InterSystems IRIS specifically for technical audiences, including enterprise architects, CTOs, CIOs, CDOs, CDAOs, data stewards, and developers
• Define integrated marketing campaigns, and work closely with the global marketing organization for execution
• Train and guide the global marketing and sales teams on capabilities, messaging, go-to-market strategy and tactics, partnerships, competition, and other initiatives
• Perform and communicate competitive analysis on the relevant competitive technology vendors
• Advance brand and product awareness with target audiences through speaking, writing, participation in industry and marketing events, and via other channels that present the company externally
• Drive business growth by working hand-in-hand with regional sales and marketing teams, and with partners
• Work closely with industry analysts

Qualifications:
• 5+ years of experience in product and industry marketing roles with relevant data management technology vendors, including but not limited to database management, data warehousing, data lakes, data fabrics, integration, and analytics
• Understanding of the current business initiatives and technical details and challenges addressed by data management technologies
• Proven experience effectively communicating with technical audiences with the ability to drill into technical detail as needed
• Experience working with the relevant technology analysts
• Superior written and presentation skills
• Proven experience acting as the "face of the company" internally and at large industry and company events
• Ability to work well with geographically remote teams and lead through influence

Education and Training
• Bachelor's Degree (minimum), MBA a plus
• Pragmatic Marketing certification desirable

We are an equal-opportunity employer and do not discriminate because of race, color, religion, sex, national origin, ancestry, marital status, veteran status, age, disability, sexual orientation or gender identity or expression or any other legally protected category. InterSystems is an E-Verify Employer in the United States.

About InterSystems

Established in 1978, InterSystems provides innovative data solutions for organizations with critical information needs in the healthcare, finance, and logistics sectors and beyond. Our cloud-first data platforms solve interoperability, speed, and scalability problems for organizations around the globe. InterSystems also develops and supports data management in hospitals through the world's most proven electronic medical record, as well as unified care records for health systems and governments through a powerful suite of healthcare data integration solutions. The company is committed to excellence through its award-winning, 24×7 support for customers and partners in more than 80 countries. Privately held and headquartered in Cambridge, Massachusetts, InterSystems has 25 offices worldwide. For more information, please visit InterSystems.com
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via Appian Careers posted_at: 2 days agoschedule_type: Full-time
Here at Appian, we’re passionate about automation, speed, and efficiency; and the CIO department is a great place to apply these values! From Information Security, Business Technology, to Solution Engineering, joining Appian will provide you with the opportunity to lead technical strategy, execution and communication for all applications to support Appian employees, customers, and partners. Join... us, as we work collaboratively to grow Appian across Here at Appian, we’re passionate about automation, speed, and efficiency; and the CIO department is a great place to apply these values! From Information Security, Business Technology, to Solution Engineering, joining Appian will provide you with the opportunity to lead technical strategy, execution and communication for all applications to support Appian employees, customers, and partners. Join... us, as we work collaboratively to grow Appian across the world.

Appian is seeking a Director of Digital Technology, which will build a strategic vision for implementing and operating our digital presence including our public facing websites, community platform, social channels, and app marketplace.This individual will be responsible for the successful execution of projects within this ecosystem, providing technical guidance, management, and leadership. This is an exciting new role at Appian, which will lead initiatives in solutioning, managing, and releasing components for a digital platform managed through cross team functional efforts and collaboration with business partners across the enterprise.

In this role you will report to the VP, Business Technology. You will use your strong business judgment and decision-making skills to identify, prioritize, and articulate the highest impact initiatives. Your focus will be on delivering a platform that automates, integrates, and positions new and existing products and solutions to increase reach, engagement, customer loyalty, and revenue. In pursuit of this goal, you’ll collaborate with teams across all functional areas at Appian. This includes working with Business Technology staff to ensure system and environment stability and security; collaborating with Marketing and Finance teams to develop conversion targets, forecast revenue, and analyze key customer statistics and trends; and managing technical teams to drive projects through design, development, QA, and release.

This role is based at Appian's Headquarters in McLean, VA. Employees hired for this position will have the opportunity to work in a flexible, hybrid environment.

To be successful in this role, you will:
• Lead planning and implementation of customer-facing digital platforms.
• Work with business users to identify and prioritize necessary applications, analytics, systems, and enhancements, and manage cross-functional teams to develop and implement them.
• Negotiate contracts with vendors, and engage and manage work of outside consultants as required to deliver on the roadmap.
• Build and deliver robust business cases to support project and vendor investments, and communicate and present to all levels of the organization.
• Develop sound governance processes to maintain the platform, issue management, environment and code migration strategies, change management etc.
• Collaborate closely with business partners and support them with digital business functions.

Some of the tools and resources we will equip you with include:
• We’ll immerse you into our community rooted in respect starting on day one. Our community is strong and growing! Our affinity groups are a great place to start connecting with peers from all across the globe.
• Joining the Business Technology department means you'll be doing work that directly impacts the overall business. Our top priority is ensuring our people and the business are equipped with the tools, resources, and processes needed to thrive.
• We value innovation and investment in our people by providing opportunities for growth and leadership.

Basic qualifications:
• A Bachelor's degree or equivalent experience in Business Administration, e-Commerce, or a related field.
• 12-15+ years of experience working with digital products
• An established leader working with agile/scrum teams to iteratively prioritize and deliver high value and high quality digital products.
• Extensive knowledge of digital tools, solutions, technologies and tactics, especially in a componentized framework to be leveraged by CMS engineers -- Adobe Experience Manager (AEM) ecosystem experience a large plus.
• Knowledge of building reusable content components and page templates.
• Experience breaking down initiatives into epics and user stories, articulating requirements and acceptance criteria clearly.
• Strong influencing skills and motivated to work in a fast-paced, deadline-oriented, diverse environment.
• Excellent written and verbal communication skills.

Nice to haves:
• An advanced degree, a Master's or MBA, is preferred.
• Experience leading a Marketing / Digital Technology team.
• Production experience deploying app marketplaces.

About Appian

Before Appian was a company, it was an idea. Not about a product or a market, but about the culture needed to sustain innovation and value. Today, we help businesses build apps and workflows rapidly, with a low-code automation platform.

Appian was founded on the belief that talented and passionate people, given the power and autonomy to excel, will deliver amazing impact. We have worked thoughtfully to create an inclusive, agile and collaborative work environment where employees feel challenged, and all voices are heard. We value and encourage cross-departmental collaboration, and actively seek opportunities to better ourselves and others. Creating impact to us means that when we deliver results, we’re focused on lasting positive change.

Join us.

Appian Corporation is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Further, Appian will not discriminate against applicants for inquiring about, discussing or disclosing their pay or, in certain circumstances, the pay of their co‐worker, Pay Transparency Nondiscrimination .

If you need a reasonable accommodation for any part of the employment process, please contact us by email at ReasonableAccommodations@appian.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

#LI-ONSITE #LI-HYBRID #LI-JC1
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via Smart Recruiters Jobs posted_at: 14 days agoschedule_type: Full-time
Company Description Our Mission... At Palo Alto Networks® everything starts and ends with our mission: Being the cybersecurity partner of choice, protecting our digital way of life. We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the Company Description

Our Mission...

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

We have the vision of a world where each day is safer and more secure than the one before. These aren’t easy goals to accomplish – but we’re not here for easy. We’re here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

We’re changing the nature of work. Palo Alto Networks is evolving to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we’ve rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together.

Job Description

Your Career

We are looking for a Senior Manager, Marketing Systems to join our Marketing Operations team. The ideal candidate will be well versed in Marketo, with a heavy focus on APIs and integrations. This role is for candidates who enjoy evaluating and deconstructing existing processes and formulating new, innovative, process-altering solutions to solve complex business problems, launch strategic initiatives, and ensure our lead to cash process is best in class and error-free.

You will use your understanding of integrations to optimize our marketing technology stack, anticipate current and future business needs, and provide insight to internal stakeholders on the feasibility of business objectives. This role will require you to evaluate business requirements, design and develop processes related to data flows, and provide recommended solutions.

Our fast-moving culture demands that you bridge between communicating with business end-users and team leaders, as well as collaborate effectively across the organization. You must be able to co-architect solutions with other technical teams such as Data Science, IT, Web Developers and more. This is an awesome opportunity for somebody who wants to take on new, exciting challenges in a leadership role.

Your Impact
• Act as the in-house expert on technical configuration, integration, and coordination of Marketo - our Marketing Automation Platform (MAP) - with related technologies and processes
• Anticipate technical needs by translating business vision into a flexible technical architecture of multiple products fitting use cases, strategy, and current/future needs, building with an eye towards both quality and scale
• Main technical POC for custom reporting using Marketo’s API and Python to extract key data not reportable via Marketo’s UI (activity data, email data, custom object data)
• Work with global teams across Marketing Data Science, Web Development, and MarTech to design and build custom integrations using Marketo’s API, Tray.io, and Python to pull data to/from key systems (Marketo, GCP, SFDC, etc)
• Use Marketo’s API and Python to mass update and approve Marketo emails, landing pages, programs, and tokens systematically reducing the need for manual approval of 30k+ assets
• Manage and maintain MarTech Python code library used in core marketing processes such as list uploads, data extraction and reporting
• Create automated workflows to eliminate manual efforts throughout marketing processes through code or ETL tools
• Work with cross-functional technical leads to design and document a solution that optimally utilizes our Marketing tech stack and supports our marketing strategy; stay abreast of partner and sales strategies to ensure cohesion across company go-to-market strategies
• Develop phased roadmaps according to Quarterly and Annual priorities, industry best practices and technology prerequisites and dependencies
• Scale training and Best Practice sharing so our marketers know exactly what capabilities we have and how and when to use them
• Provide strategic guidance and direction to our internal customers for maximizing their digital marketing effectiveness
• Use the latest best practice learning from the industry to help ensure our marketing campaigns and solutions are fully integrated and fine-tuned via data-driven insights
• Communicate proactively with internal stakeholders throughout a project’s lifecycle across functional areas; masterfully communicate technical concepts to non-technical audiences leading with the “why” over the “how”
• Apply foundational programming concepts and fluency in Python to MarTech stack integrations
• Leads architecture projects, working to understand functional requirements, interacting with cross-functional teams to architect, design, develop, test, and deliver
• Partner with lead management, data science, and IT to manage and build lead scoring model

Qualifications

Your Experience
• Bachelor’s degree in business or engineering (or related field or equivalent military experience) required, Masters preferred
• 5+ years of leading integration, configuration, and evolution of MAP for Enterprise B2B marketing organization
• Marketo Certified Expert required - advanced Marketo certifications preferred
• Agile/Scrum experience preferred
• Experience working with a wide portfolio of Martech vendors
• Passion for the use of technology especially MAPs (i.e. Marketo) to solve business problems
• Experience working in a matrixed environment
• Experience with creation of process documents and flow diagrams
• Drive data integrity initiatives related to business processes
• Innovative thinker and desire to help build out new functionalities and be a pioneer within the industry
• Expert knowledge of Marketo’s API endpoint including Assets, Leads, Custom Objects, BULK API
• Fluent in either Python, Java, C, PHP, Javascript coding languages
• Experience working with a code console such as Jupyter Notebook
• Experience working with a Integrate Development Environment (IDE) such as Pycharm
• Experience working with an ETL tool such as Tray.io, Workato, etc.
• Strong history of connecting multiple data sources from various tools/systems via API to create custom data integrations and reports
• Fluent with JSON structures and ability to shape new arrays and dictionaries

Additional Information

The Team

Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our cybersecurity industry, helping our internal teams, customers, and partners address the ever-changing threats we all face daily. Making, doing, building, and rebuilding, leading initiatives that have never been done before. We solve real problems with new ideas, striving tirelessly for simplicity.

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com.

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $142,800/yr to $231,000/yr. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.

Covid-19 Vaccination Information for Palo Alto Networks Jobs
• Vaccine requirements and disclosure obligations vary by country.
• Unless applicable law requires otherwise, you must be vaccinated for COVID or qualify for a reasonable accommodation if:
• The job requires accessing a company worksite
• The job requires in-person customer contact and the customer has implemented such requirements
• You choose to access a Palo Alto Networks worksite
• If you have questions about the vaccine requirements of this particular position based on your location or job requirements, please inquire with the recruiter
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