twinspires

  • Encrypted
    Site is Encrypted

  • Country
    Hosted in United States

  • Latitude\Longitude
    37.751 / -97.822    Google Map

  • Traffic rank
    #77,585 Site Rank

  • Site age
    29 yrs old

  • Site Owner information
    Whois info

Traffic rank
#77,585
Site age
29 yrs
Location
United States
Popular Questions for twinspires
Newest job postings for twinspires
via Indeed posted_at: 7 days agoschedule_type: Full-time
Job Summary: As a Technical Writer at TwinSpires, your primary responsibility will be the design, creation, publication, and delivery of technical documentation specifically tailored to our horse racing software products for consumers and B2B customers. You will play a crucial role in presenting supplemental graphics and ensuring the overall quality of the documents. Your expertise should... encompass a comprehensive understanding of document publishing, Job Summary: As a Technical Writer at TwinSpires, your primary responsibility will be the design, creation, publication, and delivery of technical documentation specifically tailored to our horse racing software products for consumers and B2B customers. You will play a crucial role in presenting supplemental graphics and ensuring the overall quality of the documents. Your expertise should... encompass a comprehensive understanding of document publishing, including its concepts, practices, and procedures. To excel in this position, you will need to draw upon your extensive experience and judgment to effectively plan and achieve goals while performing a wide range of related tasks. We expect you to bring a high degree of creativity and autonomy to your work. As part of the TwinSpires Product team, you will collaborate with other team members to oversee documentation tasks, allocate resources, and establish procedures for our daily operations and standard operating procedures.

Job Location: Louisville, Ky or Lexington, Ky

Essential Functions:
• Conduct thorough research and produce well-crafted technical documents such as user manuals, installation guides, product specifications, quick starts, product web pages, and tutorials specifically for TwinSpires horse racing software.
• Present technical information clearly and concisely, ensuring the assimilation and effective communication of complex concepts.
• Develop and define documentation standards to promote efficient document workflows
• Organize materials and complete writing assignments according to established standards, including order, clarity, conciseness, style, and terminology.
• Coordinate the integration of relevant graphics, including supplemental images, drawings, sketches, diagrams, and charts, to enhance the understanding of the material.
• Maintain updated documentation, project schedules, and target dates, regularly communicating updates to product management and other stakeholders as required.
• Continuously expand your knowledge of TwinSpires products and services, including new initiatives and related offerings.
• Embrace new techniques for developing and publishing high-quality product documentation deliverables.
• Collaborate with various interdepartmental teams, including Engineering, Product Development, Production, Marketing, and Quality, as needed.
• Work independently with minimal supervision, exercising your creativity and judgment to meet objectives.
• Successfully deliver full project outcomes for multiple concurrent projects.

Required Skills/Abilities:
• Exceptional written and verbal communication skills, enabling you to convey complex technical concepts clearly and logically. Possess a strong command of the English language, including its rules and usage.
• Proficiency in research, including the ability to gather and analyze data from multiple sources.
• Expertise in desktop publishing and commonly used authoring tools such as Adobe Acrobat and MS Office applications, as well as software like Adobe InDesign and Adobe Illustrator.
• Excellent interpersonal communication skills, fostering collaboration within a team environment and facilitating cooperation with cross-functional peers to support TwinSpires initiatives.
• Strong organizational and detail-oriented capabilities, enabling you to meet deadlines in a fast-paced environment.
• Experience using advanced authoring tools like MadCap Flare or Author-it, along with practical knowledge of CSS, version (or source) control, and SEO (Search Engine Optimization).

Supervisory Responsibilities:

None

Education and Experience:
• Bachelor's degree in Journalism, English, Communications, Technical Communications, Engineering, or a related discipline with a focus on technical and/or process documentation, or equivalent years of relevant experience.
• Approximately 2 to 4 years of experience in writing/editing technical documentation or similar roles within a software engineering or digital product organization

Licenses/Certificates: Ability to be licensed as an Employee by various racing and gaming jurisdictions in which we operate, as required.

Education
Preferred
• Bachelors or better in Communication or related field
• Bachelors or better in English or related field
• Bachelors or better in Journalism or related field
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via Indeed posted_at: 14 days agoschedule_type: Full-time
Job Summary: We are seeking a highly skilled and experienced professional to join our team as the Head of User Acquisition. As the Head of User Acquisition, you will be responsible for developing and executing strategies to acquire high-quality users and customers for our online horse wagering platform, ensuring sustainable growth and maximizing revenue generation. This is a key leadership role... that requires expertise in user acquisition, marketing Job Summary: We are seeking a highly skilled and experienced professional to join our team as the Head of User Acquisition. As the Head of User Acquisition, you will be responsible for developing and executing strategies to acquire high-quality users and customers for our online horse wagering platform, ensuring sustainable growth and maximizing revenue generation. This is a key leadership role... that requires expertise in user acquisition, marketing analytics, and a deep understanding of the gaming industry.

Job Location: Louisville, Ky or Lexington, Ky

Essential Functions:
• Develop and implement a comprehensive user acquisition strategy for the real money gaming sector, specifically targeting the horse racing industry.
• Manage agency partners and oversee the successful execution of all user acquisition campaigns.
• Conduct in-depth market research and analysis to identify target audiences, user segments, and potential growth opportunities within the horse racing industry.
• Collaborate with the marketing team to create and execute effective campaigns across various digital marketing channels, including paid search, social media, display advertising, and affiliate marketing.
• Optimize user acquisition campaigns through continuous testing, monitoring, and data analysis to improve conversion rates, cost per acquisition (CPA), and return on investment (ROI).
• Utilize marketing analytics tools and platforms to track and analyze key performance metrics, generate insights, and provide regular reports to the management team.
• Collaborate with internal teams, including product development, content, and design, to ensure alignment with user acquisition strategies and enhance the overall user experience.
• Identify and establish partnerships with relevant industry stakeholders, affiliates, and influencers to expand the user base and increase brand visibility.
• Stay updated with the latest trends, technologies, and industry best practices related to user acquisition and real money gaming within the horse racing industry.
• Monitor competitor activities and market dynamics to identify competitive advantages and develop strategies to maintain a leading position in the industry.

Required Skills/Abilities:
• Strong understanding of digital marketing channels, including paid search, social media advertising, display advertising, and affiliate marketing.
• In-depth knowledge of marketing analytics and attribution tools, such as Google Analytics, and experience in leveraging data to drive decision-making and campaign optimization.
• Demonstrated experience in developing and executing successful user acquisition strategies, with a track record of driving sustainable growth and revenue generation.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data sets and generate actionable insights.
• Strong leadership and team management skills, with the ability to motivate and inspire a team of professionals.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
• Passion for the horse racing industry, with a deep understanding of its dynamics, customer behavior, and regulatory environment.
• Results-driven mindset, with a focus on achieving and exceeding key performance indicators (KPIs) and business objectives.

Supervisory Responsibilities: None

Education and Experience:
• Bachelor's degree in marketing, business administration, or a related field. A master's degree is a plus.
• Proven experience (3+ years) in user acquisition or performance marketing roles, preferably within the real money gaming industry. Horse racing knowledge is a plus.
• Able to convey complex solutions in a concise and simple way.
• Able to maintain customer confidentiality.
• Good understanding of pari-mutuel wagering.
• Strong communication, written skills, and interpersonal

Licenses/Certificates: Ability to be licensed as an Employee by various racing and gaming jurisdictions in which we operate, as required.

#TwinSpires

Education

Required
• Bachelors or better in Marketing or related field
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via Indeed posted_at: 7 days agoschedule_type: Full-time
TwinSpires is a leading, forward thinking account wagering solution that combines the latest online technology with the best racing content, and backed by the integrity and tradition of Churchill Downs, home of the world-famous Kentucky Derby! The TwinSpires team is searching for a content navigator to cruise the Ebb and Flow of our content, digital assets, web properties and platforms. The... ideal candidate can jockey best practices with deep knowledge TwinSpires is a leading, forward thinking account wagering solution that combines the latest online technology with the best racing content, and backed by the integrity and tradition of Churchill Downs, home of the world-famous Kentucky Derby!

The TwinSpires team is searching for a content navigator to cruise the Ebb and Flow of our content, digital assets, web properties and platforms. The... ideal candidate can jockey best practices with deep knowledge of HTML, SEO and CMS operations. This proactive multi-media enthusiast will assit in growing our brands beyond their potential.

From story optimization with added media and CTAs, SEO implementation, media selection and content dissemination with communications – the full life cycle of our content marketing is at their finger tips. We measure with analytics, repeat successes, understand failures, plan ahead and explore new ideas. Help manage our assets and digital inventory while championing our contributors on both internal and external teams. The core goals are acquisition, retention and conversion of user web traffic to grow our business and educate our brand advocates and horse players.

Job Location: Louisville, Ky or Lexington, Ky

Essential Functions:
• Website Production and Updates: Help the marketing team keep our websites current with new content, SEO landing pages updated, promotions, contests and products.
• Editorial Production and Updates: Collect, edit, optimize and post stories from internal and external team members; utilize all SEO tools and best practices for optimizing content performance.
• Content Distribution: Support across multiple digital channels; websites, social media and e-mail newsletters with links, video, PDFs, images and audio. Social media & CRM teams collaboration: Twitter, Facebook, Instagram, YouTube and email campaigns. Collaborate with all of our teams to maximize opportunities for our content to be shared or used.
• Digital Asset Management: Collect, label, tag and organize; images, video, stories and documents. Ensure and upkeep best practices for consistent labeling and tagging implementation. Lead the charge for sharing/providing links and access to DAM assets.
• Multi-media adjustments: Digital asset and photo adjustments for varying uses, embedding multi-media into blog posts and other mediums. Determining if media is up to standards for utilizing in our content.
• Data Analysis: Assist with analysis and recurring reporting on team metrics to determine effectiveness of new and existing content efforts. Help execute on inquiries from team members on contribution performance.
• Execute live streams as needed, especially during special events and educational efforts.
• Help maintain voice, editorial style and on-brand language across web platforms
• Performs related duties as assigned.
• Ability to work seamlessly remotely or on-site and pro-actively reaching out to tech support, product support or IT for help when needed.
• Must be able to spend time on site/in office during core hours.
• Must be available and willing to work flexible schedules, when needed.
• Ability to travel and assist with live event coverage.
• Access to fast, reliable internet while working remotely. Communication while remote is paramount.
• Proficient PC skills.
• Weekends Required.
• Ability to work independently and as part of a team.

Required Skills/Abilities:
• Able to react effectively and calmly in emergencies
• Strong communication, written skills, and interpersonal skills
• Word Processor/Spreadsheet/Presentation Software; MS Office, Google Office, or similar
• Strong HTML and WYSIWYG skills;
• CMS; WordPress, Strapi, Drupal, MODx, or similar
• HTML; Dreamweaver, Visual Studio, Brackets, or similar
• Web Browsers; FireFox, Chrome, Safari
• Strong skills in photo editing;
• Image Processing; Photoshop, GIMP, or similar
• Strong organizational abilities and good attention to detail
• Desire to grow individually and the team as a whole; trying new calculated efforts, learning from failure, improving on success

Education and Experience:
• Associate’s Degree or equivalent from two-year College or technical school; or one to two years of related web design, content publication, seo optimization experience.
• Previous work in online publishing environment preferred
• Able to convey complex solutions in a concise and simple way
• Comfortable with a fast paced work environment and ability to juggle multiple tasks with shifting priorities
• Horse Racing knowledge preferred
• Comfortable with fast paced schedule driven development.

Supervisory Responsibilities:

None

Licenses/Certificates: Ability to be licensed as an Employee by various racing and gaming jurisdictions in which we operate, as required.

Education
Preferred
• Associates or better
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