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Search Engine Optimization Overview
66
100
General Motors: Pushing the Limits of Transportation & Technology
General Motors is home to Buick, Cadillac, GMC & Chevrolet. Learn about General Motor's rich history and dedication to community, sustainability, & innovation.
https://www.gm.com/
5 high issues
15.2%
2 medium issues
6.1%
4 low issues
12.1%
22 tests passed
66.7%
0.18 seconds
44.50 kB
33 resources
Secure
Seo
Title
The title tag must be between 1 and 60 characters.
The current title has 65 characters.
Meta description
The meta description tag is good.
General Motors is home to Buick, Cadillac, GMC & Chevrolet. Learn about General Motor's rich history and dedication to community, sustainability, & innovation.
Headings
Only one h1 tag should be present on the webpage.
  1. everybody in.
  2. Join Our Team
  1. We’re building today for a safe, more sustainable tomorrow.
  2. Vehicle Safety
  3. Electrification
  4. Social Impact
  5. GM Energy: Power when you need it
  6. Learn about EVs from the comfort of home
  7. Electrifying our lineup, one amazing vehicle at a time
  8. “Globally, one billion people experience some form of disability, and it's something that most of us will experience at some point in our lives. As we strive to become the most inclusive company in the world, it only makes sense that accessibility is a part of the equation.”
  1. CARRIE MORTON (She/Her) // Chief Engineer, Accessibility Center of Excellence
Content keywords
The content has relevant keywords.
generalmotorspushingthelimitsoftransportationtechnology
Image keywords
There are 1 images with missing alt attributes.
  1. https://www.gm.com/content/dam/company/img/us/en/gmcom/EV-Lineup.jpg
SEO friendly URL
The URL does not contain any relevant keywords.
https://www.gm.com/
404 page
The website does not have 404 error pages.
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
Language
The webpage has the language declared.
en
Favicon
The webpage has a favicon.
https://www.gm.com/content/dam/company/img/us/en/gmcom/favicons/1/GM_BUG_FAV_ICON.svg
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.18 seconds.
Page size
The size of the HTML webpage is 44,504.00.
HTTP requests
There are fewer than 33 HTTP requests on the webpage.
  1. https://www.gm.com/etc/designs/gbs/sites/gmcom/theme/js/digitalData-gmcom-na-en-v1.6.js
  2. https://assets.adobedtm.com/launch-EN33243e35ee9d49cd92c7c7ff6b01db16.min.js
  3. https://www.gm.com/etc.clientlibs/gbs/foundation6/clientlibs/granite/jquery.min.js
  4. https://www.gm.com/etc/designs/gbs-system/foundation624.min.js
  5. https://www.gm.com/etc/designs/gbs-system/sites/components.min.js
  6. https://www.gm.com/etc/designs/gbs-system/moment/js/moment.min.js
  7. https://www.gm.com/etc/designs/gbs-system/vue/js/vue.js
  8. https://www.gm.com/etc/designs/gbs-system/vue/js/httpVueLoader.js
  9. https://www.gm.com/etc/designs/gbs-system/vue/js/vuelidate.min.js
  10. https://www.gm.com/etc/designs/gbs-system/vue/js/validators.min.js
  11. https://www.gm.com/etc/designs/gbs-system/vue/js/vue-util.js
  12. https://www.gm.com/etc/designs/gbs-system/vue/js/vue-app.js
  13. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/js/f6-temp-breakpoint-fix.js
  14. https://www.gm.com/etc/designs/gbs/sites/gbs/core/js/foundation.min-v6.js
  15. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/js/components.js
  16. https://www.gm.com/WMO-DP_i-v_dQ1ypGduTC7Ai/apE3fQwtcu/OE9CMGI1/NF/dVJmkvKSQB
  1. https://www.gm.com/etc/designs/gbs.css
  2. https://www.gm.com/etc/designs/gbs-system/foundation624.min.css
  3. https://www.gm.com/etc/designs/gbs-system/sites/components.min.css
  4. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gm_2021/foundation-GMcom-v6-2021.css
  5. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gm_2021/brightcove-single.css
  6. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gm_2021/foundation.min-v6-modified-2021.css
  7. https://www.gm.com/etc/designs/gbs/sites/gmcom/components/css/components-v9-2021.css
  8. https://www.gm.com/etc/designs/gbs/sites/gmcom/components/css/promos-v9.css
  9. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/promos_gm.css
  10. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gmcom-global_v8.22.css
  11. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/fonts/fontawesome-5/css/all.min.css
  12. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/fonts/fontawesome-5/css/v4-shims.min.css
  13. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gm_2021/gmcom_2021_mol_detail.css
  14. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/css/gm_2021/MOL-2021-consumer-dev.css
  1. https://www.gm.com/content/dam/company/img/us/en/gmcom/gm_1550x728_home_no_disclaimer.jpg
  2. https://www.gm.com/content/dam/company/img/us/en/gmcom/EV-Lineup.jpg
  1. https://www.gm.com/content/dam/company/img/us/en/gmcom/homepage_bg_loop.mp4
Image format
There are 2 images that are not using the AVIF, WebP format.
  1. https://www.gm.com/content/dam/company/img/us/en/gmcom/gm_1550x728_home_no_disclaimer.jpg
  2. https://www.gm.com/content/dam/company/img/us/en/gmcom/EV-Lineup.jpg
JavaScript defer
The are 16 javascript resources without the defer attribute.
  1. https://www.gm.com/etc/designs/gbs/sites/gmcom/theme/js/digitalData-gmcom-na-en-v1.6.js
  2. https://assets.adobedtm.com/launch-EN33243e35ee9d49cd92c7c7ff6b01db16.min.js
  3. https://www.gm.com/etc.clientlibs/gbs/foundation6/clientlibs/granite/jquery.min.js
  4. https://www.gm.com/etc/designs/gbs-system/foundation624.min.js
  5. https://www.gm.com/etc/designs/gbs-system/sites/components.min.js
  6. https://www.gm.com/etc/designs/gbs-system/moment/js/moment.min.js
  7. https://www.gm.com/etc/designs/gbs-system/vue/js/vue.js
  8. https://www.gm.com/etc/designs/gbs-system/vue/js/httpVueLoader.js
  9. https://www.gm.com/etc/designs/gbs-system/vue/js/vuelidate.min.js
  10. https://www.gm.com/etc/designs/gbs-system/vue/js/validators.min.js
  11. https://www.gm.com/etc/designs/gbs-system/vue/js/vue-util.js
  12. https://www.gm.com/etc/designs/gbs-system/vue/js/vue-app.js
  13. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/js/f6-temp-breakpoint-fix.js
  14. https://www.gm.com/etc/designs/gbs/sites/gbs/core/js/foundation.min-v6.js
  15. https://www.gm.com/etc/designs/gbs/sites/gmcom/core/js/components.js
  16. https://www.gm.com/WMO-DP_i-v_dQ1ypGduTC7Ai/apE3fQwtcu/OE9CMGI1/NF/dVJmkvKSQB
DOM size
The DOM size is optimal.
The HTML file has 299 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.gm.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage does not have a public server signature.
Unsafe cross-origin links
The webpage has 9 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
    Meta viewport
    The webpage has a meta viewport tag set.
    initial-scale=1, minimum-scale=1
    Character set
    The webpage has a charset value set.
    utf-8
    Sitemap
    No sitemaps found.
    Social
    The webpage does not contain any social links.
    Content length
    The webpage has 34,375 words.
    Text to HTML ratio
    The text to HTML ratio is 91%.
    Inline CSS
    The webpage contains inline CSS code.
    1. position: relative;
    2. position: relative;
    3. text-align: center;
    4. min-height: 250px; height: auto;
    5. padding-top: 10px;
    Deprecated HTML
    There are no deprecated HTML tags on the webpage.