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Email Marketing Platform - Litmus
Litmus is the all-in-one email marketing platform that provides the tools and solutions your team needs to create effective email campaigns that convert.
https://www.litmus.com/
0 high issues
0.0%
4 medium issues
12.1%
3 low issues
9.1%
26 tests passed
78.8%
0.17 seconds
40.57 kB
60 resources
Secure
Seo
Title
The title tag is perfect.
Email Marketing Platform - Litmus
Meta description
The meta description tag is good.
Litmus is the all-in-one email marketing platform that provides the tools and solutions your team needs to create effective email campaigns that convert.
Headings
The headings are properly set.
  1. Email Marketing PlatformBetter emails mean bigger results
  1. 700,000+ users across companies of all industries and sizes trust Litmus
  2. Get more from your email marketing than you ever thought possible.
  3. Don’t just take our word for it
  4. Litmus solutions designed for you
  5. Find the Litmus plan that’s just right for your team
  1. Build Create high-impact, quality emails—quickly
  2. Personalize Easily personalize emails at scale
  3. Test Cut email testing and QA time by 50%
  4. Collaborate Streamline review and approval processes to save 2+ hours
  5. Analyze Increase your email ROI by 43% with advanced insights
  6. Integrate Seamlessly integrate Litmus with your martech stack
  7. Marketers
  8. Marketers
  9. Designers and Developers
  10. Designers and Developers
  11. Marketing Leadership
  12. Marketing Leadership
Content keywords
The content has relevant keywords.
emailmarketingplatformlitmus
Image keywords
All images have alt attributes set.
SEO friendly URL
The URL is SEO friendly.
https://www.litmus.com/
404 page
The website has 404 error pages.
https://www.litmus.com/404-499b0314504b59bf00d2d992a71ae2f0
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
  1. https://www.litmus.com/
  2. Why Litmus
  3. Email Design
  4. Email Building
  5. Email Personalization
  6. Email Testing
  7. Email Analytics
  8. Email Collaboration and Review
  9. Technology Integrations
  10. Email Service Provider
  11. Acoustic Campaign
  12. Adobe Campaign Standard
  13. Adobe Marketo
  14. Campaign Monitor
  15. HubSpot
  16. Mailchimp
  17. Oracle Eloqua
  18. Oracle Responsys
  19. Pardot
  20. Salesforce Marketing Cloud
  21. SAP Marketing Cloud
  22. By Industry
  23. Marketing & Ad Agencies
  24. Financial Services
  25. Retail & eCommerce
  26. Software & Technology
  27. By Role
  28. Designers & Developers
  29. Marketers
  30. Marketing Leadership
  31. Pricing
  32. All PlansSee solutions for companies of all sizes
  33. Litmus BasicBuild error-free, effective emails quickly
  34. Litmus PlusAutomate testing to ensure quality
  35. Enterprise PlanBoost collaboration and drive results
  36. Resources
  37. Resource Center
  38. What’s New
  39. Blog
  40. Ebooks & Reports
  41. Webinars & Events
  42. Customer Success Stories
  43. Email Client Market Share
  44. Company
  45. Our Story
  46. Careers
  47. Leadership
  48. News
  49. Partner with Litmus
  50. Try for Free
  51. Try for Free
  52. Try for free
  53. Why Litmus
  54. Learn more about email building
  55. Learn more about email personalization
  56. Learn more about email testing
  57. Learn more about email collaboration
  58. Learn more about email analytics
  59. Learn more about integrations
  60. Read Hudl's success story
  61. Read KinderCare's success story
  62. Read MINDBODY's success story
  63. Read Altos' success story
  64. Read ezCater's success story
  65. Read GasBuddy's success story
  66. Learn More About Litmus for Marketers
  67. Learn More About Litmus for Designers and Developers
  68. Learn More About Litmus for Marketing Leadership
  69. See Pricing Plans
  70. https://www.litmus.com/
  71. Why Litmus
  72. Email Design
  73. Email Building
  74. Email Personalization
  75. Email Testing
  76. Email Analytics
  77. Email Collaboration & Review
  78. Technology Integrations
  79. Resources
  80. What’s New
  81. Blog
  82. Webinars & Events
  83. Ebooks & Reports
  84. Customer Success Stories
  85. Company
  86. Our Story
  87. Careers
  88. Leadership
  89. News
  90. Contact Us
  91. Trust Center
  92. Privacy Policy
  93. Terms of Service
  94. View information about CCPA Compliance
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://www.litmus.com/wp-content/uploads/2020/04/favicon-1.png
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.17 seconds.
Page size
The size of the HTML webpage is 40,573.00.
HTTP requests
The webpage makes more than 50.00 HTTP requests.
  1. https://www.litmus.com/wp-includes/js/jquery/jquery.min.js?ver=3.6.0
  2. https://fast.wistia.com/embed/medias/t9vscenspj.jsonp
  3. https://page.litmus.com/js/forms2/js/forms2.min.js
  4. https://client-registry.mutinycdn.com/personalize/client/dd24ba8d4a5d69b6.js
  5. https://js.litmuscdn.com/javascripts/external_integrations.js?1588701281
  6. https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
  7. https://www.litmus.com/wp-content/themes/litmus/dist/scripts/main.js
  8. https://www.litmus.com/wp-content/plugins/wp-rocket/assets/js/lazyload/16.1/lazyload.min.js
  9. https://www.litmus.com/wp-content/uploads/cache/min/1/bc728a637ef6d0989b602877274e8f08.js
  1. https://www.litmus.com/wp-content/uploads/cache/min/1/17f7731f95450f9fa732dce30f44b22d.css
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  3. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20293%20108'%3E%3C/svg%3E
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  5. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%202488%20413'%3E%3C/svg%3E
  6. https://www.litmus.com/wp-content/uploads/2022/01/bookingcom.svg
  7. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20187%2066'%3E%3C/svg%3E
  8. https://www.litmus.com/wp-content/uploads/2022/01/ford.svg
  9. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20444%2090'%3E%3C/svg%3E
  10. https://www.litmus.com/wp-content/uploads/2022/01/jp-morgan.svg
  11. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20784%20176'%3E%3C/svg%3E
  12. https://www.litmus.com/wp-content/uploads/2022/01/pww.svg
  13. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20187%2033'%3E%3C/svg%3E
  14. https://www.litmus.com/wp-content/uploads/2022/01/johnson-and-johnson.svg
  15. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20228%2048'%3E%3C/svg%3E
  16. https://www.litmus.com/wp-content/uploads/2022/01/target-h.svg
  17. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  18. https://www.litmus.com/wp-content/uploads/2022/02/build.svg
  19. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  20. https://www.litmus.com/wp-content/uploads/2022/02/litmus-personalize-content-automation.svg
  21. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  22. https://www.litmus.com/wp-content/uploads/2022/02/test.svg
  23. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  24. https://www.litmus.com/wp-content/uploads/2022/02/collaborate.svg
  25. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  26. https://www.litmus.com/wp-content/uploads/2022/02/analyze.svg
  27. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  28. https://www.litmus.com/wp-content/uploads/2022/02/integrate.svg
  29. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201310%201310'%3E%3C/svg%3E
  30. https://www.litmus.com/wp-content/uploads/2022/01/litmus-spinner-10p.png
  31. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2087%2028'%3E%3C/svg%3E
  32. https://www.litmus.com/wp-content/uploads/2022/02/hudl-logo-white.svg
  33. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20104%2021'%3E%3C/svg%3E
  34. https://www.litmus.com/wp-content/uploads/2022/02/kindercare-education-white-logo.svg
  35. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201207%20235'%3E%3C/svg%3E
  36. https://www.litmus.com/wp-content/uploads/2022/02/mindbody-logo-white.svg
  37. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20291%20106'%3E%3C/svg%3E
  38. https://www.litmus.com/wp-content/uploads/2022/02/altos-logo-white.svg
  39. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20101%2023'%3E%3C/svg%3E
  40. https://www.litmus.com/wp-content/uploads/2022/02/ezcater-logo-white-2.svg
  41. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20230%2040'%3E%3C/svg%3E
  42. https://www.litmus.com/wp-content/uploads/2022/02/gas-buddy-logo-white.svg
  43. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201022%20369'%3E%3C/svg%3E
  44. https://www.litmus.com/wp-content/uploads/2022/01/marketers-2022.jpg
  45. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201019%20372'%3E%3C/svg%3E
  46. https://www.litmus.com/wp-content/uploads/2022/01/designers-developers-2022.jpg
  47. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201024%20370'%3E%3C/svg%3E
  48. https://www.litmus.com/wp-content/uploads/2022/01/leadership-2022.jpg
  49. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20293%20108'%3E%3C/svg%3E
  50. https://www.litmus.com/wp-content/themes/litmus/dist/images/litmus-logo-reversed.svg
Image format
There are 29 images that are not using the AVIF, WebP format.
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  10. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  11. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  12. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  13. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
  14. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20525%20325'%3E%3C/svg%3E
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  20. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20291%20106'%3E%3C/svg%3E
  21. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20101%2023'%3E%3C/svg%3E
  22. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20230%2040'%3E%3C/svg%3E
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  28. https://www.litmus.com/wp-content/uploads/2022/01/leadership-2022.jpg
  29. data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20293%20108'%3E%3C/svg%3E
JavaScript defer
The are 5 javascript resources without the defer attribute.
  1. https://fast.wistia.com/embed/medias/t9vscenspj.jsonp
  2. https://page.litmus.com/js/forms2/js/forms2.min.js
  3. https://client-registry.mutinycdn.com/personalize/client/dd24ba8d4a5d69b6.js
  4. https://js.litmuscdn.com/javascripts/external_integrations.js?1588701281
  5. https://www.litmus.com/wp-content/plugins/wp-rocket/assets/js/lazyload/16.1/lazyload.min.js
DOM size
The DOM size is optimal.
The HTML file has 787 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.litmus.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
nginx
Unsafe cross-origin links
The webpage has 5 unsafe cross-origin links.
Plaintext email
The webpage contains plaintext emails.
  1. hello@litmus.com
  2. hello@litmus.com
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1
        Character set
        The webpage has a charset value set.
        utf-8
        Sitemap
        The website has sitemaps.
        1. https://www.litmus.com/sitemap_index.xml
        Social
        The webpage has 4 social links.
        Content length
        The webpage has 2,179 words.
        Text to HTML ratio
        The text to HTML ratio is 11%.
        Inline CSS
        The webpage contains inline CSS code.
        1. background-size: contain;
        2. background-color: #dbe8f0;
        3. border-bottom-color:#efca4a;
        4. background-color:#efca4a;
        5. border-bottom-color:#efca4a;
        6. background-color:#efca4a;
        7. border-bottom-color:#efca4a;
        8. background-color:#efca4a;
        9. background-color:#eaeef0;
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.