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Search Engine Optimization Overview
74
100
The New York Times Company | The New York Times Company
The New York Times Company on The New York Times Company…
https://www.nytco.com/
3 high issues
9.1%
3 medium issues
9.1%
4 low issues
12.1%
23 tests passed
69.7%
0.14 seconds
6.01 kB
11 resources
Secure
Seo
Title
The title tag is perfect.
The New York Times Company | The New York Times Company
Meta description
The meta description tag is good.
The New York Times Company on The New York Times Company…
Headings
There is no h1 tag on the webpage.
  1. The New York Times Has Over 9 Million Subscribers
  2. The Times Brings You the World
  3. The New York Times Wins 4 Pulitzers
  1. A Call to Action
  2. The New York Times Releases Its Dataset of U.S. Confirmed Coronavirus Cases
  3. Mission and Values
Content keywords
The content has relevant keywords.
thenewyorktimescompanythenewyorktimescompany
Image keywords
There are 6 images with missing alt attributes.
  1. https://nytco-assets.nytimes.com/2018/09/TIMES_JEENAH_0212.jpg?quality=10&auto=webp&width=100&crop=16:9
  2. https://nytco-assets.nytimes.com/2018/10/Image_Hero_3000px-1.png?quality=10&auto=webp&width=100&crop=16:9
  3. https://nytco-assets.nytimes.com/2019/04/Screen-Shot-2019-04-26-at-4.24.01-PM.png?quality=10&auto=webp&width=100&crop=16:9
  4. https://nytco-assets.nytimes.com/2021/09/NYTCO-WhiteT.jpg?quality=10&auto=webp&width=100&crop=1:1
  5. https://nytco-assets.nytimes.com/2020/03/twitter-4.jpg?quality=10&auto=webp&width=100&crop=1:1
  6. https://nytco-assets.nytimes.com/2020/05/NYTCO-Header-MV-200501-KT.jpg?quality=10&auto=webp&width=100&crop=1:1
SEO friendly URL
The URL does not contain any relevant keywords.
https://www.nytco.com/
404 page
The website has 404 error pages.
https://www.nytco.com/404-2ce1cf8e37dcc08b188920fb32141b5b
Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
Language
The webpage has the language declared.
en-US
Favicon
The webpage has a favicon.
https://www.nytco.com/favicons/16x16.png
Performance
Text compression
The HTML file is compressed.
Load time
The webpage loaded in 0.14 seconds.
Page size
The size of the HTML webpage is 6,012.00.
HTTP requests
There are fewer than 11 HTTP requests on the webpage.
  1. https://www.nytco.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
  2. https://www.nytco.com/app/themes/nytco/dist/scripts/app.js?v=8805a5a26f
  1. https://www.nytco.com/wp/wp-includes/css/dist/block-library/style.min.css?ver=5.5.1
  2. https://www.nytco.com/app/themes/nytco/dist/styles/app.css?v=a62868a418
  1. https://nytco-assets.nytimes.com/2018/09/TIMES_JEENAH_0212.jpg?quality=10&auto=webp&width=100&crop=16:9
  2. https://nytco-assets.nytimes.com/2018/10/Image_Hero_3000px-1.png?quality=10&auto=webp&width=100&crop=16:9
  3. https://nytco-assets.nytimes.com/2019/04/Screen-Shot-2019-04-26-at-4.24.01-PM.png?quality=10&auto=webp&width=100&crop=16:9
  4. https://nytco-assets.nytimes.com/2021/09/NYTCO-WhiteT.jpg?quality=10&auto=webp&width=100&crop=1:1
  5. https://nytco-assets.nytimes.com/2020/03/twitter-4.jpg?quality=10&auto=webp&width=100&crop=1:1
  6. https://nytco-assets.nytimes.com/2020/05/NYTCO-Header-MV-200501-KT.jpg?quality=10&auto=webp&width=100&crop=1:1
  1. https://nytco-assets.nytimes.com/2018/10/drone_1-1.mp4
Image format
There are 6 images that are not using the AVIF, WebP format.
  1. https://nytco-assets.nytimes.com/2018/09/TIMES_JEENAH_0212.jpg?quality=10&auto=webp&width=100&crop=16:9
  2. https://nytco-assets.nytimes.com/2018/10/Image_Hero_3000px-1.png?quality=10&auto=webp&width=100&crop=16:9
  3. https://nytco-assets.nytimes.com/2019/04/Screen-Shot-2019-04-26-at-4.24.01-PM.png?quality=10&auto=webp&width=100&crop=16:9
  4. https://nytco-assets.nytimes.com/2021/09/NYTCO-WhiteT.jpg?quality=10&auto=webp&width=100&crop=1:1
  5. https://nytco-assets.nytimes.com/2020/03/twitter-4.jpg?quality=10&auto=webp&width=100&crop=1:1
  6. https://nytco-assets.nytimes.com/2020/05/NYTCO-Header-MV-200501-KT.jpg?quality=10&auto=webp&width=100&crop=1:1
JavaScript defer
The are 2 javascript resources without the defer attribute.
  1. https://www.nytco.com/wp/wp-includes/js/jquery/jquery.js?ver=1.12.4-wp
  2. https://www.nytco.com/app/themes/nytco/dist/scripts/app.js?v=8805a5a26f
DOM size
The DOM size is optimal.
The HTML file has 331 DOM nodes.
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTML file has https://www.nytco.com/ DOM nodes.
Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
nginx
Unsafe cross-origin links
The webpage has 3 unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Miscellaneous
Structured data
The webpage has structured data.
        Meta viewport
        The webpage has a meta viewport tag set.
        width=device-width, initial-scale=1, shrink-to-fit=no
        Character set
        The webpage has a charset value set.
        utf-8
        Sitemap
        The website has sitemaps.
        1. https://www.nytco.com/sitemap.xml
        Social
        The webpage does not contain any social links.
        Content length
        The are less than 500 words on the webpage.
        The webpage has 324 words.
        Text to HTML ratio
        The text to HTML ratio is under 10%
        The text to HTML ratio is 7%.
        Inline CSS
        The webpage does not contain inline CSS code.
        Deprecated HTML
        There are no deprecated HTML tags on the webpage.