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What are the biggest trends in marketing today? Based on my conversations with CMOs across the globe and marketing surveys, here are 14 candidates for the biggest trends in marketing today: 1. We're in the age of the post-verbal consumer. Consumers are moving their like button from text to images to video. Bloggers are trending to video; logos are going text-free.
What are the most important marketing trends in 2024? With that, here are the most important marketing trends over the next 24 months: 1. Generative AI changes how marketing is done No new platform or technology is impacting the marketing space in 2024 more than generative AI. In fact, marketers are already using AI tools to create content, brainstorm campaigns, and improve overall efficiency.
What digital marketing trends are combining with digital marketing strategies? One digital marketing strategy that combines a few of the trends already on this list is the use of chatbots. Search volume for “chatbot” is growing, up 219% in the past 5 years. AI-powered chatbots combine the personalization consumers crave with the technology of the future.
Is video marketing the most important marketing trend today? HubSpot has named video marketing as “one of, if not the, most important marketing trend today and likely for the next 5-10 years”. To see the dominance of video, you don’t need to look any further than YouTube. The platform reports that more than 500 hours of content are uploaded every minute.
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